Zhejiang Keqiao Textile Printing And Dyeing Enterprise Looking For Opportunities To Take The Initiative To Save Themselves

Before the outbreak, China's textile city located in Keqiao, Shaoxing, Zhejiang had 100 thousand people in and out of the country every day, only 10 thousand now. According to a local industry survey report, 78.4% of textile enterprises indicated that orders were decreasing, and 64.8% of enterprises reflected that existing orders were cancelled by customers. Faced with the grim situation, local textile printing and dyeing enterprises are not waiting to die.

Located in Keqiao, Shaoxing, Zhejiang, China's textile city is the largest and most diversified textile distribution center in the world. At present, China Light Textile City has opened for half a month, and more than 80% of the operators have opened the door to greet guests. It is just a cold shoulder. The spread of the overseas epidemic is a new round of tremendous pressure for the textile and foreign trade enterprises here. Relevant data show that before the epidemic, there are 100 thousand people in and out of the country every day, only 10 thousand now. According to a local industry survey report, 78.4% of textile enterprises indicated that orders were decreasing, and 64.8% of enterprises reflected that existing orders were cancelled by customers.

However, faced with the severe situation, Keqiao's textile printing and dyeing enterprises are not waiting for death: some of them have opened up new markets, some have transformed their production masks, and others have played a new way of network. Textile and dyeing enterprises in Keqiao are looking for opportunities to help themselves on their own.

Wang Zhouhua, the general manager of the company, is talking to INDER, a Poland merchant, through the online video in the sample room of Shaoxing Sino world trade limited. Affected by the outbreak of the new crown pneumonia, INDER could not come to Keqiao to purchase fabrics in person, so it made a large order of 200 thousand meters of lace fabric directly through the video. INDER has 15 years of cooperation with "Qi Bo textile". It is with the recognition of the product's quality and shape that he can be assured of "cloud".

While stabilizing old customers, "Qi Yu textile" is also actively developing new markets. Last year, considering the development needs of the company, "Qi Yu textile" set up a window in Burma to layout Southeast Asian market and seek potential customers.

The opportunity is reserved for those who are prepared. During the epidemic period, the newly opened overseas window really made the company gain a lot.

Wang Zhouhua said that "Burma window" has received 600 thousand US dollar orders in the past 2 months. "In Burma, where we can better seize the market, the development of the company will not be greatly affected by the epidemic situation, and the initiative is still in our hands." There is no doubt that "stabilizing the old and opening up new" has become the key weapon of the company during the epidemic period.

Crescent Lang Garment Co., Ltd. is a foreign trade joint-stock enterprise integrating knitting clothing design, production, processing, sales, industry and trade. It mainly produces high-grade knitted fashion and garment accessories, and 90% of its products are exported to the United States, France, Britain, Germany, Peru, Chile and other countries. Under the epidemic, the company urgently "turned the helm" to produce medical masks, and will gradually buy masks to produce machines to expand production capacity. "Many of my overseas clients are also optimistic about the quality of our masks when they cancel their clothing orders, and express their demand for masks. This is also an opportunity for the company." Hu Zulin, general manager of the company, also said that it would intensify the development of domestic trade customers and turn the original clothing export business to domestic sales.

At the moment, the crescent production of "crescent Lang dress" is well ordered, and products for domestic sale are also developing step by step, and have discussed cooperation intentions with several domestic brands, with a view to stimulating the domestic market as soon as possible. "Foreign trade domestic sales keep abreast of the company's ability to resist risks has risen sharply." Although the market is changing, Hu Zulin is still optimistic about this year's development prospects.

Shaoxing high valley import and Export Co., Ltd. mainly engaged in lace, knitted and netting fabrics, exported to the United States, Brazil, Mexico, Vietnam, Indonesia and other places. In early March, Li Yulong, the general manager of the company, asked for new samples from American customers, and sent them to other countries and regions. Unexpectedly, with the aggravation of the overseas epidemic situation, some foreign trade companies exported their products to the United States frequently encountered stop orders and withdrawal orders, but new orders from other countries and regions outside the United States continued to exist. Before, the plan of "not putting eggs in one basket" had an effect.

While adjusting the direction of export, we start researching and developing innovative products. In the face of the overseas market, Li Yulong has a plan: "the customers with existing business connections recommend" Gao Gu "products in their circles, which is the recognition of the quality of our products. It is understood that Li Yulong's dedication to innovative research and development has made the products of "Gao Gu" and overseas brand clothing partners very compatible. Recently, a newly developed 3D lace fabric has been favored by many foreign customers. There are countless kinds of inquiries and samples, and there are many customers.