Electricity Supplier Layout Results Show That Foot Locker Rebound In Stock Prices Rose 15%

But in the mainland of China,

In November 21st,

Retailer Foot Locker released its three quarter earnings in fiscal 2018.

In the three months ended October 31st, the total sales volume was $1 billion 860 million, while the same store sales increased by 2.9% over the same period last year, which is higher than the 1.9% predicted by Wall Street.

Earnings per share were 95 cents, 3 cents higher than expected.

Among them, the third quarter of the digital business is better, electricity supplier sales compared to the same period in 2017, an increase of 5.9%.

As revenues and profits exceeded analysts' expectations, Foot Locker's share price rose 14.91% to $52.96 on the day of its earnings announcement.

As the world's largest retailer in sports shoes and clothing, Foot Locker focuses on

The product line includes the major footwear sports brands, with more than 3000 stores in 23 countries.

In 2016, the company had achieved 25 consecutive quarters of impressive sales and profit growth.

However, under the impact of Amazon's electricity supplier, retail sales in North America continued to be weak. In the 2017 fiscal year, Foot Locker fell into a low ebb.

Among them, the two quarter of a number of data setbacks, Foot Locker immediately suffered the worst share price decline since 2008.

In the fourth quarter, net losses widened to more than $49 million.

Up to the two quarter of fiscal 2018, the overall sales grew 5% to 1 billion 780 million US dollars over the same period last year, exceeding the analyst's estimate of 1 billion 760 million US dollars, and the net profit rose 72.5% to 88 million US dollars.

Now, sales data of the latest earnings are growing, analysts Sam Poser said in a report. "Rebound and rise in performance indicate that Foot Locker's operation and strategic investment, especially in digital investment, is gaining fruit."

In fact, in February of this year, Foot Locker announced a digitally related expenditure plan.

In 2018, Foot Locker invested $230 million to improve the supply chain and enhance the development capabilities of the digital platform, including improving its own mobile network software, expanding data analysis capabilities, and providing users with more targeted product information.

At the same time, Foot Locker launched a global movement.

Sales software.

Now, from the latest growth of the electricity business, this year's digital layout results show.

On the supply chain, in the context of continued weakness in North American retail entities, Foot Locker improved its physical channel in 2018 - investing a lot of money in refurbishing and refurbishing shops, improving product displays, and hoping to attract more consumers in retail scenes.

It is worth noting that in 2017, 147 stores in Foot Locker, this year, continue to close about 110 poorly performing stores and open 40 boutique flagship stores.

One of them settled down.

It was opened in September this year, announces the return to Hongkong market.

But in mainland China, Foot Locker did not reveal any plans.

The sports shoe retailer has been working closely with Nike for a long time.

The third quarter's earnings report showed that Nike products accounted for 67% of its total sales.

During the period, the Nike Air Max series is the best selling shoes for Foot Locker.

At the same time, analysts worry that as Nike vigorously develops direct business, it may have adverse effects on retailers such as Foot Locker in the future, resulting in squeezing profit margins.

Richard Johnson, chief executive of Foot Locker, said: "our same store sales have increased fairly well. The growth rate in August was very slight, and the year-on-year growth in September and October were all single digits."

The company expects sales growth in the fourth quarter to remain in single digits.