The Ups And Downs Of Global Apparel Industry In 2020
This year for most textile and clothing manufacturers, it is not very good, and even many hundred year old enterprises have fallen in this winter. There are some well-known groups and retail giants.
No.1 model's, a famous American sporting goods retailer
On March 11, Modell's sports goods , Inc., the last large physical sporting goods retailer in the United States, declared bankruptcy and closed all 153 stores in succession. This is a family sporting goods chain store with a long history. It was founded in 1889. It mainly sells sports clothes, ball games and knee protection equipment of Adidas, Nike, mitre, skiz and other brands.
No.2 Galeria Karstadt kaufhof, the largest department store in Germany
On April 1, Galeria Karstadt kaufhof, the largest department store group in Germany, filed for bankruptcy protection. Affected by the new crown pneumonia epidemic, it will close 56 branches in Germany. By the end of this year, the company expects a sales loss of 1.4 billion euros, or 11.2 billion yuan.
No.3 true reliance
Affected by the epidemic, on April 13, true reliance, an American high-end jeans brand, filed for bankruptcy protection, claiming to be the sexiest tannin brand in Hollywood.
No.4 Rubie's Costume Company
On April 30, Rubie's, which specializes in making and selling holiday clothes and wigs, filed for bankruptcy protection. It is known as the world's largest design and manufacturing company for Halloween products.
No.5 cath Kidston
CATH Kidston, a well-known British brand known to Chinese consumers as xiaohuahua, did not survive this April, announcing the closure of all 60 physical stores in the UK and retaining only online business. CATH Kidston Japan, the Japanese branch of cath Kidston Japan, also filed for bankruptcy. Cath Kidston , Japan operates about 40 branches in Japan, with a total debt of about 6 billion yen.
No.6 J.Crew, the former first lady of the United States
On May 4, J. crew, a famous American clothing brand, applied for bankruptcy protection, becoming the first national retailer to apply for bankruptcy protection since the outbreak of the epidemic in the United States. The company currently operates 182 J. crew retail stores and 140 Madewell stores, a brand launched in 2006 for young people.
Founded in 1983, J. crew was favored by former first lady Michelle Obama. On the day of Obama's swearing in, Michelle wore green gloves and two daughters' coats, one blue and one pink, all from J. crew.
No.7 Neiman Marcus
On May 7, Neiman Marcus, a 113 year old luxury goods department store, filed for bankruptcy, becoming the second large retailer to do so during the new coronavirus pandemic, and the first department store chain group to collapse during the outbreak. The Dallas based department store chain, which also owns Bergdorf Goodman, a leading luxury department store in New York, and mytheresa, an e-commerce website, said mytheresa was not part of the bankruptcy and would continue to operate independently.
"Before covid-19, Neiman Marcus group was profitable and sustainable in the long term. But because of the covid-19 pandemic, we are facing unprecedented challenges, which has brought us great pressure. "
No.8 Aldo, Canada's largest shoe chain brand
Under the great pressure of the new coronavirus epidemic on business and cash flow, on May 7, Canada's famous shoe chain brand Aldo group applied for bankruptcy protection, which said in a statement that it would also apply for bankruptcy protection in the United States, Switzerland and other countries. Founded in 1972, Aldo is a fashion footwear and accessories brand. Headquartered in Montreal, Canada, it operates more than 3000 stores worldwide with more than 8000 employees.
No.9 stage stores
On May 10, stage stores, an American department store operator founded in 1992, announced that it had formally applied for bankruptcy protection. Stage stores is mainly engaged in low-cost brand clothing, accessories, cosmetics, shoes and household goods. Headquartered in Texas, the United States, it mainly operates department stores in small and medium-sized towns and communities. It has 6 brands and nearly 800 stores, including stage, bealls, good's, Palais Royal, Peebles and gordmans.
No.10 Japanese clothing giant renown
Renown, a Japanese clothing giant, started bankruptcy reorganization proceedings on May 15. Due to the expansion of Xinguan pneumonia, the decrease of people's going out activities and other reasons, as well as the fact that the accounts receivable of 5.3 billion yen have not been recovered from the Hong Kong subsidiary of Ruyi in Shandong Province, Ruina has lost money for two consecutive fiscal years and the capital chain has broken.
This year, due to the closure of department stores and other factors, the clothing industry sales fell in April. Sales in men's and casual wear stores were down 50% - 90% year-on-year, with renown's sales down 81%. The company's total debt is as high as 13.9 billion yen (about 915 million yuan).
This is the first time a Japanese listed company has filed for bankruptcy since January 2019.
No.11 reitmans, a Canadian fashion retail group
On May 19, reitmans, a Canadian fashion retail group, announced that it had applied for bankruptcy protection to the Quebec high court for debt restructuring. Its president and chief executive said that for reitmans, which has been nearly 100 years old, this is a very difficult decision, but the group has no other choice under the new epidemic situation. A new era of virus outbreak in retail industry.
