Weihai Huancui District: "Technology + Innovation" Activate The New Kinetic Energy Of Textile Industry

At present, there are a total of 17 textile and garment enterprises above Designated Size in Huancui District of Weihai, and gradually formed industrial clusters with Weichang textiles, mountain flower carpets and Huiquan group as the leading products. The products include cotton and yarn, fashion, carpet and so on.

As a traditional advantageous industry in Huancui District, the textile and garment industry has been accelerating the transformation and upgrading in recent years, and the design and research capabilities have been continuously improved. Enterprises focus on the whole industry chain, and strive to improve the quality of the source, increase design innovation and implement intelligent manufacturing.

At present, there are a total of 17 textile and garment enterprises above designated size. They are divided into three main categories: textile industry, clothing and apparel industry, and carpet manufacturing. They have gradually formed industrial clusters with Weichang textiles, mountain flower carpets and Huiquan group as the leading products. Their products include cotton and yarn, fashion, carpet and so on.

High quality leader

Opening up new mode of development

In the production workshop of Shandong thinking Textile Co., the workers are inspecting the electronic jacquard imported from Belgium. In the past, a device needs 4 employees to operate. Now the automation equipment can complete the operation independently, which not only saves manpower cost, but also increases the production efficiency by more than three times.

In another textile workshop, the high-speed rapier loom imported from Italy is also producing at full capacity. The construction of a textile enterprise linking the whole industry chain with processing and sales has become a new way of thinking textile towards high quality development.

Thinking textile mainly produces high-grade hotel textiles, and persists in developing new ways, constantly developing new products, and maintaining the absolute leading position in the hotel catering and cloth market. It is one of the largest professional linen suppliers in the country.

"Although sales in the first half of this year decreased year by year, the profit growth was relatively large. In the second half of this year, we have made a large load of rapier looms from Italy, increasing the development of curtain walls for civilian walls, laying a solid foundation for entering the civilian market in the second half of the year." Du Jialin, deputy general manager of Shandong thinking Textile Co., Ltd.

With continuous development, innovation and reform, textile enterprises in Huancui district have been leading the textile industry in continuous high quality by introducing new equipment, developing new products, new processes and new materials. Guided by intelligent manufacturing, through the independent development of production data information management system, we will create high-end brand in the industry. Through active service transformation, we will play the service plus experience combination boxing and expand the new development mode.

At present, there are 6 Textile Enterprises above Designated Size in Huancui District, such as Wei Qiao textile, thinking textile and so on. In 2018, the main business revenue was 1 billion 191 million yuan. Among them, Wei Qiao textile realized main business revenue of 892 million yuan, accounting for 74.9% of the total textile business revenue of the whole region.

Wei bridge, with innovation as its support, vigorously promotes the transformation and upgrading of enterprises. The products of Wei Qiao are covered by more than 70 countries and regions, such as Europe, the United States, Japan, Korea and Southeast Asia, with the advantages of high quality, good quality and complete specifications. The company attaches great importance to independent research and development, and is committed to the research and development of new spinning and new fabrics. It has successively developed new functional textiles such as mint, silk, Shumiller and Ying se. In 2018, "Wei Qiao" brand ranked sixty-second among the 500 most valuable brands in China. It was recommended by the China Cotton Textile Industry Association as "the most influential product brand" and won the title of "China famous brand product".

As we all know, promoting intelligent manufacturing can not only reduce labor costs, improve efficiency, improve quality, but also speed up the rapid reaction of the market and create high-end brands in the carpet industry. It is understood that there are 1 carpet manufacturers in Huancui above the scale. The mountain flower carpet, which is guided by intelligent manufacturing, implements the "machine substitution". In recent years, it has introduced intelligent transformation of advanced production equipment such as high-speed knac and intelligent rack, and has developed and produced the data information management system independently. The extensive management mode has been refined and the labor productivity has been continuously improved. In 2017 and 2018, it was awarded the "advanced unit of backbone expansion in the whole region". In 2018, it passed the national "two integration" management system, and the ten most valuable brand in China was selected for the ten consecutive year.

It can be said that in the direction of intelligent manufacturing, the integrated development of the textile industry and the Internet and information technology is a comprehensive and multifaceted way. It is a comprehensive transformation of the overall production and operation mode of textile enterprises, and will greatly enhance the level of collaborative innovation, precision manufacturing and meticulous management in the industry, thus promoting the transformation of the textile industry to high-end, intelligent, green and service oriented industries.

Innovation platform help

Industrial development to a new level

Enter the Shandong Hui Quan Group, Wei long flange research and development center, several fashion designers are carrying out the design drawing of new clothing, from color to style, from clothing materials to garment styles. Designers have repeatedly discussed, constantly revised, and worked out the latest fashion with meticulous work attitude.

Relying on resource advantages, Huiquan group has actively carried out service transformation, produced service plus experience boxing, innovating sales channels, and launched the Huiquan Huixin Museum apparel retail terminal platform, providing customers with service experience featuring wardrobe management, micro customization and customization. The self operated electronic business platform has developed mobile phone APP, WeChat applet, and so on. It has been renamed as "clothes pile" formally launched. The introduction of multi platform management software, statistics of the daily delivery volume, return volume, inventory changes and other indicators, to provide data support for the development of e-commerce sales strategy.

"This year, Huiquan group has achieved intelligent transformation of production equipment, improving production efficiency and product quality, reducing product cost and labor intensity, and upgrading production capacity by more than 20%. Technological innovation is the foundation for the development of enterprises. In order to better dominate the market trend, the group strengthens the capability of independent innovation and industry competitiveness by building the platform of enterprise technology center and industrial design center. Shandong Huiquan group responsible person said.

Increase design innovation and widen the new development mode. There are 10 clothing and apparel enterprises above Designated Size in Huancui District, Huiquan group and foreign trade Fuquan. The region has vigorously implemented the technology innovation driven development strategy, and has promulgated a series of supporting policies such as the Huancui area's support for promoting scientific and technological innovation, and a series of policies to encourage innovation in science and technology, give full play to the vitality of the main body of enterprise innovation, create a strong atmosphere for innovation and entrepreneurship, and achieve remarkable results in scientific and technological innovation.

Huancui District Business Bureau responsible person said: "Huancui district will eventually take innovation as the driving force, take the service industry as its responsibility, explore in the process, and explore in the future. The goal is to go out of a way of combining production, teaching and research with its own characteristics, and promote the development of the textile industry in the region and even the whole country."