2018 Wenzhou Fashion Expo - Fashion Custom Exhibition Started In Wen, Attracting 30 Enterprises To Participate In The Exhibition.

Wenzhou fashion custom exhibition starts at Wen

Attracting 30 enterprises to participate in the exhibition

October 26th -28,

The first station will open the mystery of Wenzhou Fashion Expo Hall 5.

Focusing on the professional exhibition platform in the field of clothing customization in Wenzhou, covering more than 2000 square meters of venue area, focusing on 30 clothing custom industry chain groups from all over the country, the appearance of Wenzhou fashion custom exhibition will add new strength to Wenzhou clothing.

The Wenzhou fashion custom exhibition focuses on "fashion Wenzhou custom design". It focuses on the integration and collaboration of garment customization industry chain, and focuses on assembling customized brand shops, customized factories, customized brand chains, school uniforms, professional clothing and accessories suppliers. It awakens the customizing consciousness of the end consumers, and leverages the whole garment industry to make the upsurge of customization and dig the needs of the whole industry.

In recent years, under the background of the reform of the supply side of the country, the voice of custom-made pformation has been rising. Clothing enterprises have begun the exploration of customized pformation.

Wenzhou's fashion customization has also formed a trend of letting a hundred flowers bloom and a hundred schools of thought contend. It has strong influence and popularity in the industry. It has formed a large-scale personalized customized benchmarking enterprise represented by news birds, Zhuang Ji and so on. The whole product private customization mode represented by Dong Meng, Qiao Tong, Bai Xian and so on, as well as a group of customized shops with customized design and personality as the core.

Wenzhou clothing, which has been rising since 90s, also won the first gold medal signboard in China in May 2017, and it is the only "fashion custom demonstration base in China". This also highlights the right to speak in the field of fashion customization in Wenzhou.

But behind this,

There are also many factors restricting the development of the industry.

For brands, clothing culture has not yet reached consumers directly, and the market lacks a clear understanding of fashion customization. For customized factories, it has not yet established effective passages with suitable customers resources, they need excellent channel providers, and channel manufacturers also need quality customization factories. In addition, the upstream and downstream industry chains have not yet formed effective integration and collaboration, resulting in rising costs and unsatisfactory reactions.

In order to better play the core strengths and cluster characteristics of Wenzhou clothing, and promote the custom characteristics of Wenzhou fashion fashion through all channels, multi-directional and precise, the Wenzhou fashion custom exhibition is fully launched under the strong support of the municipal Party committee and the municipal government. It will make further regional brand building with fashion customization as an important starting point, and make the "Introduction" and "going out" more intuitive.

In October 26th, with the platform of Wenzhou Fashion Expo, the Wenzhou fashion custom exhibition will be the first group to exhibit in the public view. It will build a professional platform of fashion customization, one-stop, one-stop, with a unified recyclable decoration style and accurate block mode. It will enable the market to have a more comprehensive and comprehensive understanding of Wenzhou's clothing and show the high standard of Wenzhou customization in the entire fashion industry.

Next, the Wenzhou fashion custom exhibition will also march into the CHIC China International Clothing and accessories fair, Shanghai China business dress custom exhibition, Shenzhen fashion show and other major clothing exhibitions, and further upgrade and publicize Wenzhou's "fashion customization industry" regional brand, and create a new height of regional brand.

Highlights 1: exhibitors covering the whole field of customization

The Wenzhou fashion custom exhibition organizer adopts the directional invitation system to send sincere invitations to Wenzhou and even the nationwide custom industrial chain group. It has attracted the custom-made brands such as wedding birds, Barbara, Jordan, Zhuang Ji and D-harry in the whole country. Dongmeng, golden Yuanyang, Ai Le, Peter Denton, Zhong color, Dongting and other custom making factories have their own unique design styles, such as isjia, ROLL ROCK, L DIAMON, Yan Zhuang and so on.

Production enterprises and Shanghai cerruti1881, Boli line, a cable industry, new town buttons, etc., provide customized surface accessories suppliers for large enterprises such as zippers, buttons and fabrics. Exhibitors are representative high quality enterprises in the industry.

Highlight two: tour mode, debut in Wenzhou fashion show

The Wenzhou fashion custom exhibition was officially launched in Wenzhou fashion exhibition. This is the first time that Wenzhou fashion custom exhibition has appeared in the consumer view. It is also the first stop of the Wenzhou fashion custom exhibition tour.

Next, the Wenzhou fashion custom exhibition will also march into the CHIC China International Clothing and accessories fair, Shanghai China business dress custom exhibition, Shenzhen fashion show and other major clothing exhibitions, and further upgrade and publicize Wenzhou's "fashion customization industry" regional brand, and create a new height of regional brand.

Highlight three: the use of recyclable materials, pmission

The exhibition's construction and design follow the environmental protection concept of internationalization and recycling. The simple and atmospheric appearance design can quickly decorate and reuse the decoration materials, pass the new fashion of environmental protection and fashion. At the same time, the 30 enterprises' unified image and unified decoration will also make the exhibitors more intelligent, convenient and time-saving.

Highlight four: professional audiences are diverse and multi regional.

At this exhibition, buyers and professional audiences have diversified and multi regional trends. They have attracted professional buyers, fashion personalities, fashion organizations, local trade associations and relevant professionals from all walks of life in the general assembly, and Hangzhou, Ningbo, Pinghu, Taizhou and other garment manufacturers' associations, as well as Wenzhou business associations and enterprises, have taken part in the exhibition.

Highlight five: corresponding supporting activities

1, the opening ceremony and the 40 years of Wenzhou clothing reform and opening show.

On the morning of October 26th, the opening ceremony will be held at the corridor between hall two and hall five of the Wenzhou International Convention and Exhibition Centre, and 40 years of costume reform and opening up in Wenzhou. Around the theme of "design, creativity and fashion", the trend of fashion and shoes and clothing in Wenzhou's reform and opening up will be highlighted. The design comes from fashion, fashion comes from life, and fashion trends are not forgotten. The development history of Wenzhou's reform and opening up is vividly and vividly displayed.

2. Digital Trade Summit Forum

In the afternoon of October 27th, the theme forum will be organized around the "digital economy".

We invite people from all walks of life, including professional economists, professional organizations, fashion enterprises and Wen merchants to conduct keynote speeches and seminars.

3, Fashion2018 fashion series fashion show.

On the 25-28 day of October, at the four Hall of Wenzhou International Convention and Exhibition Center, the fashion related industries will have the latest fashion products to be released and show up. It will bring together fashion circles including models, designers, celebrities, photographers, make-up stylists, show guides, brokers, media, and related industries and institutions such as dresses, fashion models, etc.

4, international brands and Wenzhou Entrepreneurs Association

On the afternoon of October 26th, in the conference room on the first floor of Building 1, Wenzhou International Conference and Exhibition Centre, international brand enterprises, Wenzhou entrepreneurs and media representatives will be invited to carry out face-to-face exchanges with international entrepreneurs and entrepreneurs in Wenzhou, strengthen Wenzhou's docking with the international industry, give full play to the resource advantages of the exhibition, and build a platform for cooperation between Wenzhou and international brands.

5, fashion designer Salon

On the evening of October 27th, in the percentage of coffee, fashion designers, Wenzhou enterprises and media representatives will hold fashion designer salon to bring together designers in the fashion industry, providing excellent platform for promoting interaction and interaction, enhancing friendship, creating a fashion atmosphere, discussing common topics of fashion, and creating a beautiful blueprint for fashion Wenzhou.

Through theme discussion, we should strengthen exchanges and cooperation among entrepreneurs and promote win-win cooperation among industries.