Jingdong One Hour Turnover Increased By 65% Air Conditioning Category 7 Seconds To Break 100 Million

On June 18th, according to data released by Jingdong, the turnover of 618 hours increased by 65% over the same period last year.

From 18 o'clock on the day, Jingdong household appliances only used 2 minutes and 36 seconds, the total turnover exceeded 1 billion yuan mark, of which the air conditioning category only used 7 seconds, the spanaction volume exceeded 100 million yuan, the ice washing category 2 minutes turnover also achieved 400 million yuan, the beautiful, Haier, GREE three big. brand They broke through 100 million yuan in 3 minutes.

In this year's 618 sales of home appliances, high quality and customized Beijing appliances are popular among consumers. 18 hours only 1 hours, nearly 140 brands total about 500 items of Beijing appliance sales crazily, the total turnover reached 15% of Jingdong's total household appliances turnover, a record high.

In the furniture category, the turnover in the first 1 minutes increased by 4 times compared with that of the previous 15 minutes, of which the turnover of the first 15 minutes increased 11.8 times compared with that of the previous 5 minutes.

Data from Jingdong 3C showed that in the first hour of 618 minutes, sales of mobile phone products broke 100 thousand units in 3 minutes, and the turnover of mobile phones in 6 minutes broke 500 million. Apple, HUAWEI, glory, OPPO, Canada and Nubia increased 10 over the previous 10 months. Within half an hour, HUAWEI notebook sales increased by 3.6 times compared with the same period last year. The sales of real earphones increased by 25 times compared to the same period last year. The sales volume of Jingdong's Microsoft Surface grey powder notebook was 3 times higher than that of 11.11 last year, the sales of smart watches increased by 4.5 times compared with that of last year, the sales of intelligent robots increased 9 times, and the turnover of smart cameras increased 3 times compared with the same period last year.

Jingdong fresh platform data show that fresh half an hour sales of 2000 tons, of which 500 tons of imported fresh products sold; the first 30 minutes, the turnover of bird's nest products increased by 143% over the previous year, the sales of Ejiao products increased by 162% compared with the same period last year; three squirrels were 1 hours longer than last year's sales, the turnover increased by 18 times compared with the same period last year, and the McVitie's biscuits increased by 77 times 1 hours compared with the same period last year, and the sales volume of beer products was more than 15 times over the same period.

Jingdong is also a strong selling platform for cosmetic products. In the first 618 hours of the year, men's skin care turnover increased by 287% compared with the same period last year, while the amount of cosmetics and make-up increased by 195% over the same period last year. The turnover of facial skins increased by 157% compared with the same period last year. The turnover of facial cream increased by 245% over the same period last year, and the turnover of men's facial skin care increased 4 times over the same period.

In this year's Jingdong 618 launched the BMW 24 phase 0 interest rate spike, 3 minutes 150 BMW X1 was sold out. In addition to the whole vehicle, the sales of auto products are also hot. The sales volume of auto oil products sold over 10 minutes before 18 days increased by 3 times over the same period, and the sales of car washing machines increased 6.7 times compared with the same period last year.

In June 18th, 10 minutes online, the global turnover of sea hoard increased by 3 times over the same period. Among them, the 1 hour business volume of imported coffee machines increased by 292% over the same period last year, and the volume of imports of hair dryer increased by 186% over the same period last year. The turnover volume of Bio island increased by 18 times compared with that of the previous year. The 5 minute turnover of Japan's VAPE mosquito repellent products was 20 times that of last year.

Jingdong's Jingdong financial branch opened 18 seconds, opening 24 seconds of Jingdong trading volume, that is, 100 billion, and the peak value of Jingdong payment was 3.25 times the same period last year.