Orders For Printing And Dyeing Enterprises Are Reduced, "Peak Season Is Not Prosperous". Don'T Panic.

Although the domestic epidemic has been effectively controlled and enterprises have resumed their work steadily, the spread of foreign epidemics at any time has resulted in the shrinking of production and consumption in various epidemic countries, the frequent fluctuations in the stock market, the obvious reduction of trade activities, and the continuous accumulation of risks in the global recession. Especially in the printing and dyeing industry. Three Since the month, the textile foreign trade orders have fallen off the cliff, and the overall start-up rate has dropped significantly. It has cast a shadow over the development of the industry.

Under the epidemic situation, how to make good use of the situation and transform the danger into a machine in the printing and dyeing industry; how to dye the candle and watch the fire, seize the opportunity and accelerate the transformation of printing and dyeing enterprises, is worth every practitioner's deep thought.

March and April is the peak month for printing and dyeing industry in March and April. However, this year, affected by the epidemic, the order of printing and dyeing enterprises is obviously reduced, and the start-up rate of enterprises is obviously insufficient. 3-5 Cheng, Changshu dyeing plant boot. 3-4 Cheng, Wujiang dyeing plant boot. Five Become the left and right... Even the phenomenon of "cancellation of orders", "factory holidays" and "rotation system" appeared.

"In previous years, even though the rate of starting up has dropped, workers are still working normally, and nowadays, when the rate of start-up is falling, workers are still taking the wheel off system, which is really something I have not seen in the printing and dyeing industry for more than ten years." A person in charge of printing and dyeing workshop in Keqiao said that in addition to the reduction of business orders and underemployment, this year's dyeing fees also appeared "discount" to varying degrees. "Before the environmental impact, we dye factory is a party, supply exceeds demand. But now there is no order, so the customer starts to keep the price down.

In fact, due to the impact of the epidemic, with the sharp decline in foreign trade clothing exports and the decline in consumer demand, many foreign trade printing and dyeing enterprises have reduced orders, suspended or canceled orders. "Now customers' port transportation is closed, and customers do not know what to do. They are watching." The head of the brilliance textile printing and dyeing company introduces that the customers of the company are mainly from African countries. Four In June, there was no problem in the normal production of the company, except that the overseas orders were reduced, and the products were replaced by spare parts.

Forty-nine Capacity utilization ratio of home sample companies compared with the same period last year

According to the latest research report on "new demands of printing and dyeing enterprises after the resumption of production," the printing and dyeing industry association's latest research report shows that Four month Fifteen Day, Forty-nine Although the home sample enterprises have resumed production and resumed production again, the overall utilization level of capacity is low, and the utilization rate of over 60% enterprises has not reached the same level as that of the same period last year. 70% Even more than 70% of the enterprises believe that the capacity utilization rate will drop next month, but in order to stabilize employees and fulfill their social responsibilities, most enterprises are reluctant to support the shortage of orders.

? Forty-nine Problems encountered by the sample companies in the sales process

Under investigation Forty-nine Compared with the same period last year, the price of household products or processing fees has dropped to varying degrees in nearly 70% enterprises. 10%-30% The largest number of enterprises, orders have also seen a significant decline. Among them, 24.49% The domestic order of enterprises is only the same level as that of the same period last year. 30%-50% , 63.28% Enterprises believe that next month's domestic orders will be reduced to varying degrees; 30.61% The export orders for enterprises reached only the same level last year. 10%-30% Even more than 70% of the companies dropped this month. Besides, 95.92% Foreign trade enterprises are facing a crisis of partial orders being cancelled. 85.71% The problem of delay in delivery is encountered. 77.55% and 75.51% There are also problems of substantial delay in product delivery and lower actual delivery price than contract price, causing serious economic losses to enterprises, including direct economic losses. One thousand Enterprises accounted for the highest proportion of Enterprises above 10000 yuan. 55.32% 。

This shows that the epidemic has brought a great impact on the development of enterprises to a certain extent, and the pressure of business has been increasing.

