Extension Of Textile And Apparel Industry Chain Shishi Pathfinder Industry "Full Chain Pformation"

Fujian Shishi takes the textile and clothing as the leading industry, persists in the new development concept, takes the structural reform of supply side as the main line, and makes efforts in the fields of brand operation, garment manufacturing, printing, printing and dyeing, accessories processing, cloth production, pattern design, film development, raw material production, and so on, and extends the chain of textile and garment industry without interruption.

Fujian stone lion, a county-level city famous for its clothing.

In the past 30 years, Shishi has built a complete textile and garment industry chain. The "Shishi lion" clothing plate composed of Shishi and its surrounding areas has more than 10 thousand textile and garment enterprises and supporting industries, with an annual output value of about 100000000000 yuan. It is one of the important textile and clothing production bases and distribution centers in China.

In recent years, faced with the grim situation of overcapacity and shortage of labor, Shishi Municipal Committee and the municipal government have been firmly committed to the industry. The main keynote is "innovation and pformation, strong industry and strong market". The textile and clothing industry is the leading industry, adhering to the new development concept, taking the supply side structural reform as the main line, and promoting the "whole chain and whole process" overall coordination and upgrading of the textile and garment industry, providing a vivid footnote and useful reference for the high quality development of the traditional manufacturing industry in China.

New advantages of strong chain complement chain mining

In Shishi Hongxing dyeing and finishing weaving workshop, the reporter saw 6 lines running at full load, from semi-finished fabric to final finished cloth. Only the beginning of the "entering cloth" and the final "falling cloth" needed manual assistance, and the intermediate links were completely automated.

The whole workshop is clean and clean, and there is no smell in the air. The scene of the dyeing and finishing plant's "cross flow of sewage and stench" has disappeared.

According to Zhao Zhiwei, assistant general manager of the company, Hongxing dyeing and finishing was restructured by 3 old dyeing and finishing companies.

In the second half of 2016, Hongxing dyeing and finishing, which was completed in the second half of the year, eliminated the original backward production capacity, and upgraded the dyeing and finishing weaving project. The total number of new 6 fully automatic long automatic dyeing and finishing lines was 12.

At the same time, the company has mastered the dyeing and finishing terminal and the market terminal. It can produce the material needed in the market in time, reduce the intermediate link and realize the quality and efficiency.

The development of Hongxing dyeing and finishing is one of the achievements of Shishi promoting pformation and upgrading of the entire printing and dyeing industry.

The printing and dyeing industry is the key link of the textile and garment industry chain. Whether the downstream garment manufacturers can get the fabric needed in the modern market depends on the "synchronicity" of printing and dyeing technology.

In recent years, in order to improve the quality of the park's environment and the quality of its industrial operation, Shishi has taken advantage of the cluster of printing and dyeing industry to take various measures to pform the way of development and constantly tap the new advantages of the traditional industry.

In 2018, Shishi carried out classified management of printing and dyeing enterprises and set up a reward and punishment system.

At the same time, Shishi also issued a financial reward policy for printing and dyeing enterprises to encourage technological pformation and technological innovation.

At the same time, Shishi also introduced third party professional management consulting organization, hired experts to provide meticulous management diagnosis and consulting services for printing and dyeing enterprises.

Last year, the total investment of Shishi dyeing and printing enterprises was 840 million yuan, an increase of 86% over the same period last year, of which 392 million yuan was invested in the production of equipment and technology, accounting for 46.7%. A number of advanced technology demonstration benchmarking enterprises such as Hongxing dyeing and finishing, Xinhua Bao, Wan Fengsheng bleaching and dyeing were sprung up, and more than 20 enterprises were invited to start their internal management promotion projects.

With the encouragement of the municipal government, Shishi printing and dyeing enterprise has gradually embarked on a high-quality, refined and characteristic high quality development road.

Shishi continuously strengthens and thickens the "chain value" of the dyeing and printing links in the textile and garment industry, and effectively promotes the downstream garment brand enterprises to further form agglomeration effect.

Peng Tai clothing is a typical example of the stone lion. Zhao Wenhong, deputy chief of the enterprise's human resources administration, introduced Peng Tai clothing as a garment manufacturing enterprise from weaving to sales integration. The only thing in the whole industry chain is the printing and dyeing link.

In 2017, Peng Tai garments moved most of the production lines to Shishi Jinshang town. On the one hand, the original land was restricted to develop, and more importantly, the Jinshang town was one of the gathering areas of Shishi printing and dyeing enterprises. Peng Tai clothing moved the production line to the printing and dyeing cluster and quickly formed the advantage of the whole industrial chain.

Interlocking new kinetic energy

How many hours from the customer DIY order to the finished garment factory?

The traditional factory needs 5 to 6 workers, 2 days to 3 days, and now the answer given by Peng Tai dress is: 2 hours, only 1 workers.

This is attributable to the newly customized customized production line of Peng Tai clothing company. According to the needs of customers, the customer orders the company. After receiving the order, the company carries out the digital imaging. After the sublimation of digital printing and pfer technology, the garment can be produced, and the garments can be directly pmitted to the logistics department through the company's hanging system.

In just two hours, a piece of clothing can be pformed from "concept" to "real object".

Zhao Wenhong told reporters that since the introduction of the intelligent production line composed of the technology of sublimation, digital printing and pfer technology, the comprehensive efficiency of Peng Tai clothing production and management has been increased by more than 40%, and the speed of clothing beating has increased by 20%.

