"Tide Rises And Floods And Makes Fashion": The Eighth China (Honghe) Sweater Cultural Festival And Golden Autumn Sweater Shopping Festival Is About To Convene.
The Eighth China (Honghe) sweater Cultural Festival and golden autumn sweater procurement Festival, jointly organized by the circulation Committee of the China Federation of textile industry, the China Textile Industry Federation industrial cluster Working Committee, the China Wool Textile Industry Association and the Xiuzhou District People's Government of Jiaxing, will be held in Jiaxing, Zhejiang, on 7~8 August.
It is reported that the theme of this sweater Cultural Festival is "tide and flood congregation and intelligent fashion". In the same period, we will also hold the theme of "smart Hui Honghe, the public innovation", the big data and intelligent manufacturing theme forum of sweater industry, the "new surge" - "sweater collection" Cup 2018 China (Honghe) sweater design competition finals, and "golden autumn sweater procurement Festival" and other related activities.
Transformation and upgrading are redefined here.
Honghe town is one of the most famous sweaters in China. Honghe woolen sweater market is a famous sweater production and processing wholesale base in China.
According to statistics, 80% of sweaters in the world come from China, and Honghe sweater accounts for a large proportion.
After more than forty years of development, Honghe sweater has been expanding its total size and increasing its radiation. It has many professional markets such as Jiaxing Mao Shancheng, Honghe ZHONG CHUANG sweater boutique market, poly clothing market and so on. The industrial cluster effect is obvious, and the annual trade volume of the sweater reaches about 15000000000 yuan.
With the implementation of the national "one belt and one way" initiative, Honghe sweater actively develops new markets represented by Russia and central and Eastern Europe, on the one hand, promotes export brands; on the other hand, it actively seeks to lay capacity in the "one belt and one way" countries, and speeds up the internationalization of industries.
Through traditional foreign trade and cross-border electricity providers, Honghe sweater products are exported to more than 50 countries and regions, including the United States, Russia and South Africa.
Under the new economy of Internet, Internet of things, big data and intellectualization, Honghe town has clearly realized that Honghe sweater industry has a "pain spot" such as high dependence on foreign products, low product grade and relatively backward marketing mode.
In recent years, Honghe has always been committed to the pformation and upgrading of traditional industries of sweaters, taking the initiative to adapt to the new normal economic situation and grabbing the "Internet +" major opportunity. The integration of the sweater industry and the Internet economy has become an important starting point for industrial pformation and upgrading.
With the deep integration of e-commerce and traditional textile industry, intelligent technology has continuously boosted the pformation and upgrading of traditional industries, helped traditional industries achieve innovation driven development, and has also become an important factor to enhance regional economic development.
In the 2017 sweater Cultural Festival, the establishment of honghezhong's sweater boutique market is not only a new starting point for the innovation and integration of the sweater industry, but also a new attempt for the innovation and pformation of the sweater industry. At the same time, it also means that Honghe will further rely on the "Internet +" to promote the pformation and upgrading of the woolen sweater industry.
Entrepreneurial dream, take root here
In the short run, Hong ho Chuang has been building a sweater boutique market for nearly a year. As a member of the market, Yoshizawa, the merchant, said that the reason why he chose to move here is that the market price of the boutique sweater is high, and more funds can be invested in the promotion of the online platform.
Besides, there are many facilities, restaurants, hotels, coffee bars and so on.
In the face of increasingly competitive Internet sales, Kong Jiaze's strategy is not to put eggs in the same basket.
At present, he has opened sales channels in sweater remittance, spelt and Taobao platforms.
And on every platform, sales are very impressive.
Kong Jiaze's experience is not the only one in the boutique market.
In fact, a large number of aspiring young people like him have gathered in the big family, and they have pioneered a new way of sweater industry with their new ideas and new ideas.
Cao Hui, who started business after 90 years, started four years ago and followed his parents into sweater business.
Unlike the older generation of entrepreneurs, he thought differently from the beginning.
In the middle of 2017, when a new concept of the market was built in Honghe, the main products and online sales, Cao Hui felt that the opportunity to start his own business came.
Last August, Cao Hui took the first step in starting a business and opened a store here.
The price of single piece goods is only 5 to 50 yuan higher than that of the outside.
But novice is on the road, business is not so good.
Many customers who come to the store are frightened by higher prices.
In September, during the busy season of sweater sales, Cao Hui's business in the store did not improve.
Cao Hui began to wonder if his decision was wrong.
At this time, a client asked him to dispel the idea.
It turned out that the customer wanted to enter a number of high-quality sweaters, but he never had anything to do with his wishes.
A glance at Cao Hui is exactly what he wants.
Recognized by customers, Cao Hui's confidence has returned, and orders have been rising day by day.
Cao Hui said that business is getting better. Besides the good quality of its own clothes, another important reason is that the market platform has helped.
