Ali Fast Sell Hand In Hand Istanbul Textile Export Association
In November 28th, Alibaba's cross-border retail business platform, global express, announced a cooperation agreement with Istanbul Apparel Exporters Association (IHKIB) in Turkey to help the latter 15 thousand members of SMEs to "sell the world" through the fast selling platform.
At the press conference held in Istanbul on that day, Mustafa Gultepe, chairman of the Istanbul Textile Export Association, said that the total retail sales of cross-border electricity in the world is expected to reach US $994 billion in 2020, and the advantage of fast selling in Russia, the United States, Europe and other consumer markets has provided an important direct access to the digital channels of consumers around the world for the 10000 members of the association and a large number of SMEs in Turkey. "I believe this will encourage many Turkey enterprises to become exporters."
Founded in 2010, fast selling is a cross border retail online trading platform for Alibaba, which is designed for global consumers. It covers more than 200 countries and regions in the world, and has 18 language sites. The main trading markets are Russia, the United States, Spain, France, Poland, Brazil and so on.
As the main force in the globalization strategy of Alibaba, speed marketing launched overseas business expansion projects at the end of last year to help overseas SMEs use the fast selling global consumer network and the cross border e-commerce infrastructure based on Alibaba economies to sell the world. The first batch of pilot projects were carried out in four countries: Russia, Spain, Turkey and Italy.
Turkey is located at the border between Europe and Asia. Historically it is the hub of world trade. It has a large number of small and medium-sized manufacturing enterprises with exquisite workmanship. Its textile products, such as clothing and home textiles, have obvious cost advantages. Made in Turkey has long been a large scale foundry in Europe, and has also formed a mature industrial chain from design, production to sales.
In January 29th this year, the Trendyol shop, the first Turkey local fashion business platform to take part in fast selling, was officially opened. In 24 hours, consumers in 58 countries and regions are competing to buy. A female buyer in Seattle, USA, said he had wanted to buy Trendyol products before, but failed to fulfill the requirements of logistics distribution and payment, and bought several pieces at a time.
In June this year, Turkey's first brand Ebebek, the first brand of mother and infant products, was officially established in three or four months. It has been developing rapidly through more than 170 months.
Halil Eldomus, founder of Ebebek (Halil Erdo mu mu), has the reputation of "super baby daddy" in Turkey. In September 10th this year, he was invited to Hangzhou to participate in the 20th anniversary annual meeting of Alibaba group as a customer representative. For more than two months, Harrill once again acted as a global customer representative of Alibaba. He was invited to participate in the November 26th Hongkong listing listing ceremony, and became one of the two representatives who hit the causeway with a hand-held club.
In the past Tmall double 11 global shopping carnival, the local well-known footwear brand Saillakers from Turkey broke out on the double eleven day, reaching 25 times the daily average sales volume.
Zhang Qi, a fast selling overseas user and marketing director, said that fast selling is an important part of the Alibaba group's global strategy. The mission of Alibaba is to make it difficult for the world to do business. The strategic cooperation agreement reached with the Istanbul textile export association can make Turkey's export enterprises and SMEs more easily touch the global market. "We are ready to provide all support to Turkey enterprises, especially in the field of infrastructure and logistics," Zhang Qi said.
It is reported that fast selling, rookie and Turkey post cooperation, took nearly a year, upgrading the electricity supplier small package export system. Among them, through the opening of Turkey to Russia logistics line, so that the package that had spent 20-35 days, within 10 days can reach the remote areas of Russia. After the double 11 this year, the logistics line between Turkey and Israel has also been opened, and the logistics efficiency will be increased by 80%.
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