"Although the industry is now experiencing a" bottleneck ", enterprise orders are not cancelled or postponed. The survival of enterprises is facing great adjustment. But I believe that difficulties are always more than solutions. As long as we strengthen our confidence, we must meet with recruitment and dismantle our skills and transform crises into opportunities. Yu Shaobo, general manager of Zhejiang Bao textile printing and dyeing Co., Ltd. One thousand More than ten million yuan to purchase equipment, enhance the level of automation and intelligence, not only replace One hundred The number of jobs has greatly increased the efficiency of enterprises, and the rate of label failure has dropped to zero, effectively reducing the impact of the epidemic. At present, all the machines in the workshop are full of power, and the order has been placed. Five Month.

Compared with the "quiet waiting time" to "wait for no time", Zhejiang Huagang dyeing and weaving Group Co., Ltd. appropriately adjusted its capacity in the crisis and successfully transformed the crisis. although Five All the workshops that made foreign trade orders were suspended, but the printing and dyeing workshop of "milk yarn" was extremely busy. "Because we have adopted the top environmental dyes and environmental additives in the industry, the quality is better than that of similar products, so even under the influence of the epidemic, orders have not decreased." Gu Hongyu, general manager, said that the supply of orders for "milk yarn" was in short supply, and customers were continually placing orders. "This innovation, thanks to the Longsheng and the spread of the key enterprises in the upstream industry chain, their latest technology and products will soon be applied to us."

In addition to innovative products, many printing and dyeing enterprises have also adjusted their marketing strategies to "save themselves". "A few days ago, he received an American customer list, which was set up by Vietnam's garment processing plant for the electricity supplier. Ten More than ten thousand women's dresses have been printed, and the deposit has been paid. Now we have arranged for the samples. Zhejiang Da Shu Textile Technology Co., Ltd. Three Since the month, orders have not been suspended. Recently, in the company warehouse, employees are busy checking, rolling and packing overseas orders, loading containers every day. According to the company CEO Shao Lingbin said that in order to reduce the impact of the epidemic, the company changed its sales strategy and now focuses on e-commerce. "Many customers who work with the company for a long time operate online and offline. Three Many of the monthly orders are related to online business. As a result of the change in the consumption pattern of the entity store, the overseas electricity supplier suddenly became a new force. Therefore, as long as we seize these business customers and maintain the online orders of old customers, foreign trade enterprises can still be prosperous in the busy season. "We have one at the moment. Twenty More than a dozen domestic and foreign designers team, every day near original Fifty We will also develop flower patterns and fabrics for the new products of our customers.

Although the epidemic has brought a great deal of impact and challenge to the operation of enterprises to some extent, it has not affected the confidence and determination of enterprises to make innovations. Recently, the first environmentally-friendly printing and dyeing production line of Darien Environmental Protection Technology Co., Ltd. was officially put into operation. The line was pre fused with light fixative design and applied to the principle of thermal and photoelectric fixing. It achieved the purpose of coloring without using the traditional dyeing method. It realized automatic production and zero pollution and zero discharge in the production process. This decline has great environmental benefits and economic benefits. After the project is put into operation, the annual sales revenue is expected to be no less than RMB. Thirty thousand The annual tax rate is not less than RMB yuan. Three thousand Ten thousand yuan.

"We are tightening up the commissioning of automation equipment. It is estimated that the first phase of the plant will be put into production by the end of this year." Recently, the construction of the first stage plant and supporting facilities was completed basically in the construction project of the Yantai green printing and dyeing whole process green digital chemical plant. Several workers were installing and debugging the equipment in the workshop. According to Zang Jinting, assistant general manager of Yantai Ye Lin, the whole process of industrial forestry printing and dyeing is based on the green digital factory project. Two thousand and eighteen year Twelve Month started, intelligent transformation of the old knitting dyeing line. New equipment One thousand two hundred and ninety-six Set up, set up a series of intelligent equipment, such as automatic distribution of dyes and chemicals, dust removal and heat recovery, warehousing, production management, control room and so on. Twenty thousand ton / Year. After the completion of the project, it will become the first digital intelligent factory for knitting fabric printing and dyeing in China.

