Building Children'S Fashion Ecology In The Future And Opening The New Era Of Chinese Children'S Wear |2018 China International Children'S Fashion Week Successfully Closed.

During the children's fashion week, the world's first 10 billion tier IP fashion industry fund was set up to gather more than 20 children's brands at home and abroad, and 17 children's fashion trends were released. The 3 national model competition brought together more than 1000 children's models.

On the evening of October 7, 2018, the end of the seven day's 2018 China International Children's fashion week was announced as the famous returnees designer and the first magic day designer competition champion Liu Jia's parent-child installation conference ended.

On this fashion week, China's leading children's wear brands shine brilliantly, starting from Lujiazui, Shanghai, will affect and even change the pattern of China's children's fashion industry.

In the past seven days, 2018 China International Children's fashion has revolve around the "future". With the trend release and children's star competition as the main axis, China's children's wear brand IP authorized exchange, children's wear designer SHOWROOM exhibition, leading children's wear brand entrepreneur salon and other activities, constitute an authoritative, professional, diversified, functional and bright future of children's fashion ecological scene.

During the children's fashion week, the world's first 10 billion tier IP was set up.

The fund has gathered more than 20 brands of children's clothing at home and abroad, and has launched 17 popular fashion trends for children's wear. The 3 national model competition has brought together more than 1000 children's models. More than 30 children's wear brands and industry experts have gathered Sharon. More than 50 authoritative media at home and abroad have published more than 700 papers, and the total number of live picture shows has reached about one million people, and the number of live video shows is nearly 30 million.

In addition, the organizing committee also invited the "Jubilee strategy" and the prince Yan Zihao, who played the role of Chen Lvyuan, "Wan Ziqing", the little red fruit actor Wan Ziqing of the "Tian hang Ying hunting", and the two lovely and unadorning quiver small net red Xie Yu Xi and Ding Yi Xuan.

On the spot, lead the show, for the Chinese tide boy to fight call!

As the first China International Children's fashion week to be held, it is a concentrated display of China's children's fashion field. A whole occurrence, a declaration of centripetal heart, has poured into the China clothing association, the Shanghai fashion capital promotion center, and the efforts and sustenance of Chinese children's clothing, carrying their dream and hope for the future.

There are so many touching moments in the preparation and holding of this fashion week.

For example, this fashion week begins with a melodious national anthem. Hundreds of fashion models on the T stage sing solemnly the national anthem, perform the ceremony, pay tribute to the 69th anniversary birthday of the motherland, pay tribute to the fashion and salute the future. This scene has made many guests on the scene with tears in their eyes, and let the meaning of this children's fashion week be sublimated.

The birth and holding of the first China International Children's fashion week is a declaration of Chinese children's fashion. It indicates that a new era of Chinese children's wear has been opened.

China International Children fashion week organising committee said.

In fact, under the stimulation of the "two child" policy, the Chinese children's wear market has been gradually opened and has seen an accelerating growth trend.

The outbreak of a huge market is bound to be accompanied by new opportunities and challenges.

The new needs of the society require the guidance of new concepts and lifestyles. The disordered state of the industry needs a mainstream voice to call on and guide. The development trend of the industry needs a strong and powerful boost. The emerging outstanding brands need an authoritative and professional platform as the base stone, and the market and consumers need a clear consumption guideline and reference standard.

Under such a big background, the China clothing association carries the responsibility and mission of the industry. The Shanghai fashion capital promotion center jointly organized the China International Children's fashion week.

So as to meet the growing, upgrading and individualized material and cultural needs of the people, and to promote the brand confidence, cultural confidence and road self-confidence of Chinese children's clothing industry, and achieve high quality, fashion, technology, and international high-quality development.

The top deck shows the trend of children's fashion.

In the context of global consumer upgrades, mothers have the heart to make children into fashion fads. Children also have their own dressing ideas, which are more and more popular with the tide cards of attitude and spiritual expression. Tide has become the new favorite of fashion consumption.

On this children's fashion week, the red textile culture will jointly release a number of children's brands such as Paul Frank macaques, Pancoat hope cool, The Simpsons Simpson family, AngryBirds angry birds, Sesame Street Sesame Street and so on. The international high-end fashion brand such as BOY LONDON, Folli Folli and so on also held a new product release, providing a fashionable feast for children and opening up a new era of tide brand children's clothing.

Bringing together children's wear and leading the army to promote the trend of fashion consumption

In 2018, it was China.

A full-blown year.

In this year's China International Children's fashion week,

And so on.

German card

The release of these Chinese mainstream children's wear brands is not just about fashion, not just design. It's a reflection of Chinese children's fashion practitioners' understanding of the current lifestyle and even the combination of future lifestyles and ecological ways.

This shows the strength and strength of Chinese children's wear brands and designers, further enhancing brand awareness and influence, enhancing the degree of brand internationalization, and consolidating China International Children's fashion week as a window to display Chinese children's fashion industry.

In the future, the China International Children's fashion week will take fashion as a link, take children's clothing as the carrier, and conduct extensive and in-depth exchanges with the international community, bringing China's fashion culture to the world and building China's cultural confidence.

