How To Do The National Day Clothing Store Promotion Activities? What Are The Promotion Techniques?
The National Day holiday is one of the most important clothing sales seasons of the year. If you don't do well, it's not much better than usual; If it is done well, it can be equal to the performance of one month or more at ordinary times. So, how can clothing stores do a good job of promotion activities to double their performance during the National Day holiday? What important work should clothing stores do? Here are four promotion tips for Bren Saint's Women's Wear.
1、 Scientific and graded promotion planning
For the National Day holiday, the purpose of promotion is to significantly promote performance, so we should pay attention to two key points:
First, we need to do 2-3 rounds of activities.
Many stores used to only do one round of activities, which is not desirable. Because even if the effect of the same activity is good, the effect after 3-5 days is not much different from that of not doing the activity;
Second, activities should have joint and several means.
The activity does not necessarily require a low discount, but it must promote the joint venture to make customers feel more cost-effective. Customers' pockets were "opened" during the National Day holiday. If there is a scientific promotion program, the performance will be greatly improved.
2、 Make employees excited
No one can run a marathon at a speed of 100 meters, but any professional marathon runner needs to be able to sprint. For example, establish a leading edge at the starting point, adhere to fatigue in the midway, and sprint to get a better place at the terminal
No shopping guide can always be as excited as chicken blood, but it needs to be excited when necessary, such as National Day. Therefore, the mobilization meeting and incentive mechanism are very important.
3、 Band loading plan
A small golden week is worth the performance of a month or even more, so why was it just a new round? It is necessary to reorganize the new models (even the models that have been launched) sent to you by the company, and make a plan for shipping bands.
For example, after the 3rd and 4th, sales may be weak after a holiday. What should we do? Extend the performance with new and VIP invitations.
Doing the above three points will naturally make the performance of National Day greatly exceed your expectations!
4、 Learn to be a good listener
In the process of sales, try to encourage customers to speak more and become an audience, and must have such psychological preparation, so that customers feel that they are choosing and buying according to their own will. This is a smart sales method.
Forcing sales and boasting will only make customers unhappy. You must have an attitude of listening to the other party's opinions carefully, and don't interrupt the other party's speech in the middle of the way and stop yourself.
The above are some tips for the promotion of clothing stores during the National Day holiday. I hope they can help you to promote the National Day holiday this year. I wish you all good results.
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