Where Are The Future Directions Of Differentiated Fiber Yarns? China Differentiated Yarn Development Summit Forum Was Successfully Held Recently
As we all know, the differentiated fiber is the soul of the differentiated fiber yarns. The consumer experience is also achieved through the fiber's performance and function through touch, smell and comfort.
What are the development plans and expected results of China's differentiated fiber during the "13th Five-Year" period? What new trends and demands will the consumer upgrading bring to this field of constant refinement?
In May 18th,
"New era, new economy, new yarn"
The theme forum for the development of differentiated yarn in China is held in Dezhou, Shandong.
During the event, more than 400 representatives from the industrial chain upstream and downstream gathered together to talk about the status quo and future of the differentiated fiber yarn.
As the host of this event, it is also the host of this event.
Leader of differentiated fiber yarn industry
-
Dezhou Huayuan Ecological Technology Co., Ltd.
The 15th anniversary birthday celebration was held in the same period.
This gathering of thought and collision activities is not only a condensed commemoration of the development of differentiated fiber yarn enterprises, but also a wisdom Summit for the industry to explore the future development of the industry.
Industry strategy: differentiation, internationalization and diversification
Duan Xiaoping, vice president of China Textile Industry Federation and President of China Chemical Fiber Industry Association
stay
Duan Xiaoping, vice president of China Textile Industry Federation and President of China Chemical Fiber Industry Association
It seems that for the future development of differentiated yarn enterprises, the first thing is to adjust the international division of labor.
"One belt and one road"
Under the background of building, we should actively explore the path of internationalization of differentiated fiber yarns, and welcome the challenges of globalization and trade protection in a broader perspective.
In addition, at the enterprise level, we should use innovation driven as the driving force, and make intensive efforts in the high-end market segments.
At the same time, we can expand the scale of production and diversify business to enhance the development capability of enterprises in supporting the industrial chain.
End Xiaoping
15 years of development of Huayuan, Dezhou
As an example, through the efforts of 15 years, Dezhou Huayuan grew from small to large, from weak to strong.
In recent years, they have made a lot of powder in the chemical fiber industry. Many chemical fiber enterprises have sent the latest research and development fibers to Huayuan for the first time, and commissioned them to carry out the development of the next road.
As an outstanding representative of the differentiated fiber yarn industry, Dezhou Huayuan today relies on innovation, management and integrity.
Chairman of China Cotton Industry Association Ye Chun Chun
With China's entry into WTO, China's cotton textile industry has been developing rapidly.
But in recent years, many cotton textile enterprises are facing the same development problems:
The added value of products is low and the phenomenon of homogenization is serious. Traditional products dominate and market competitiveness is weak.
。
How to solve the industry dilemma?
China Cotton Industry Association Ye Chun Chun
long
Believes that the state advocated "
Three products strategy
"It is a guiding principle for the industry to get out of the predicament.
Only by developing product innovation ability and diversifying varieties can enterprises have a long-term foothold.
Therefore, China's small and medium yarn enterprises should develop towards small batch, differentiated and multi variety, and adapt to the market at a faster pace, so that they can survive.
As a forerunner in the field of differentiated fiber yarns, Dezhou Huayuan has been able to cater to the market through the differentiation of new fibers and non cotton fibers in the 15 years of development, and further enhance product innovation and meticulous management in order to enhance its ability to resist risks and market competitiveness.
In addition, the development of products is inseparable from the technical support of the equipment. Therefore, in the continuous development of the integration of the two technologies, the informatization, automation and intellectualization of the cotton spinning industry will become a trend.
Technical Comment: the trend of differentiation is general trend.
Wang Huaping, executive vice president and doctoral supervisor, School of textile materials, Donghua University
Wang Huaping, executive vice president and doctoral supervisor, School of textile materials, Donghua University
The output of China's differentiated fiber development plan and expected results in 13th Five-Year and the consumption experience that will be brought to consumers are put forward.
In his view, during the "13th Five-Year" period, for differentiated fiber yarn enterprises, the main links were
The following aspects:
First of all, how to make differentiated fiber yarns? As we all know, as a large country of chemical fiber, China's chemical fiber production accounts for 70% of the total fiber. How to combine large volume with market demand is undoubtedly an inevitable path.
And as the breakthrough point of differentiation, efficient and flexible capacity building.
