The Price Of Customized Shoes Is Very High. There Are Many Risks Behind The Change Of Shoes.

Nowadays, tidal shoes have become one of the hobbies of many young people. While the "fried shoes" are hot, some sneakers are keen on changing shoes, and a pair of shoes made by private studios are priced at tens of thousands of times. However, the reporter interviewed found that behind the heating of customized sneakers, there are also many problems such as the spread of counterfeit goods, the real goods being stolen, and so on.

Custom shoes, in accordance with the preferences and ideas of sports shoes enthusiasts, through the graffiti, shoes replacement, add accessories, and so on, the personality characteristics attached to the shoes. However, the risk of graffiti on the shoes is very great, so all kinds of shoes customized services emerge as the times require.

Zong Hao, a college student, likes the culture of sneakers. He has spent tens of thousands of yuan to buy several popular sneakers. After playing for a long time, Zong Hao likes to make shoes. In 2018, Zong Hao started a sneaker and later sent his shoes to a shoe changing studio.

Less than 1000 yuan, processing fee more than 600.

After a period of waiting, Zong Hao received the courier sent from the shoe changing studio. After removing the bag, Zong Hao found that the shoes he sent from the studio was not the same as the shoes he had bought at first.

Obviously feel this pair of shoes are different, because there is a phenomenon of packet loss, specifically to find the appraiser to help me identify, inspection found that the shoes are fake.

After that, Zong Hao found the studio. The studio admitted that the shoes had been changed and returned to the shoes of Zong Hao.

During the interview, some sneakers enthusiasts said that the customized shoes changed greatly, and it was difficult to distinguish the authenticity from the careful look. Customized shoes also give the footwear manufacturers a chance to make profits. Some shoe factories often make mass production according to the popular pictures on the Internet in order to cater to the consumers, thus making the "custom money" become a "batch money".

Reporters found in the electronic business platform search, there are many shops engaged in shoe changing business. The price of these sneakers is not cheap. Most of the graffiti prices range from several hundred yuan to several thousand yuan, and the price of leather shoes for leather shoes is as high as 10000 yuan.

The inkjet is from 200 yuan to 2000 yuan, the skin changing is 4000 yuan to 10000 yuan, the specific price looks at the difficulty of the design. It takes 1 months to change the skin. Because many shoes are made by hand, and the time is slow.

The shoe market is hot, but there are still many risks.

Send your shoes over. If you don't add a drop button or send a box of video before you send it, you will probably be changed. After customization, if you do not look closely, you may not be able to see whether it is false or true.

The lawyer of Anhui Anyuan law firm believes that in today's market, when players change their shoes, they like to add other brands besides the trademark of their own shoes, and create a unique "joint name". In fact, there is a risk of infringement of trademark rights.

Without the consent of the trademark owner, there are two kinds of legal risks to use others' trademarks on their own products: one is to infringe on the inherent trademark rights of others; the other is to sell the goods to unknowing ordinary consumers, which involves the sale of counterfeit goods, which may involve three times the compensation problem in the field of consumer law.

How to avoid sneakers being sneakers or buy fake "customized shoes"?

Before making a presentation, do a good job of video, prevent the shoes from being worn out, bring evidence to the time, bring the shoes back to make the box opening video, and find the well-known shops that others have done.