Shoe Leather Leading Technology Has Made 1 Hundred Million Profit In 18 Years, And Bally And Prada Have Collaborated With Him.

The leather industry Polytron Technologies Inc, which is a local top grade ox head shoe upper leather manufacturer, was released in February 25th. In 2018, the company achieved a total revenue of 1 billion 806 million yuan, down 14.48% from the same period last year, and realized a net profit of 115 million yuan attributable to shareholders of listed companies, an increase of 156.42% over the same period last year.

Basic earnings per share of 0.3831 yuan, an increase of 156.43% over the same period.

Societe Generale technology explained that the main reason for the increase in the reporting period was:

(1) the company has actively adjusted its product structure, and has expanded its market in military leather, bag leather and functional leather besides shoe leather.

(2) the export business of the company has also made rapid progress, and the proportion of the export market has improved significantly.

(3) as a result of the improvement of internal management capability and procurement cost in 2018, the gross profit of products increased.

By the end of the reporting period, the total assets of Xingye Technology Co., Ltd. were 2 billion 964 million yuan, an increase of 11.94% compared with the beginning of the year, and the owners' equity of the shareholders belonging to the listed companies at the end of the reporting period was 2 billion 315 million yuan, 1.5% lower than the beginning of the year. At the end of the reporting period, 302 million shares of capital stock were reduced by 0.03% compared with the beginning of the year.

The net assets per share attributable to shareholders of listed companies at the end of the reporting period were 7.67 yuan, down 1.41% from the beginning of the year, mainly due to the company's cash dividends during the reporting period.

Xingye science and technology is the leading industry of leather industry in China, mainly engaged in research, production and sales of medium and high grade cattle leather. Currently, there are four production bases in Anhai, Anton, rizen leather and Xingning leather industry, covering the whole process of leather making from fur, wet skin, leather to finished leather. The three major products of the company (Napa series, natural fall series and characteristic effect Series) are also independently distributed in different bases.

Generally speaking, Anhai and Anton are the most important bases. The style of Anhai products is relatively soft and more casual. Anton's style is more rigid and more business oriented. Anton base also includes 3D printing which is trendy, as well as the business of dairy cattle for bags and sofa.

It is understood that in recent years, in the case of sluggish domestic market demand, Xingye technology has striving to expand cooperation with foreign brands. At present, it has established cooperation with Earth, Ninewest (Jiu Xi), Polo (Paul), Zara (SA LA), Prada (Prada), Bally (Ba Li) and other brands. At the same time, the company has intensified its research and development efforts, adjusted the process in the coating section, and developed chrome free tanning and semi vegetable tanning products for different customer needs.

Guoxin Securities analyst Zhang Junhao believes that in recent years, Xingye technology is affected by the overall situation of the industry and its own management strategy bias, and its performance is relatively mediocre. However, it is also necessary to see that under the control of the new leadership, Xingye technology has effectively adjusted and deployed unfavorable internal and external conditions, which is expected to usher in new opportunities for development in the industry pformation.

It is understood that the business philosophy of Xingye technology in the past was guided by the scale. Since the new president took office last year, he gradually turned to profit as the core, emphasizing product quality, and stimulated the performance potential by rebuilding the division system and giving full authority to the company.

It is understood that the business philosophy of Xingye technology in the past is guided by the scale. Since taking office last year, the new president Sun Huiyong has gradually turned to profit as the core, emphasizing product quality, and reconstructing the Department's system and full decentralization to stimulate the potential of performance.

Sun Huiyong started from the grass roots and accumulated rich experience in the most core business departments. He knew more about the key links of the company's products, technology, production and sales. After taking office, he restarted the operation mode of the division in terms of production management.

At present, each division of the company has its own main products in connection with the market, and the headquarters gives full authority to each division team, while the budget is unified in procurement, and the performance of independent accounting is assessed.

At the same time, the company set up marketing center and marketing department at headquarters level, which is responsible for capturing the trend of the whole market, matching products and customers accurately, and preventing the homogeneity between departments.

In addition, in recent years, Xingye technology has gradually extended to the diversified business areas relying on the original shoe upper material, leather technology and market base, and explored new leather leather, new requirements such as bags, furniture, electronic products, and children's shoes and military industry.

The company is a member of SATRA, the authoritative organization of leather technology in the world. The technology center is recognized by the Ministry of science and technology and the Ministry of finance as the "national recognized enterprise technology center". At present, it has achieved success in new product development, new technology and new materials application, tannery pollution treatment and waste resource utilization, and has applied for patent, providing protection for diversified businesses at the level of technical strength.

For diversified development, such as military industry, Xingye technology is also actively contacting with the Army Research Institute, promoting the use of products developed by the company in the war boots series. It is expected to seize the opportunity of the replacement of military supplies. In terms of children's shoes, the leather is more demanding in terms of chemistry, and must be inspected, and can not release chemical substances. Therefore, the function is stronger, the market space is large, and is expected to become the company's future strength; for the sofa furniture, the company is expected to open the market by introducing an external team.

As a whole, these diversified new businesses not only open up a new space for the company's revenue growth, but also have a much higher gross profit rate than the main industry of leather shoes.

Zhang Junhao said that as a leading enterprise in leather shoes, Xingye technology has a large scale of production and strong technology and R & D strength. For many years, it has attached importance to the production process and has been investing heavily in green environment.

Larger, but at present, on the one hand, on the one hand, the industry's overall demand slowdown and the personalized consumption trend have made the industry more competitive, and the industry's competition has been increasingly fierce. The enterprises with smaller scale, backward production capacity, serious pollution and lack of technological and innovative capabilities will face severe challenges in the market. On the other hand, after the new president takes office, the company will optimize the internal management, make the employees and the company more consistent in their interests, and help them develop their enthusiasm. They should follow the downstream changes to upgrade their main businesses, diversify their businesses with their own technological advantages, and actively explore the market actively. Although it was affected by the overall adjustment of leather industry for many years and the company's own strategic mistakes, its revenue declined and its performance fluctuated.