Xiang Dai Palace: Gong Hangyu'S "Enjoyable China" Shows The 2018 Cheongsam'S Hometown Fashion Week. The Contemporary Cheongsam Art Leads The New Fashion.
What is the culture worn on the body, how modern people inherit the essence of Chinese culture and reflect the contemporary humanistic spirit and modern aesthetics.

In June, 24, 2018 cheongsam's hometown was held in Fushun, Shenyang (Fushun Xinbin).
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On the Zhou Dynasty, Xiang Dai Palace Gong Hangyu released the "enjoyable China" and wrote a perfect combination of traditional culture and modern art with a contemporary cheongsam art show.

Du Yuzhou, vice president of the China Federation of textile industry, Sun Huaibin, vice president of the China Textile Construction Planning Institute, vice chairman of the China clothing association, vice chairman of the China Fashion Designers Association, Qi Qi, and Gao Hongbin, Secretary of the Fushun municipal Party committee, Zhao Letao, chairman of the Standing Committee of the Municipal People's Congress, Liu Guojiang, chairman of the Municipal Committee of the CPPCC, and other leaders and guests attended the event in.

Xiang Dai palace, as the representative brand of Chinese cheongsam, participated in the industry forum in the morning. Gong Hangyu, chairman of the founder of Xiang Dai palace, made a keynote speech on "cultural integration and modern fusion is the fashion future of Chinese culture" at the request of the general assembly. He shared the experience of the development of Xiang Dai palace for 5 years, and the experience of national exhibition and international exchange in the same area.
Relying on modern fashion cheongsam, Xiang Dai palace has successfully stepped out of a strategy of traditional dress and internationalization, especially the recent film and television drama produced by Xiang Dai palace.
At the end of the speech, Gong Hangyu was praised by the textile association and the municipal Party committee leader, and was appraised as the "fashion figure of the year" by the activity party.

The great show in the evening is divided into three series. In the middle, different series of freehand brushwork spaces are written in verse.
The first series adopted the beauty of Chinese Hui style architecture, using horse head wall and other elements to pass the essence of Huizhou scenery with the essence of Chinese customs and culture.
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Structural modeling is presented.
The second series of Jiangnan ink color, with enjoyable brushwork and different material mix and match, shows the feminine beauty of Chinese women.
The third series exaggerated the expression of traditional culture in the modern language of modern culture. It can also see the modern interpretation and pragmatism of traditional culture.



This great show is also the first new product released by the Xiang Dai palace after the adjustment of the overall strategy of the company. Xiang Dai palace has moved its production and research base to Ningbo. Relying on the existing strategy of Beijing's great culture, starting from the Silk Road of Ningbo, the brand culture has been exported to the whole country and along the silk road. This has also been supported by the Ningbo municipal government and relevant units.
The development of a brand is more closely related to the development of a city.
Through this cooperation with Fushun, the Xiang Dai palace will combine local Manchu culture with cheongsam to develop local cultural products, provide supporting services for local tourism culture and create new urban cultural cards.
The rebuilt palace will inevitably go farther and farther away.



Xiang Dai palace, which focuses on the heritage of Chinese traditional culture, is a cultural Brand Company integrating design, research and development, etiquette training, cultural exchange and artistic performance.
The company takes Qipao as its entry, creating the modern age.
Latest fashion
The concept of Qipao dress combined with traditional culture and art communication forms the unique brand advantage of Xiang Dai palace, and is committed to creating a cultural communication platform for women's Chinese freehand style of life.
Since its inception in 2013, Xiang Dai palace brand has become the top brand of traditional Chinese culture in the field of foreign exchange, and has conducted many external exchanges in the United Nations and along the belt.


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