Clothing Wholesale Market Year-End Promotion, "One Batch" To Attract The Public To Buy New Clothes.
Wearing new clothes for the new year is a great tradition for Chinese people to celebrate the lunar new year. As the last marketing node before the Spring Festival, Guangzhou's clothing wholesale market has joined the year-end promotion camp. The wholesale shopping centers of the thirteen line and Liuhua business circle in Guangzhou have been playing the banner of "a batch" to attract consumers from the general public.
Promotion of theme activities leads to consumption aggregation effect
Every year before the Spring Festival, the brand merchants of the wholesale market will organize a group to carry out promotional activities, reduce sales thresholds, supply goods to the agents and wholesalers on a regular basis, and open up a "batch sale" form, so that the general public can have a chance to clean the goods at low prices.
According to the reporter's visit, the wholesale clothing stores such as Baima, Hui Mei and UUS in Liuhua business circle have opened sales to ordinary citizens. Many consumers are the whole family, and women are fighting.
Coincides with the January 8th anniversary of the white horse, white horse clothing wholesale mall has launched a "warm home" theme promotion activities.
The year-end promotional activities of tail cargo inventory also directly led to the popularity and flow of shopping malls.
According to statistics, since the launch of the activities, the daily traffic volume of Baima mall has reached 6 - 70 thousand.
High-end clothing is more popular.
The clothing wholesale market in Guangzhou, as a well-known clothing brand incubator base in the country, breeds many clothing brands, such as brother, Gloria, duo and so on, which are well-known to consumers. The wholesale market has many original design brands that have landed in China Fashion Week and Guangdong fashion week.
With the enhancement of brand recognition, the wholesale clothing market has gradually passed on to consumers' sense of quality.
In recent years, the UUS Korean clothing wholesale market, which has emerged in recent years, has many loyal fans on the online social platform, and many consumers are attracted by the "net red" brand of the shopping mall.
The white horse wholesale store is famous for its high quality and cost-effective reputation.
Reporters found that more and more consumers began to favor evening dress, high quality down and cashmere coat and other high-end clothing category.
And cheongsam, Tang suit and version of the improved Guofeng clothing is suitable for the new spring atmosphere, and is welcomed by mature customers with consumptive capability.
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