Ingenuity |ABC KIDS Has Won The 500 Most Valuable Brand In China For 9 Consecutive Years.

In June 20, 2018, the fifteenth world brand conference and 2018 (fifteenth) China's 500 most valuable brand press conference hosted by the world branding laboratory was solemnly unveiled at the conference hall of Beijing China hotel. The theme of this conference centered around how innovation can pform global brands. The list of China's 500 most valuable brands in 2018 was unveiled.

It is noteworthy that ABC KIDS has been on the list for the 9 consecutive year and has become the most remarkable brand in the children's industry. Its brand value and brand influence have been highly recognized and recognized by the industry.

It is understood that the list of China's 500 most valuable brands in 2018 was published by the world brand laboratory.

The world brand laboratory is the world's leading brand consulting organization. It is chaired by Columbia University professor and Dr. Robert Mundell, winner of the 1999 Nobel Laureate in economics. Its BVA evaluation model is unanimously praised by the world management circles. The world brand laboratory of the world brand conference held in June every year in Beijing has become a major event of the brand.

Haier, CCTV, ICBC, people's daily, State Grid, China International Airlines and other famous companies, news media and academic organizations all regard the brand report of the world brand laboratory as an important indicator to reflect the current situation of brand competition.

With the continuous improvement of consumption, the per capita consumption of children's articles has increased year by year, and the development of children's industry has become increasingly prosperous.

ABC KIDS as a Chinese child

Famous brands have been selected in the list of "China's 500 most valuable brands" for the 9 consecutive year. It is the symbol of the rising brand of China's children's products industry, and is also the symbol of ABC KIDS's product strength and brand power.

Why can ABC KIDS be the 2018 most valuable brand in China in nine consecutive years?

[brand value] protect children's healthy growth because of love.

As a leading child in China

ABC KIDS has always taken the responsibility of "taking care of children for a small step and changing the world's largest step". It has provided professional products, foresight product design and strict quality control to provide high-quality products for the healthy growth of millions of children.

The world brand Congress is committed to finding business value for the brand. ABC KIDS has been selected as the 500 most valuable brand in China for 9 consecutive years. It is the only brand of children's shoes and clothing that has been selected for 9 consecutive years. This has not only created a precedent in the industry, but also a great recognition of its brand value concept.

Adhering to the brand concept of "love", ABC KIDS is committed to being a guardian for children's healthy growth.

In the whole range of products, terminals and media platforms, ABC KIDS is created to promote brand promotion because of the cultural consumption circle of "love".

In 2018, ABC KIDS appeared in the CCTV China parent-child program. At the same time, it sponsored the Tencent video "the super little daring" program, integrated platform resources, pmitted the idea of ABC KIDS carrying love to more children, and guarded the healthy growth of more children.

Product innovation and R & D, products meet consumer upgrade

ABC KIDS is the leading brand in the industry in product R & D and execution.

In the research and upgrading of products, we meet the needs of users in the context of consumption upgrading, "adhere to the best product quality, give children the most comfortable wearing experience, and give parents the most loving choice".

At the same time, through continuous technological innovation, we will make full efforts to upgrade the products, and apply the latest health concepts and techniques to the development and production of children's shoes and clothes, and create the most suitable children's products for children's healthy growth.

The significance of the list of China's 500 most valuable brands is to show the dynamic changes of brand value under different conditions and circumstances, so as to provide reference for brand strategy decision.

ABC KIDS focuses on the market trend, consumer orientation, rational allocation of resources, and continuous product development and upgrading.

In 2018, the introduction of 3D printing technology, the release of 3D printing shoes, innovation to achieve the comfort and durability of children's shoes, become the industry's first.

To uphold public interest and to inject social responsibility into brand

As the 9 consecutive year of China's 500 most valuable brand list, ABC KIDS has always been committed to the development of public welfare. We should not forget our original intention, actively carry out brand responsibility and give back to society. We will carry out the concept of "love" in public welfare undertakings, bring warmth to our children and care for children to move forward better.

In recent years, ABC KIDS has continued to hand in hand to the public welfare institutions such as the Chinese children's society, the warm current foundation, the Chinese children's foundation and so on, for the children of Guizhou, Sichuan, Gansu, Yunnan, Shaanxi, Shandong, Jiangxi and other provinces.

Nine years, the beginning of the world starts here.

Starting shares, as listed companies in Shanghai's main board, must serve the people's better life. They must be responsible for social security and stability, and must help the long-term development of the country.

- founder and chairman of the company, and Zhang Limin, the advocate and promoter of brand concept.

This is the strategic height, pattern and responsibility of a national entrepreneur, which is the most pure insistence and persistence in his heart.

This year is the ninth time that ABC KIDS has been the 500 most valuable brand in China. This honor is the most powerful proof of ABC KIDS's ingenuity. Over the years, the quality of ingenuity has been dedicated to becoming the guardian of children's healthy growth. Over the years, the concept of pmission has given every child their care. Over the years, we have always adhered to the brand concept of "love", and served as the vision of "serving the children of the whole world", leading the brand of Chinese children's shoes and clothing, paying homage to Chinese children's shoes with the spirit of professionalism, concentration, concentration and expertise.

I believe that ABC KIDS will continue to carry out its ingenuity, persist in its untiring efforts, and deepen its efforts in children in the future.

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Standing at the forefront of the development of the era, we will create brand value and create brand models by pioneering and innovative spirit, advanced brand concept, creative design, excellent product quality and forward-looking strategic vision.

Strive to become the first choice of children's clothing brand for parents and children, and become a worldwide children's product company.