In addition, it has the functional expansion of comfort, four seasons and high security.
In addition, we should also consider the application of protective functional fibers combined with comfort, fashion and health.
Third is the integration of ecological, environmental protection concept of sustainable development.
In addition to the bio based fibers developed by the state, recycling of recycled fibers can also effectively reduce the over reliance on natural resources.
With the change of consumption mode, new ideas and changes will also be brought to fiber manufacturers. Through upstream fibers and downstream processing, a quick reaction docking platform will be formed between consumers and manufacturers. The two will realize product alternation through networked means and intelligent platform, and ultimately provide more products for consumers.
Downstream feedback: Smiling Curve "ends" to adapt to consumption upgrading
The 10 years of 12th Five-Year and 13th Five-Year are the ten years of rapid development of China's textile industry.
With the upgrading of the high quality demand of the market consumer groups, China's knitting industry has also been changing from simple cotton fiber application to functional and new fiber fabric development.
In particular, the concept of big health is deeply rooted in the hearts of the people, and the demand of Chinese and foreign markets has gradually been synchronized.
And this synchronization also let knitting enterprises put forward higher requirements for the upstream yarn team.
stay
Qu Jing, vice president of China Knitting Industry Association
It seems that as an upstream enterprise,
Dezhou Huayuan
After the establishment of China's entry into the WTO market, the vast international market has brought enormous capacity to release space for China's textile industry.
In the face of the blue ocean, as a company at the beginning of its establishment, it chose to take the
"Differentiation, small batch, multiple varieties"
To respond quickly to the market as a breakthrough point, it requires courage and courage for entrepreneurs and teams.
All along, in the prison, quality, management, Dezhou Huayuan chose the most difficult market positioning of the smile curve.
At the same time, unlike the traditional cotton spinning enterprises, Dezhou Huayuan has extended its tentacles to the other end of the smiling curve -- the development and application of the downstream knitting brand, starting from the source to create personalized products.
Li Jia, director of supply chain, Adam group
As the second layer of human skin, the underwear is very subtle and sensitive to the perception of the fabric. For this reason, the yarn is the best for the brand enterprise of underwear. In the view of the director of supply chain of the love group, Li Jia, with the consumption upgrading, the consumers have put forward more stringent requirements for the products and services. Their requirements for the brand and product are not only in the functional dress, but more of the product's aesthetic, value or self pleasure, and even the value of the sense of social responsibility.
Especially for the offline entity stores, consumers will pay more attention to experience and interaction in the process of consumption.
In the 80s of last century, underwear was shyness and mystery for people. Now consumers are increasingly concerned about comfort, fashion, health, environmental protection and even technology.
As the traditional 32 or 40 underwear fabrics can no longer meet the demand, AI has worked with Huayuan to develop 120 and 170 products. The fabric must be constantly broken through and become the normal demand of the brand for the upstream.
In addition, high quality natural fibers, cellulose fibers, and functional chemical fiber blended products have received more and more attention in the market.
Enterprise voice: innovation creates value for customers.
When the profit mode of pure cotton yarn based on scale and price competition has come to an end, what is the future of the enterprise tomorrow? After a rational analysis of its own and market trends, since 2004, Dezhou Huayuan company has launched a breakout battle. Since then, the future of Dezhou Huayuan has been firmly tied up with the development and application of differentiated fibers.
It is also this self revolution that enables enterprises to achieve the magnificent pformation from running to running in the field of yarns.
As the initiator of the event,
Li Xiangdong, general manager of Dezhou Huayuan Ecological Technology Co., Ltd.
It means that through 15 years of development, we have been paying close attention to customer experience, bringing values to customers, and bringing innovative and quality products to customers in the direction of specialization and differentiation.
We know that only by grasping the quality and innovating fully can we achieve the continuous development of enterprises.
Therefore, through practice, Dezhou Huayuan has formed a "five in one" innovation system, focusing on the innovation of raw materials, equipment and technology, and realizing the pformation from lean production to lean operation, realizing the pformation of intelligent manufacturing, and realizing the pformation from traditional data to digital management.
This year, Dezhou Huayuan will expand the 100 thousand item differential yarn project and gradually build block chain intelligent factory mode.
In the future, Huayuan will persist.
"Green, technology, fashion"
The development concept provides a new solution for people's better life.
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