The brands owned by reitmans include reitmans, penningtons, RW & Co., thyme materntity and addition Elle, with 576 stores and 6800 employees worldwide.
No.12 Victoria's Secret UK company
On June 9, Victoria's secret British company declared bankruptcy, went into bankruptcy liquidation and officially declared to be "taken over". Vimy's recession began as early as 2016, and the spread of the epidemic gave it a fatal blow. In May, l brands, the parent company of Vimy, announced the permanent closure of 250 stores in North America.
No.13 seafoly, a famous swimsuit manufacturer in Australia
Seafoly Pty , an Australian swimsuit manufacturer partially owned by French luxury goods giant LVMH group, announced on June 29 that it had entered into bankruptcy because of the severe impact of the new coronavirus epidemic on sales. Seafoly's products are sold in more than 1200 stores in 46 countries around the world, and has 56 own stores, of which 44 are located in Australia and 12 are overseas. They also landed on the tmall platform, once hoping to expand the Chinese market.
No.14 the largest distributor of Yum in the United States NPC International
On July 1, pizza hut, the largest franchised dealer in the United States, filed for bankruptcy and reorganization in NPC international, the largest franchised dealer in the United States. NPC operates more than 1200 Pizza Hut stores and nearly 400 Wendy's restaurants in the United States. Pizza Hut will close up to 300 stores in the United States as part of an agreement between Yum Brands and NPC international.
No.15 G-star raw, a famous American denim brand
G-STAR raw, a Dutch denim brand, filed for bankruptcy protection in the United States on July 3. Affected by the new crown pneumonia epidemic, G-STAR had to close most of its stores in the United States, and its financial situation suffered a serious blow. In May, G-STAR filed for bankruptcy in Australia.
No.16 Brooks brothers
On July 8, Brooks brothers, an American men's wear brand, filed for bankruptcy protection and sought potential buyers. Henry sands Brooks, founder of Brooks brothers, opened the first men's clothing store in Manhattan in 1818. As the first clothing brand to introduce ready-made suits to American customers, Brooks brothers provided suits for 41 US presidents and participated in making military uniforms.
As of May, Brooks brothers was in debt of about $600 million and is considering closing 51 North American stores permanently, according to its official data.
No.17 ascenda Retail Group
On July 23, ascenda, the parent company of well-known brands Ann Taylor and lane Bryant, filed for bankruptcy protection. A total of 2800 branches of its brands in the United States were greatly affected. In the wake of the epidemic, ascenda closed its stores in mid March and reopened after lifting restrictions in early May. But the company said in a statement in May that the number of customers in its stores was much lower than normal, resulting in a sharp drop in revenue.
Ascenda retail group is the largest women's clothing retailer in the United States, with justice, Lane Bryant, Ann Taylor and Catherine clothing brands.
Foreign giant enterprises have laid off workers and closed down, and domestic textile and garment enterprises have a hard time. The data shows that the total revenue of 63 clothing listed enterprises in the first half of 2020 is 97.453 billion yuan, which is 18.332 billion yuan lower than 115.785 billion yuan in the same period of last year, with a year-on-year decrease of 15.83%; the total net profit is 7.482 billion yuan, which is 8.124 billion yuan lower than that of 15.606 billion yuan in the same period of last year, with a year-on-year decline of 52.06%.
According to several commercial statistics, the total revenue of 63 clothing listed enterprises in the first half of 2020 is 97.453 billion yuan, which is 18.332 billion yuan lower than 115.785 billion yuan in the same period of last year, with a year-on-year decrease of 15.83%; the total net profit is 7.482 billion yuan, which is 8.124 billion yuan lower than that of 15.606 billion yuan in the same period of last year, with a year-on-year decline of 52.06%.
The first half of 2020: business performance of apparel companies
men's wear In the first half of 2020, the total revenue of 20 men's clothing listed enterprises was 26.02 billion yuan, which was 4.601 billion yuan lower than that of 30.621 billion yuan in the same period of last year, with a year-on-year decrease of 15.03%; the total net profit was 4.204 billion yuan, decreased by 1.518 billion yuan compared with 5.722 billion yuan in the same period of last year, with a year-on-year decrease of 26.53%.
From the point of view of a single enterprise, Youngor is the only enterprise with both revenue and profit increasing; four enterprises, such as baoxiniao, Hongdou shares, carbin and modern Avenue, have increased profits but not income; The net profit of 14 enterprises, including Hailan home, seven wolves, jiumuwang, China LiLang, mushang Group Holdings, hinur, Jinlilai group, georgebai, Libang, Shanshan brand, China clothing holdings, Meierya, BUSEN Co., Ltd., and hudu decreased.
In terms of revenue, Hailan home and Youngor have a revenue of 5-10 billion yuan; 6 enterprises, such as baoxiniao, septenaeus, Hongdou shares, jiumuwang, China LiLang and mushang Group Holdings, are between 1-5 billion yuan;
Ten enterprises, such as sinore, carbin, Jinlilai group, georgebey, lippon, Shanshan brand, modern Avenue, China clothing holding, Meierya, BUSEN, etc., have a revenue of less than 1 billion yuan; Hutu is the only enterprise with a revenue less than 100 million yuan.
