Strengthening Main Business: The Parent Company Of Women'S Clothing Brand Jorya Announced To Raise 1.2 Billion Yuan
Recently, the parent company of women's clothing brand jorya Co., Ltd. announced that the initial public offering of no more than 106.6667 million shares and the raised capital of 1.2 billion yuan will be used for the main business, of which 670 million yuan will be used for brand marketing network construction, 150 million yuan for enterprise information construction, 100 million yuan for warehouse storage logistics distribution center, and 280 million yuan for supplementing other working capital related to main business Kim.
Public information shows that: Xinhe has formed a pyramid matrix with jorya and jorya weekly positioning at the high-end, while Amani, givh Shyh, Caroline, aivei and QDA are positioned in the middle and high-end.
In 2018, the sales volume of joewe and ryaken are about 50% in the domestic market.
As of June 30, 2020, the company has 550 sales stores. In the first half of 2020, the operating income of Xinhe shares is 770 million yuan, and the net profit is 74 million yuan.
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