January 2020: 50 Chinese Designer Brands Participate In The Four International Fashion Week.

Every year, it should be a time when Chinese designers are busy preparing for participating in the four international fashion week to expand overseas influence and sales channels. However, due to the sudden outbreak of new coronavirus in China this year, 10 Chinese brands are now absent from the four international fashion week. A small number of designers were able to plan their Fashion Week activities as a result of their overseas studios or early arrival overseas.
In this month's designer's monthly report, we summarized the situation of Chinese designers participating in the four international fashion week, as well as the development of store expansion and cross-border cooperation.
Collect the latest information of Chinese designers at home and abroad, covering their marketing, business cooperation and participation in major fashion week.
Fashion Week -
(1) 2020 autumn winter Paris Fashion Week: 6 Chinese brands are absent, and Chinese designer Sun Dawei takes part.
2020 the autumn and winter fashion week in Paris will be held from February 24th to March 3rd. Chinese designer brand DAWEI (Sun Dawei) will release the fashion show in Paris fashion week according to the original plan. 6 Chinese brands cancelled their original activities in Paris because of the outbreak. They are: MASHAMA (Masha Ma), Shiatzy Chen (Wang Chen Caixia), Uma Wang (Wang Zhi), Jarel Zhang (Zhang Chenxuan), CALVINLUO (Luo Yucheng) and Maison Mai.
The French Advanced Fashion and Fashion Federation said it would provide all feasible communication platforms to share the works that they originally planned to display in France and overseas.
(2) 2020 autumn and winter Milan Fashion Week: 9 Chinese designers participated in different ways and 4 Chinese brands were absent.
2020 the autumn and winter fashion week in Milan will be held from 18 to 24 February. Chinese designer brand Annakiki (Yang Zi) released the fashion show in Milan fashion week according to the original plan. Designer brand Ricostru (Ou Minjie), SHUTING QIU (Qiu Shuting), HUI (Zhao Huizhou) and Angel Chen (Chen Anqi) cancelled the scheduled activities in Milan due to the outbreak of the epidemic.
8 other Chinese designer brands participated in the Fashion Hub Market project in Milan fashion week. However, affected by the epidemic, they will introduce the brand and products to visitors through the pre recorded video. They are respectively:
Leaf Xia (Xia Yiqi), XUNRUO smoked (Chen Dan & Chen Ying), Han We (Wen Han), PINHUI ZHAO (Zhao Pinhui), EMMA SWEET (Tian Jingjing), ZIJUE (Wang Yuanyuan), SHENGYI LIU (SHENGYI), and (
Details of Chinese designers' participation in the fashion week of Milan will be held in "gorgeous ambition": Milan fashion week will be held with "China in China" activities, and 9 Chinese designers will participate in different ways.
(3) 2020 autumn winter London Fashion Week: 8 Chinese designer brands participated
2020 the London Fashion Week in autumn and winter is held from February 13th to February 18th. 8 Chinese designer brands and Chinese Hongkong designers support the project "Fashion Hong Kong" to participate in the London Fashion week. Another famous Chinese clothing company Bosideng BOSIDENG will also participate in the London Fashion week.
The 8 Chinese designer brands are: Huishan Zhang (Zhang Huishan), Feng Chen Wang (Wang Fengchen), Yuhan Wang (Yuhan Wang), Yan Dengyu (Wang), Feng, Mou Tianlang, and (
Among them, Feng Chen Wang was selected as the finalist of the 2020 Woolmark Prize (International Wool symbol competition), and together with the other 9 designers in London Fashion Week jointly released works, they will compete for the 2020 Woolmark Prize Championship through this fashion show.
Bosideng BOSIDENG, independent designer brand Huishan Zhang, Feng Chen Wang, Yuhan Wang, Yan Dengyu will display their works through fashion show; the independent designer Yan Yan is displayed through the platform. (ON OFF is a design talent support project founded in 2002. Every week in London Fashion Week, the platform will select some potential designers to jointly release.
UNDERAGE will display the clothing works through static exhibition. MITHRIDATE, and the Hongkong Trade Development Council (Hongkong Trade Development Council) founded the Hongkong Hong designers' project "Fashion Hong Kong", will display the clothing works through the form of cocktail party; Simon Mo and Johan Ku will promote the brand and display the clothing works through offline communication activities.
(4) 2020 autumn winter New York Fashion Week: 32 Chinese designer brands participated
According to the official schedule released by the American Fashion Designers Association CFDA and entertainment agency IMG, 21 Chinese designer brands participated in the fashion week in New York.
Dense fans MUKZIN (Feng Guang & Han Wen) X HARBIN, HARRISON WONG (Huang Ziwei), HEAVEN PLEASE+ (Chen Yi and Zhang Weihao), SUN=SEN (Sun Lam), oqLiq (Sun & amp; E), "(") "," (")", "(") "," (")", "(") "," Hu Yuanyuan "," Hu Yuanyuan "," Hu Yuanyuan "," Wang Tao "," LI (Li Yunmeng), Private Policy (Li Haoran & Qu Siying), JASON WU COLLECTION (Wu Jigang), LUOOIF STUDIO (Yingyan Luo), JUST Luo (Zhou Yuying), Private (Dan), Hu Sheguang (Hu Sheguang), Dan, Yang, Gao Xue, Gao Xue, MRSHUA (Zhou Niuniu), Kim Shui (Kim), Shuai Zeng (Shuai Zeng), Bingyao Cheng (Cheng Bingyao), Chun Han (Han Chun), "(") "," recalling flowers "- (") "," (")", "", "(" Xie Yunong ")"
Among them, the brand HARRISON WONG, HEAVEN PLEASE+ and SUN=SEN are benefited from the support of the Hongkong Trade Development Council. They released the joint fashion show in New York fashion week. Brand Shuai Zeng, Bingyao Cheng, Chun Han, Ruojing, recall flowers, and flowers were all benefited from the Asian American designers association. CADA) support the joint fashion show in New York fashion week.
The brand WooLeeX, MRHUA MRSHUA and Gigi Wang benefit from the support of platform Global Fashion Collective (GFC) to launch a joint fashion show in New York fashion week. Brand SEANNUNG is supported by platform Asia Asia and support, and released a fashion show in New York fashion week.