High end design masters gather in China and rise rapidly

How to improve the international voice of Chinese children's fashion has always been a topic of concern for the entire children's fashion industry.

At the same time, in recent years, the international fashion industry has paid more and more attention to Chinese elements, Chinese faces and Chinese design.

On this China International Children's fashion week, Chen Wen, a well-known gold medal winner, a well-known overseas Chinese fashion designer, the first magic day designer competition champion Liu Jia, and Sun Haitao, MIJA and Sheng Sheng, gathered together with their most beautiful designs to show the overall strength of Chinese children's clothing design to the whole world.

The promotion of children's fashion discourse in China not only comes from the design itself, but also relies on the driving force of the platform to integrate all elements of the industry and society. This is a kind of ecology and the embodiment of comprehensive strength. The current China International Children's fashion week has provided a publishing space for Chinese local designers, a good display and commercial landing platform.

Global IP resources converge to embody children's clothing brand value

IP crossover in 2018, and China's children's wear brands also catch up with the trend.

This children's fashion week takes the "art disguised life" as the core vision. It aims to enhance the value of animation IP and artwork and promote the brand art style and cultural value of children's clothing.

The bridge between fashion and art.

The world's first IP industry fund settled in Jimo launching ceremony

On the first day of the opening of the children fashion week, the strategic IP conference was successfully launched by the Jimo regional government's participation in investment, CITIC Capital Investment Management and red textile culture cooperation.

The fund is the world's first IP industry fund. It will invest mainly in the exclusive right of IP, a more famous and potential development enterprise at home and abroad, and a high quality IP operator and IP industry.

During the fashion week, the red textile culture is a professional service platform to pform the global animation IP and art digital copyright to the market of children's wear products in China in the form of fashion children's IP art installation exhibition and IP flash store.

When I was a child, I read a story and grew up watching business. When Andersen's birthday came, Andersen brought a series of IP to China International Children's fashion week, such as the match girl, the Pea Princess, the ice queen and so on.

The school uniform carries the Chinese spirit and children's beautiful youth.

School uniform has always been a microcosm of society as a microcosm of culture, education and history.

However, the uniforms that symbolize organization and order are gradually breaking the tradition, seeking personalization and diversification, and students want modern and fashionable school uniforms. The school also hopes to reflect the school style with original design uniforms.

During the current China International Children's fashion week, the new school performance brand "Oracle international school uniform" and "golden Oracle international school uniform" and Chen Wen, the designer of the gold top award designer, launched the school uniform fashion trend.

With the rapid development of China's economy and the upgrading of consumption, the rise of the new generation of middle class consumer class, and the elimination of Chinese old school uniform is an inevitable trend. With the release of the new school uniform policy,

It will also usher in industrial upgrading. China's school uniform operation will gradually move toward standardization. In the future, China International Children's fashion week will open up a fashion school uniform distribution platform to promote the fashion, internationalization and standardization of school uniform brand.

The three high-end children's model competition shows Chinese children's demeanor.

This children's fashion week takes children's fashion as the breakthrough point, guided by the concept of open child care, introduces the concept of "lifestyle" into the field of children's products, and displays the new trend of children's education in the new era, and combines the frontier thoughts of children's education, cultural products and other related fields to lead the new trend of children's lifestyle in the future.

And through the 2018 future star China super model competition, the 2018 China Chao Tong star super model children's model competition, the 2019IMTA international model and Performing Arts Association China Conference and the Sino US fashion week ShangHai Railway Station three high-end model competitions, to enhance the self-confidence and etiquette of Chinese children, and cultivate the most professional child Scout star in China.

The Organizing Committee of China International Children fashion week will set up the authority standard, set up the Chinese child model child star competition "Oscar", and recommend the cooperation with the front-line children brand for the award winning child agent. Through the multi angle and multi-dimensional promotion platform, we will release more future development exports for the Tong model star, and set up a bridge between the top children's fashion brand and the children's star, so that the Chinese children's star can confidently soar to build the "incubator" of China's children's star industry.

In the new era, the new demands of personalization, fashion and branding of consumers have put forward new requirements for the comprehensive strength and brand concept of the original design, market segmentation, brand positioning, brand image, terminal operation, marketing level, product strength, brand power and operation ability of children's wear brand, which makes most children's clothing enterprises start again on the same starting line.

2018 China International Children's fashion week has gathered a brand with multinational resources integration and continuous innovation and development capabilities, and has gathered a group of innovative talents with innovative and innovative resources.

As the main child industrial ecological resources, we will demonstrate fashion design, promote fashion business, lead fashion consumption, improve fashion services, enhance fashion experience, disseminate fashion culture, build a Chinese children's fashion ecosystem, lead the development trend of children's fashion industry worldwide, enhance China's global fashion discourse power, and promote the pformation and upgrading of China's children's clothing industry.

2018 the China International Children's fashion week has created a centralized publishing platform and a new platform for value creation for China's children's fashion industry. It has created a new height for Chinese children's clothing brands to acquire the right to fashion discourse. It provides an opportunity for Chinese children to cultivate aesthetics and etiquette and lead healthy lifestyles, as well as for Shanghai.

The city has created a beautiful new business card.