"Empowerment Terminal" -- POOVE'S Twelfth National Retail Supervision Training Camp Hot Camp!
In 2018, according to
POOVE brand president
CEO
Chen Jin Bo
The strategic planning, as the exclusive brand of teenagers, will continue to focus on the brand concept of "POOVE is only for teenagers" in the future brand promotion. It will integrate brand resources, accumulate brand potential energy and empowerment terminals around the three main products of the tide, sports and life, and realize the comprehensive detonation of POOVE brand potential energy.
In the process of deepening and pferring the brand culture to the terminal and the market, supervision and management, as a front line service post, is particularly critical for its management and actual combat capability.
In order to continuously enhance the professional ability of supervision, the brand potential energy will continue to output at the terminal. In October 24th, the "empowerment terminal" -
POOVE
The Twelfth National Retail supervision training camp opened in Jinjiang, and the supervisory elites from all regions of the market gathered here for a 6 day special training.
Chen Jingmin, general manager of POOVE brand, promoted and delivered the "brand energy terminal" to the national supervision partners at the opening ceremony of the supervision training camp.
In the face of more and more serious homogenization of the market, in the face of consumers who pay more attention to personality, quality and experience, POOVE realizes that only when we do well in products, services and brand will we be able to be teenagers.
Footwear market
Keep the lead under the new pattern.
In order to optimize the terminal consumption experience, enhance the terminal service level and enable the terminal to export the brand culture better, the head office has specially formulated the four criteria of the brand culture landing terminal: setting standards, practice standards, output standards and implementation standards.
Through the implementation of these four standards, strengthening the brand culture of the branch, making the regional branches a benchmark for POOVE brand culture, and enhancing the cultural display and soft power of the shops, affecting consumers and stimulating sales growth, this is also the significance of the "national energy terminal" national retail supervision training camp.
Yu Xiaokun, chief executive of POOVE business school, put forward the "three points of view" at the opening ceremony, giving an incentive speech for the national supervisory elites.
First, it analyzes the current market environment from the macro and micro perspectives, and guides the presence of the inspection elites to think about the difference between terminal services and online services; secondly, leads to the "channel change" view, and encourages on-site supervision to follow the development pace of the head office, constantly strengthen services and explore the channel pformation space in the work; finally, from the perspective of its own, it sends the national supervision to "focus" as the goal, and strictly demands itself in management and services to achieve personal value.
For better service
POOVE
Terminal distributors, "POOVE terminal service center" small program formally launched today.
As a set of one button search, download friends circle material, product information and terminal materials in one, specially for terminal service platform, its contents include friends circle latest material (Mai Jiaxiu), small video, product material, terminal POP, commodity knowledge Handbook, terminal execution manual, etc., all materials are sorted and sorted out.
Through the small program, the partners of the terminal can more easily get what they want, and the daily operation will be faster and more convenient.
The venue held a wonderful interactive question and answer, aiming at the knowledge points of the POOVE terminal service center small program, supervising elite brains and speed, competing for the first answer, and winning points for the team and individuals.
The supervision training camp will adopt the closed military learning management mode throughout the whole period, and enhance the actual combat and management ability of the supervision through all-round professional training + team training + three forms of PK training.
All kinds of Outward Bound Training of perseverance and teamwork ability will not only add pleasure to this special training, but also further enhance the cohesiveness and centripetal force of the team.
I believe that with the deepening of the national supervision and training work, the elites will continue to learn and practice, and their professional skills will be further improved.
In the future, they will also better serve the terminal, comprehensively enhance the overall operation level of the regional retail terminals, and promote the overall landing of the brand culture to the terminal market, thus promoting the full potential detonation of POOVE brand potential in the terminal.
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