From its opening up to now, Cao Hui has sold more than 70 thousand boutique sweaters with a sales volume of about 1800000 yuan.
In less than half a year, he has made about 200 thousand yuan.
Such a result is very good for a young man who has just started.
But Cao Hui was not satisfied. He said he needed to create his brand in two years, and later he would be the best sweater in Honghe.
In the public market, there are many entrepreneurial youth like Cao Hui. This is not only a model for young people to start their own businesses, but also a historical opportunity for the pformation and upgrading of Honghong sweater industry.
They are relying on their efforts and market help to move towards their goals.
At the same time, the whole HONGPU sweater market is developing in this direction.
A journey of exploration, where we can meet the future.
Since the beginning of this year, Hong he has launched and participated in a series of activities inside and outside the market, and has gained positive market response.
Internally, the "2018 autumn winter sweater fashion trends conference", "the second Chong cup sweater baby contest" and "China (Honghe) sweater design competition" have been held to create a fashionable culture belonging to Honghe sweater, which has been well received by local merchants and foreign merchants.
Overseas, the public market has participated in the China International Knitting (Chun Xia) exposition, China International Electronic Commerce Expo and Canton Fair. It shows the new image and new fashion of Honghe sweater, attracting many businessmen from home and abroad to stop exchanges.
Moreover, in order to gather channel resources, expand sales channels, promote resource integration, strengthen regional economic and trade cooperation, and promote coordinated development, the public market launched this year's "1000 factories in the market to face up to the meeting" activities.
In just two months, it has spread throughout the eleven major wholesale markets of the country, including Changshu, Ji'nan, Nanchang, Zhengzhou, Xi'an, Lanzhou, Chengdu, Chongqing, Guiyang, Kunming and Kunming.
In the form of "Internet + production market", wholesalers all over the country can enjoy the first-rate goods and factory prices.
At the docking conference, a total of over ten thousand wholesalers were attracted to participate in the meeting, and deep communication with the major markets and the establishment of a cooperative relationship.
While promoting the new image of Honghe sweater, it also laid a solid foundation for the development of the market.
The "sweater remit", as the online industry platform for creating a sweater boutique market, includes "Hui sweater", "Hui design", "Hui Yuan accessories", "sell clothes treasure" and "Hui Zhi Zhi".
The main function is positioning the Internet in the vertical subdivision of the sweater industry, to achieve online wholesale trading between manufacturers and wholesalers, online designer resources, fashion trends, docking and distribution of popular products, matching raw and downstream businesses.
Since its early development, it has been well received by the government and the market. In June this year, it joined the first batch of supET "1+N" industrial Internet Platform Alliance in Zhejiang Province, and was named "Zhejiang service manufacturing demonstration platform" in July.
In the constantly changing market environment, Honghe sweater industry takes the initiative to innovate and forge ahead with courage and strength to face the future and thrive.
I believe that in the fertile land of Honghe, we can give more possibilities to the future.
Highlights of the Eighth China (Honghe) sweater Cultural Festival and golden autumn sweater purchase Festival
Gourmet feast for the industry
It is a stage for exchange and discussion between clusters, markets and platforms, and a stage for sharing and sharing. It is a feast for a supplier, producer, and buyer to know new partners to make new friends.
The gathering of industry leaders, industry experts, insiders, fashion and fashion are presented here. Wisdom and ideas are sprouting up here, and inspiration and ideas are exploding here.
The fashionable feast of the surging tide
"New surges" - 2018 the first China (Honghe) sweater design competition will dig deeper into the source of the development of Honghe sweater, create a think tank for sweater design, explore a new mode of shared design, create new smart energy, and accelerate the new industrial pformation.
Creative design trends, new product mix, dazzling lighting, beauty and visual impact make you "surging".
The perfect interpretation of origin and originality
The original brand of the original brand will gather together with the local sweater brand to show the advanced processing technology and the latest sweater style. The multi-dimensional presentation of Honghe sweater is driven by innovation driven technology, culture led fashion and responsibility oriented green image.
The first hand source allows you to take a broad view, and make you love deeply.
The soul collision of industry elite
"How to tap the application of big data, how to optimize and integrate the supply chain, and how to coordinate the response of intelligence?"
Sweater industry S2B industry internet collaboration platform -- "sweater remit" will reveal
industry
Train of thought.
The hand market alliance of professional market
Conform to the new era and unite new forces.
Honghe sweater (clothing) major
market
Baozhuang upgrading, the overall recommendation, and seek common development.
Honghe sweater (clothing) professional market will jointly unveiled the sweater Cultural Festival, creating a new cluster power and shaping the new image of the regional market.
Deep integration of new procurement experience
Online "sweater remittance", under the line "sell clothes treasure", the golden autumn season, between fingers, the new flash.
"Golden autumn sweater Shopping Festival" allows you to experience "new environment, new wholesale and new services".
During the procurement Festival, new styles continued and activities continued.
market
It's worth your possession.
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