In terms of net profit, Youngor is the only enterprise with a net profit of more than 1 billion yuan; Hailan house, China LiLang, jiumuwang, baoxiniao, carbin and Hongdou shares have a net profit of more than 100 million yuan; Jinlilai group, georgebai, modern Avenue and qipilang have a net profit of less than 100 million yuan; Eight enterprises, including sinour, BUSEN, China clothing holding, Meierya, hudu, Shanshan brand, Muchang group holding and Libang, all suffered losses.
Women's wear In the first half of 2020, the total revenue of nine women's clothing listed enterprises was 11.3 billion yuan, which was 2.719 billion yuan lower than 14.19 billion yuan in the same period of last year, with a year-on-year decrease of 19.40%; the total net profit was 400 million yuan, a decrease of 453 million yuan compared with 853 million yuan in the same period of last year, with a year-on-year decrease of 53.11%.
From the point of view of the net income of both fashion and fashion group, the only companies that do not increase net income are Shuang Hongli and fashion group.
In terms of revenue, the revenue of six enterprises, including Jiangnan cloth clothing, winner fashion, La chapel, anzheng fashion, langzi and Jinhong group, is between 1-5 billion yuan; the revenue of three enterprises, such as Desu fashion, GELIS and daily broadcast fashion, is less than 1 billion yuan.
In terms of net profit, the net profit of Jiangnan cloth clothing, Dishu fashion, GELIS and winner fashion was more than 100 million yuan; the net profit of anzheng fashion was less than 100 million yuan; the four enterprises including Jinhong group, langzi Co., Ltd., Japan broadcast fashion and La Chabel were all in losses.
Sports and leisure clothing: the total revenue of 15 sports and leisure clothing listed enterprises in the first half of 2020 is 45.111 billion yuan, which is 6.909 billion yuan lower than 52.20 billion yuan in the same period of last year, with a year-on-year decrease of 13.28%; the total net profit is 2.780 billion yuan, which is 5.534 billion yuan lower than that of 8.314 billion yuan in the same period of last year, with a year-on-year decline of 66.56%.
From a single enterprise point of view, the net profit of China trend and mugaodi increased; three enterprises, including Tebu international, taipingniao and Sanfu outdoor, did not increase profits; baibaolong did not increase profits; Anta sports, Li Ning, Senma clothing, souyute, 361do, Meibang clothing, biyinlefen, guirenniao and Pathfinder decreased.
In terms of revenue of more than 5-billion yuan, the revenue of saimpong and Taiping clothing is between RMB 36-5 billion and 1 billion yuan; in terms of revenue, it is the only enterprise with revenue between RMB 36 billion and RMB 5 billion; The revenue of 7 enterprises, including China trend, Bien lefen, noble bird, baibaolong, mugaodi, Pathfinder and Sanfu outdoor, has a revenue of less than 1 billion yuan.
In terms of net profit, Anta sports is the only enterprise with a net profit of more than 1 billion yuan; 7 enterprises, including Li Ning, 361 degree, Tebu international, China trend, biyinlefen, taipingniao and baibaolong, have a net profit of more than 100 million yuan; the net profits of three enterprises, such as mugaodi, souyute and SEMA clothing, are less than 100 million yuan; Sanfu outdoor, Pathfinder, guirenniao, Meibang clothing and other four enterprises all suffered losses.
The global epidemic continues to spread, which has a negative impact on the recovery of overseas textile industry. According to the prediction in America, 317312 Americans may die of new coronavirus infection by December; in Europe, Russia has completed more than 36 million new coronavirus tests; France may implement the second "closure"; in Africa, South Africa will not get out of the haze of the new crown for at least five years; in Asia, India has increased more than 50000 cases daily for 31 consecutive days; various facilities in South Korea are experiencing epidemic.
Although the foreign trade orders were slightly weaker than those in the earlier stage, they were also weak. The export of some countries in the United States and Europe is still stagnant in a large range, and domestic fabric traders have no single access. The cloth boss said that the recovery of foreign trade will affect the entire textile industry, and many domestic garment enterprises will eventually export to foreign countries, so the peak season in the second half of the year will also be greatly reduced.
The person in charge of a trade enterprise exporting to Russia, Italy and Germany said: "our foreign trade orders are still suspended. All the foreign trade companies we cooperate with are closed for holidays. There is no list to receive and there is no sign of recovery. Now all our energy is spent on domestic sales."
Although the recovery of the industry has been good recently, due to the limited domestic trade market in China and the dependence of textile industry on foreign trade, the uncertainty of foreign trade market has increased due to the weak recovery of foreign trade and the recent anti globalization operation in India, the United States and other places. Therefore, textile workers still need to rationally treat the traditional golden October.
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