OBEG China Light Luxury Fashion To International Ambitions

In April 22nd, 11 huge rosy red billboards appeared in the New York Times Square, known as the world crossroad.

The bright red rosy background, the Chinese women dressed in the rose suit and the slogan of "wating for you in Cannes" (waiting for you in Cannes) arouse the curiosity of the passers-by.

The woman on the billboard is Ms. Jiang Hua, the founder of OBEG brand dress. Her suit is the MISS.H X OBEG joint venture launched by the brand this year -- ROSE LADY rose.

The suit suit of the New York Times Square is built by OBEG creative director, fashion master Yves Castald. It has the OBEG concise and capable gene, and is integrated into the exquisite process of the advanced custom dress MISS.JH BY OBEG.

The launch of the MISS.H X OBEG joint venture is a tribute to OBEG for the elite women in the workplace, as well as an important upgrade in design and technology.

MISS.H X OBEG joint name

Harvest the eyes of the world's center, and blink the ROSE LADY rose sets of foreign social platforms.

Since the joint name of MISS.H X OBEG appeared in the center of the world's attention, it has quickly become a popular product of fashion designers in Europe and America. It instantly exploded INS social networking platforms such as INS and Face Book.

MISS.H X OBEG jointly detonating foreign social platforms

MISS.H X OBEG jointly detonating foreign social platforms

Behind the billboard, an international women's clothing brand.

For the majority of career women, OBEG has long been familiar with each other.

As early as nearly twenty years ago, OBEG captured the aesthetic needs of women in the workplace, and determined the style of being restrained and rigorous, classic and generous, with exquisite fashion elements. It outlined a respectable image of externalization and declared, "you are a respected woman."

Under this brand concept, OBEG gradually becomes the wardrobe of Chinese white-collar workers. "When you don't know what to wear, wear OBEG."

Up to now, after a long period of exploration and continuous adjustment, OBEG has nearly 200 stores in the first tier cities nationwide. At the same time, combined with online and offline global marketing, it has actively explored and built new retail business models, and has maintained an average annual growth rate of 20~40%. The product line has also become clear and mature.

OBEG is affiliated with the Ya CHUANG Group. Its predecessor was founded in the late 90s of last century. It has been engaged in apparel brand management for 20 years.

Its brands include OBEG, MISS. JH BY OBEG and two brand lines.

OBEG is a lightweight extravagant dress for public occasions. It is a classic and fashionable day with clean, simple and elegant style. MISS. JH BY OBEG is a luxurious high-end custom dress, which provides considerate private custom for elite, executives and celebrity celebrities.

OBEG2019 summer clothing

It is reported that today's OBEG is actively promoting brand pformation, upgrading from design, technology, fabric and other multi-dimensional upgrading, and has become the first choice of light equipment in the workplace.

At the same time, it is also radiating in foreign markets, trying to make Chinese fashion to the world.

In May, Cannes, France, will take the lead in witnessing the performance of OBEG.

In May 21st, Cannes, France, was named the next stop of Jiang Hua's marathon by Ms. OBEG. She will make an excellent fashion show with her elite team in the fashion giant's territory.

After nearly twenty years of precipitation accumulation, OBEG once again broke the rules and stirred up the fashion trend. "The most fashionable workplace dress in fashion," the most fashionable "OBEG workplace light luxury dress" announced to the whole world officially landed on the international stage, showing its great courage to explore and pursue.

Ms. Jiang Hua, founder of OBEG

Choosing a huge billboard to advert to the times of New York is said to have been a preheating before the OBEG Cannes show.

Ms. Jiang Hua said, "becoming the woman you want to be" is not only the fashion declaration of OBEG, but also the source of pleasure and freedom that you admire in your heart. Therefore, no sooner or later, it is this time. OBEG appears in the vision of the international fashion world. I want to announce to the world at this world-class art center that OBEG has come!

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