Brand Promotion Is A Success Of The Second Fashion Brand Trend Forum

Zhejiang fashion industry association of fashion brands held the second fashion brand trend forum

Fashion brand promotion trend trend forum

In the afternoon of September 1, 2018, the fashion brand promotion association of Zhejiang University

Fashion Designers Association, Hangzhou

Strategy Promotion Association, Zhejiang

The Federation of industry associations jointly handled the "second fashion brand trend" forum, which was assisted by Hangzhou Nangong Xiu culture creative Co., Ltd. and Hangzhou Ruyi Industrial Design Research Institute, held at Orange Hotel 7, nine ring road.

This forum has reached an important agreement with the strategic cooperation of Fujian auxiliary City Network Technology Co., Ltd., from the academic, media and business elite gathered together to share the trend forum.

Keywords new retail new media Internet +

- the second fashion brand Trend Forum -

Zhejiang Da Guan yuan fashion brand promotion association is an alumni non profit organization sponsored by the entrepreneur student of the fashion brand innovation training course under the guidance of the Management School of Zhejiang University.

We will carry forward the excellent tradition of "seeking innovation" in Zhejiang University, the link between entrepreneurs and Zhejiang University in the field of fashion, and become a platform for close exchanges and cooperation among entrepreneurs.

Specially invited guests, Mr. Sun Jianping, founding chairman of the EDP alliance of Chinese universities, director of EDP center of Zhejiang University management school and general consultant of fashion brand promotion association of Zhejiang University, attended the event. The fashion brand promotion association came from the president's class of fashion brand of Zhejiang University.

Sun Jianping, general manager of fashion brand promotion association, Zhejiang University

He was the general advisor of the fashion brand promotion association of Zhejiang University and the director of the Shanghai chain University Brand Strategy Institute, Mr. Xu Huanzhang, a visiting professor at Zhejiang University.

Not only guest host but also bring us the brilliant dry goods of "change thinking of fashion brand new trend". We share the new cases, new ideas and new ways of using segmentation product line to seize subdivided ethnic groups, commodities + content + social thinking, fragmentation of mobile commerce, changing channel concept, channel platform, media and so on.

Xu Huanzhang, general manager of fashion brand promotion association, Zhejiang University

Li Bing, creative director of the WOW-TREND hot trend co founder, is not only a lecturer of vip.com vogue University, but also a lecturer in FASHION IN fashion trend European color trend. With more than 10 years of experience in the trend area, we have brought "trend & Style" to the theme, color, fabric, pattern, profile, detail and style in seven aspects through case + theory.

WOW-TREND Li Bing, co founder of hot trend

Fu Boyi, a publisher of the "men's fashion" from Ruili group, has brought the development of the brand under the new media platform of "how to help brands expand their influence" under the new communication environment. The fashion media is an important promoter. A brief introduction to the Ruili group and the "men's fashion" has made a detailed case analysis on how to promote the brand through media tools.

Fu Boyi, publisher of "men's fashion" in Ruili group

From the former "Ruili fashion pioneer" new media leader, BBC [global fashion media development], Zhu Ziwei, the only Chinese interviewer, brought "brand upgrade", and made a wonderful sharing from the content of brand upgrading and the upgrading of traditional brands.

Before the "Ruili fashion pioneer" new media leader Zhu himself

Ms. Chen Yahong, assistant president of Fujian auxiliary City Network Technology Co., Ltd., shared the enterprise Internet + innovation mode, coming from the era of consumer sovereignty, the continuous emergence of new business models, and upgrading the whole range of high efficiency business connections, so as to achieve the goal of reducing profits and increasing efficiency for enterprises.

Auxiliary city provides new tools, new channels and new services for enterprises, and helps enterprises achieve low threshold to realize Internet.

Chen Yahong, assistant president of Fujian auxiliary City Network Technology Co., Ltd.

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