Zhao Wenhong believes that it is essential to support innovation in the whole industry chain collaboration mode.

"Quality, delivery date and profit are three major competitive indicators of enterprise operation, and are also the main criteria for judging the quality development of traditional manufacturing industries."

Zheng Guobin, consultant of Shishi youth and cultural industry innovation and entrepreneurship base, pointed out that quality needs to rely on upgrading and R & D of technology and equipment, and delivery and profit need to play a series of synergy with the middle and lower reaches of the whole industrial chain. The higher the quality and the shorter delivery time, the greater the profit.

"If we want this cycle mode to achieve the best, we need the innovation synergy of the whole industry chain and the whole process. If we want to achieve the highest quality and the best effect, we must constantly upgrade the industrial chain, and coordinate the simultaneous pformation and upgrading of the whole chain, the whole link and the whole process."

Zheng Guobin emphasized that "after all, the whole industry chain like Peng Tai is only a minority, and most enterprises still have to rely on the synergy between the various links in the industrial chain".

Shishi municipal Party committee and municipal government have a deep understanding of it.

In 2018, Shishi issued "11 measures to further support the healthy development of private enterprises", which clearly stipulates that for enterprises that adopt advanced and new equipment to upgrade the technology manufacturing industry, the annual production equipment reaches 100 million yuan or more than 200 million yuan respectively, and the highest subsidy for equipment purchase is 5 million yuan and 10 million yuan.

To encourage the coordinated development of the whole industry chain, Shishi will play the role of the Shishi textile and garment industry alliance, implement the "industrial chain synergy plan", and point out the synergy direction for the enterprises: grafting "Internet +", adapting to the consumption upgrading trend of "personality, customization, intelligence" and so on, and introducing it into the intelligent production line, demonstration digitalization and intelligent manufacturing workshop; to the new retail and new manufacturing, to value and space; to develop new materials and high-end fabrics.

Under the guidance of the government, Shishi textile and garment enterprises actively comply with the market demand, firmly grasp the innovation drive, take the development path of "green and intelligent manufacturing", and the enterprises in the middle and lower reaches of the industrial chain have "coordinated" upgrading.

In addition to Peng Tai clothing, CABBEEN clothing, Jinyuan clothing, Emperor brand men's clothing and other Shishi old clothing enterprises also strive to achieve brand development of "sophisticated".

It is heartening that many manufacturers of fiber materials are targeting the development of new materials.

Shishi Hua Yong New Material Co., Ltd. is one of the representatives.

The company has developed high-tech functional fabrics known as "moisture permeable membrane", which are widely used in outdoor, health care, diving suits, firefighting clothes and other special fields.

Internal extension leads to new economy

In September 2018, Shishi garment city became the only market approved by the state in Fujian.

The mode of market purchase trade refers to the trade mode that the qualified business operators purchase goods under the market concentration area identified by the state commercial affairs department and the value of the goods under the single ticket declaration value less than 150 thousand dollars, and handle the customs formalities for export commodities at the place of purchase.

This form greatly simplifies the clearance procedures and enables the doorway to do international trade.

Qiu Qingbo, director of the experimental Office of Shishi market procurement and trade mode, said: "Shishi clothing city can stand out from many markets in the country, which is closely related to the relatively complete advantages of the textile and garment industry chain formed by Shishi over the years, and the global trade circle of Shishi clothing relying on the strong industrial chain."

Shishi is an important source of Fujian style clothing. Once there was a good reputation for "there is no business anywhere in the street."

The garments are exported by 50% and trade with 163 countries and regions in the world.

Every day, 1/10 of the fabric is produced in the country, and 500 thousand express runs all over the world by sea, land and air.

Here, a telephone call will be sent to the textile and garment industry for half an hour, which fully demonstrates the advantages of the textile and apparel industry chain.

Taking the pilot mode of market purchase trade as an opportunity, Shishi bases itself on clothing and endeavours to cultivate new trade and new economy and expand trade.

On the one hand, we should expand the denotation, introduce policies and measures to enlarge the radiation effect of the pilot projects, and take measures to promote the pformation of the stone lions from the traditional industry wholesale market dominated by domestic trade to the comprehensive international trade market.

On the other hand, we should dig up the connotation and focus on supporting the "clothing city" as the representative of the clothing business city complex.

The city of Chuang Chuang is a clothing mall that combines the investment and operation of Shishi young entrepreneur Ye Zifu. It aims to bring high-quality domestic e-commerce resources elements to the "green city", so that more young entrepreneurs will reduce the cost of starting businesses to the lowest level, while improving their turnover and benefits, so as to cultivate the new kinetic energy of the platform economy and create a new ecosystem of the electricity supplier industry.

The new kinetic energy of Shishi's trade is gradually emerging.

Shishi market procurement trade mode pilot operation started 5 months ago, has completed the export of more than 2000 single, the value exceeds 2 billion yuan, and 12 characteristic product hall, industrial cluster hall first entered.

In Shishi green city, Jingdong business growth center, rhyme express first tier agent, Fujian's first Taobao live base has just settled, the domestic small and medium-sized clothing business gathering effect is forming.

As a result, from the end of the trade, the garment industry chain, which includes brand operation, garment manufacturing, printing, printing and dyeing, accessories processing, cloth production, pattern design, film development, raw material production and so on, is constantly extending.