Guangzhou Light Textile Trading Garden: Look At The Scene Marketing Of Textile Fabrics

China

It is experiencing unprecedented opportunities and challenges.

The individuation of consumption demand, the great change of consumption ecology, the flourishing of the consumption scene and the continuous increase of the middle class consumer's body indicate that the era of individuation has been fully opened, and the quality and individuation have become the focus of consumers' attention.

At the same time, the trend of textile and garment industry differentiation is more and more obvious. It requires that business must be more precise and deliver the best product mix to consumers through the best scenario.

As the largest men's fabric base and brand center in China, the first batch of "textile and clothing creative design pilot park" in China.

It is a great example of the pformation and upgrading of Guangdong's textile and garment industry.

Specialty and precision

The Guangzhou light textile trading garden is located in the core position of the Zhongda textile business circle, with more than 4000 exhibition rooms. It is the largest international textile trading center with the largest area and the first floor exhibition hall.

At present, the park has attracted more than 3000 textile and garment strength enterprises to enter, including more than 2000 men and women, such as men's wear, women's wear printing, knitwear and so on.

After five years of development, the Guangzhou light textile trading garden has become the largest in the country.

Fabric brand base and R & D center have unique brand aggregation effect and scale advantage, leading position in the pformation and upgrading of the National Men's clothing fabric industry. More than 90% of the men's clothing brand enterprises in the park have set up specialized R & D departments and teams, leading the research and development industry, and strive to improve the flexible supply chain from the source.

Innovation and integration

Since its establishment, Guangzhou textile trading garden has been promoting textile.

The pformation, upgrading and development of the industry, through actively integrating multiple resources, constantly upgrading and optimizing the service strength and ability of the park, is committed to forming a fashion industry ecosystem service system, which is based on accessories, exhibition and trade, creative design and research and development, supporting fashion publishing, e-commerce procurement, industry university research cooperation and exchanges, product quality inspection and inspection, technology finance, logistics and catering services, and innovates the modern business mode.

Innovation and creation of "Xingang 82 designer valley of creativity", vigorously drive design and lead industrial innovation and development; create an international fashion publishing center, spare no effort to promote industrial fashion innovation; unite international professional college Italy Carol century clothing Institute, help upgrade the level of technology; innovate and diversify trading platform, speed up the pformation of industrial chain in depth; professional support and life matching to build a comprehensive modern service platform.

The park has carefully laid out the important links of the industrial chain, such as "fabric research and development - clothing design, version service, product sales", and earnestly practiced the development mode of the whole industry chain of the textile industry, thus promoting the overall pformation and upgrading of the whole China textile business circle and even the textile and garment industry of Guangdong. The series of innovative measures adopted by the park were approved by the Ministry of industry and information and awarded the first batch of the first batch of "textile and clothing creative design pilot park" in China.

In addition, the new market appearance of thousand shops and thousands of faces in the park has also become a great scenic spot in the big textile business circle.

The unique facial accessories, life hall and brand flagship store are amazing.

Among them, Weber textile, Oriental DuPont textile, Zhuang color, Ying Ming textile, Fu Yi textile, Jing Yue fashion, Niu commune dress, Chen Zhi.

Kappen textile and xinyucheng textile stand out in the top ten creative exhibition hall of Guangzhou textile and trading garden 2017-2018, becoming the top ten creative exhibition hall of the year, especially outstanding.

1. Weber textile

Weber textile, specializing in leisure cotton research and development for 20 years, now has formed a set of professional design and research and development of an independent production system, is committed to providing customers with a series of high-quality fabric selection program, according to customer needs to order / dyeing / printing / clothing design development, products have been exported to France, Italy, Dubai, Turkey, Japan, Korea and other countries.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, D1105-1106

2. Oriental DuPont textile

Founded in 2003, it focuses on the development of fast fashion fashion casual menswear fabrics, mainly knitted, woven, blended and cotton fabrics.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, C1112-1113

3. Zhuang color textile

Zhuang color textile is subordinate to Guangzhou Hetai Textile Co., Ltd., which is mainly engaged in Japanese men's casual fabrics. It adopts the business mode of brand customization + fabric development + spot. The fabric is mainly woven with cotton and linen.

Hetai textile was founded in 1987. In the past 30 years, it has devoted itself to the research, production and sales of men and women's formal dress, fashion and casual wear fabrics. Its products are sold at home and abroad, including jeans, cotton knits, knitted prints, etc.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, C1087-1088

4. Ying Ming textile

Ying Ming textile is the branch of Qu Yuan Textile Co., Ltd., the main high-end leisure fashion men's clothing brand.

Guangzhou Qu Yuan Textile Co., Ltd. is a fast developing textile enterprise which integrates fabric, accessories, clothing design and sales. It adopts the business mode of surface accessories, style development + spot wholesale and retail, and strives to make green and environment-friendly fabrics that make people comfortable and reassuring. The main middle and high grade linen and imitation hemp casual fabrics, dyed fabrics, cotton and nylon four side shells are fashionable fabrics.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, D1005

5. Fu Yi textile

The main middle and top quality men's knitted fabric closely follows the fashion trend of Europe, America, Japan and Korea, and explores and tests the depth of style design and tailoring while developing fabrics.

Equipped with first-class modern environmental protection production equipment, nearly 4000 of the finished product testing and storage center, the annual output value exceeds 5000 tons, and the products are certified by ISO 9001, Oeko-Tex 100 and other famous industries.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, E1001-E1002

6. quiet fashion

Focus on the design, development, production and marketing of fast fashion women's clothing for 13 years, taking creativity as the core, full of love for fashion, art and life, and pursuing the perfect combination of product design and humanistic spirit.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, C2002

7. cattle commune accessories

Focusing on research and development, design, production and sales of garment accessories, headquartered in Xintang, Guangzhou, Xintang is one of the largest excipients in Guangzhou. It has branches in Guangzhou light textile trading garden, Guangdong Zhongshan, Guangxi Yulin and Hebei Shijiazhuang.

The main products of the International Hall of Niu commune accessories are hardware buttons, fashion leather cards, leather labels, zippers, dropping plastic, hanging ornaments, hanging cards, packaging bags, ribbon, weaving marks, printed labels, ropes, etc.

Address: A2014-2018, 2054-2061, Guangzhou light textile trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou.

8. Guangzhou Chen Zhi Garments Co., Ltd.

The exquisite life of light young woman is mainly designed for fashionable women who are 18 to 28, 20-35 years old and two age groups. The main products are two lines of modern fine and fashionable leisure, with YANG LOTUS (Yang Lian) and YL baby two brands.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, C2020

9. kappen textile

Kappon textile main middle and fast fashion men's wear fabric is a great effort for the pformation and upgrading of Pegasus kappun brand.

Pegasus kappen, founded in 1986, has been focusing on men's business denim fabrics and research and development of commercial chemical fiber fabrics for 32 years.

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, C1059M-U

10. Xin Yu Cheng textile

Xinyu City textile was founded in 2017, focusing on men's trousers fast fashion series R & D design, fashion and quick step!

Address: Guangzhou textile and trading garden, 82 Xingang West Road, Haizhuqu District, Guangzhou, D1001D