Confidence is not diminished under the epidemic. Nowadays, a large number of textile printing and dyeing projects and industrial parks are also stepping up construction in full swing. Three month Twenty-eight On the same day, Shaoxing city's printing and dyeing and chemical industry has been upgraded in different regions. Four A group of printing and dyeing groups has been concentrating on construction; Jiangsu Yancheng modern high-end textile industrial zone, Hunan Changning South Hunan textile industrial base, and Guangxi Pingnan Dacheng Textile and garment industry are speeding up construction progress.

In addition, in order to help enterprises alleviate the impact of the epidemic, Keqiao, Shishi, Changshu and other clustered groups held special meetings to understand the development of the industry and enterprises, to discuss breakout plans, and timely issued various supporting policies. If the relevant departments of Shaoxing organize the active docking between enterprises and banks, they sign on the spot. Twenty point one six Billion yuan emergency relief, for enterprises to eat a "reassurance"; Shishi issued "Shishi further promote the printing and dyeing industry quality development measures", from encouraging enterprises to do better, promote intelligent production, enhance internal management, encourage the integration of industry and trade, reduce the cost of enterprises and other six aspects to further enhance the quality and efficiency of printing and dyeing enterprises, or even the highest reward. One hundred and fifty Changshu has successively introduced various supporting policies to guide enterprises to work hard in innovating technology, optimizing technology, introducing talents, cultivating technical backbone, and investigating domestic and foreign market dynamics.

Among them, the industry is concerned about the "step fish program" released by Keqiao. This plan implies that Keqiao's manufacturing industry should concentrate on industry and develop synergy along the upstream and downstream of the industrial chain, which is sensitive, quick and explosive to the market. Especially in the current crisis, we must take the opportunity to improve our internal strength. Once the market is restored, we can quickly seize opportunities and rise again. In this regard, Lan Jianping, director of Zhejiang Institute of industry and information technology, said that Zhejiang's textile industry is strong in the integrity of the industrial chain, which is the biggest advantage of seeking opportunities in danger. The outbreak of the epidemic is spreading all over the world, and the terminal consumer market in many places "disappeared" suddenly, thus leading the crisis to the whole industry chain. In other words, it is not the industry itself that has gone wrong, but the sudden contraction of the market. The Keqiao's "step fish program" is strongly linked to the meaning of the chain.

It is also true that the printing and dyeing enterprises are relying on the advantages of the industrial chain, relying on the advantages of the industrial chain, and training hard for internal strength.

Affected by the epidemic, although the printing and dyeing industry, the production and operation of enterprises have been affected to varying degrees, output, main business income, profits and other indicators dropped sharply compared with the same period last year, the downward pressure on the industry increased. But compared to 1-2 Monthly data show that Three Since September, with the continuous improvement of domestic epidemic prevention and control situation and the steady progress of resumption of production and production, the prosperity index of printing and dyeing industry is gradually picking up, and the drop of production and efficiency has narrowed. Especially with the continuous introduction of government support policies and the deepening and transformation of enterprise innovation, the industry is developing steadily.

Although the current industry situation is not optimistic, most enterprises are facing a serious decline in domestic and international orders, or even no single connection, but the confidence of the industry is still firm. After all, after "cold winter" is "warm spring". Most of the enterprises believe that the current situation will continue. 3-4 Months, expected 8-9 The situation will improve in June.

In this regard, the industry experts suggest that the printing and dyeing enterprises must change their minds, be calm and responsive, make good use of the epidemic situation to accelerate the transformation and accelerate the industry's major reshuffle, increase technological innovation and investment, especially increase the training and reserves of professionals, take the road of "technology, fashion and green", and promote the upgrading of the industry with the increment of investment. At the same time, the government and enterprises should work together to put forward a series of preferential assistance policies in a timely manner to boost confidence, cohesion and precision. Especially for foreign trade enterprises, we can break through the market of light epidemic areas first, and vigorously develop cross-border electricity providers and create overseas trademarks.

As general secretary Xi Jinping has said, danger and peace always exist together. Although the current international trade and economic activities are seriously affected, China's economic development is facing new challenges, but at the same time, it also brings new opportunities for China to accelerate the development of science and technology and promote the optimization and upgrading of industries. Under the epidemic situation, through the "self-help" measures and breakout methods adopted by the printing and dyeing industry and enterprises, the current demand for high quality development of industries and enterprises is particularly urgent.