Anta Released The First Half Of This Year's Retail Sales Growth Rate Is High Double-Digit Multi Brand Super 60% Growth
In July 11th, Anta sports released its retail performance in the second quarter and first half of 2019, including:
The retail sales of Anta brand products (calculated at retail value) in the second quarter of 2019 compared with the same period in 2018, recorded a 10%-20% growth in the middle period, and recorded a low growth rate of 10%-20% in the first half of this year.
The retail sales of other brand products (including FILA, DESCENTE, KOLON SPORT, SPRANDI and KINGKOW brand businesses, excluding Amer Sport business) in the second quarter of 2019 were recorded at the retail sales value (compared with the same period in 2018). The increase in 60%-65% was recorded in the first half of the year.
Growth is still strong, but whether it is year-on-year or annulus, the overall growth rate is slowing down.
In the first half of 2018, the growth rate of Anta brand retail sales was double digits, and the growth rate of other brands was 85-90%. We can see that compared with the same period last year, the slowdown is particularly evident in other brands. Compared to the first quarter, the two quarter Anta brand growth slightly increased (the first quarter is low double-digit), the first quarter of other brand retail sales growth rate is 65%-70%, we can see that the two quarter growth rate of other brands slowed down.
This week, Anta was short bombed by three successive parts of muddy water, a well-known short selling agency. Anta will release its first half 2019 results in August 26th, and believes that it will receive higher and more stringent attention from the market. Author: Liu Nanqi
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