Be A Financial Pioneer, Practice State-Owned Enterprises, Act As Chengdu Rural Commercial Bank, Open A New Chapter Of Development

The year 2020 is the beginning year for Chengdu rural commercial bank to step into a new stage and start a new voyage. In June of that year, Chengdu Rural Commercial Bank completed the equity structure adjustment and returned to the municipal state-owned enterprise attribute, opening a new chapter of development.

This is a milestone event in the process of promoting the construction of the national western financial center and the development of state-owned enterprises in Chengdu, and it also ushers in a historical opportunity for Chengdu rural commercial bank to open a new Bureau and compose a new chapter.

During the outbreak, staff of Chengdu Rural Commercial Bank conducted pre loan investigation in Jinzhong food company. Photo by Liu Xiaoyue

Serve the overall situation of development and interpret the responsibility of state-owned enterprises with actions

In order to support the economic and social development of Chengdu, Chengdu Rural Commercial Bank has actively integrated into the major strategic deployment of the city, reflecting the responsibilities and responsibilities of municipal state-owned enterprises.

In 2017, Chengdu put forward the idea of "going east", and Chengdu Rural Commercial Bank attached great importance to it. In October of that year, it set up a strategic leading group to actively support the industrial system construction and major project construction of airport new city and Jianzhou new city, with an accumulated credit of 7.73 billion yuan.

In 2020, the construction of double city economic circle in Chengdu Chongqing region will start, and the eastern New Area of Chengdu will be officially listed. On August 19, Chengdu Rural Commercial Bank signed a strategic cooperation agreement with the eastern New Area, providing a total of 120 billion yuan of credit. It will match the credit products covering the whole life cycle of the project for the eastern New Area, carry out off balance sheet credit business such as industrial fund, and focus on serving the public and transportation infrastructure of the eastern new area Construction, high-end manufacturing and other key industries, regional ecological comprehensive management and other park city green project construction, support the comprehensive development of nine areas in the eastern new area.

Three months later, on November 18, the eastern New Area Branch of Chengdu Rural Commercial Bank was officially established. This is an important measure of Chengdu Rural Commercial Bank in order to comply with the development of Chengdu, vigorously support the construction of the eastern New Area, provide more efficient financial services and create more value for the local government, enterprises and institutions, and the masses. It is also a key step for Chengdu rural commercial bank to step into a new stage and start a new journey.

In addition, Chengdu Rural Commercial Bank has established an information platform and set up an expert consultant team to provide overall planning financial consultation for the development of the eastern New Area, such as the construction of the overall financial structure and major project financing schemes. Relying on the customer resources and geographical advantages of 688 business institutions across the country, Chengdu Rural Commercial Bank has organized roadshow analysis, and actively assisted the investment promotion and strategic industry introduction of the new area.

It can be said that in the 729 square kilometers of land in the eastern New Area of Chengdu, Chengdu Rural Commercial Bank has promoted the strategic vision of Chengdu's transformation and breakthrough with its own actions, and accelerated the realization of the expectation of the two city economic circle in Chengdu Chongqing region.

In February 2018, Chengdu held a conference on the construction of a national western financial center, which proposed "accelerating the construction of a western financial center serving the strategy of governing Sichuan and rejuvenating Sichuan and serving the national" one belt and one road "construction. After the completion of equity structure adjustment, Chengdu Rural Commercial Bank began to plan and implement actively to gather more financial resources for the city. In this context, on November 11, 2020, Chengdu Rural Commercial Bank and Guobao life insurance "hand in hand" to help Chengdu build the western financial center in the form of bank insurance cooperation. Through the signing of the strategic cooperation agreement between the two sides, we can give full play to the financial advantages, gather the resources of financial elements, and gather the resultant force of financial support for regional economic and social development.

In addition, under the background that scientific and technological innovation has become an important "propeller" for the high-quality development of Chengdu's economy, Chengdu Rural Commercial Bank also actively provides strong financial guarantee for scientific and technological enterprises.

Taking Chengdu high tech Zone as an example, as a national high-tech Development Zone ranking the top in China, in recent years, Chengdu Rural Commercial Bank has actively supported the development of the high-tech zone, not only increasing the credit line of state-owned enterprises, but also enhancing credit input around the construction of advantageous industries and supporting projects in the high-tech zone, focusing on the three leading industries of electronic information, biology and new economy, It has established a "new economy specialized sub branch" to provide exclusive financial services for new economic enterprises and new business forms, innovated and launched characteristic credit products such as "incubator pass" and "rent loan", providing more than 10 billion yuan of credit support for 270 enterprises in the high tech Zone.

Stick to service orientation and highlight financial mission with strength

2020 is a special year. As the main force of local finance serving "agriculture, rural areas and farmers", Chengdu Rural Commercial Bank, focusing on the work requirements of "reducing fees and interests and serving entities", gives full play to local financial advantages, helps to resume work and production, serves "agriculture, rural areas and farmers", supports small and medium-sized enterprises, and actively promotes preferential measures, providing strong financial guarantee for enterprises and individuals in difficulties to tide over difficulties.

For example, the bank's "warm winter plan of customer love action", combined with the opportunity of migrant workers returning home in the Spring Festival, relying on village level financial comprehensive service stations, financial service liaison officers and online instant messaging channels, timely collected the credit needs of farmers related entities such as returning home to start a business, preparing for spring ploughing, and strengthen project reserve. During the epidemic period, for the situation that it is impossible to conduct on-site investigation and verification due to special circumstances, the bank quickly carried out pre loan investigation through telephone inquiry and verification with local village cadres and village level financial service liaison officers, so as to promote the online credit loan for small farmers.

At the same time, the bank has better and faster application of the policy of supporting agriculture and supporting small-scale loans, including strengthening cooperation with guarantee companies: preferential policies will be given to anti epidemic related agricultural loans, especially for agricultural production and circulation loans related to supply guarantee such as "rice bags", "vegetable baskets" and "fruit baskets", etc. At the same time, green approval channels have been established to speed up the business process.

In addition, the bank gave full play to the role of financial technology in serving the development of "agriculture, rural areas and farmers", and jointly launched the "nongdaitong" platform's exclusive financial product - "anti epidemic and benefiting agricultural loan". It is reported that the "anti epidemic and benefiting agriculture loan" is a special loan for spring ploughing preparation and agricultural products production and processing. The preferential interest rate is 3.50%, and the maximum loan is 2 million yuan. It has the characteristics of flexible repayment, low interest rate and quick approval. At the same time, in order to ensure that the agricultural time is not missed, the bank has also established a rapid response mechanism for spring ploughing fund demand, opened a green channel for credit support for spring ploughing, and smoothed the online application, approval and lending process of loans. The bank stipulates that if it is within the authority of the sub branch, it shall complete the approval and loan within 2 working days; if it exceeds the authority of the sub branch, it shall complete the data collection, sorting and reporting within 1 working day, and the credit approval department of the head office shall complete the approval within 2 working days and accept the loan within 4 working days.

In order to protect the people's livelihood and help to resume work and production, the bank strengthened its mission, coordinated financial resources, increased support and achieved steady flow and increase of financial "living water" by means of new loans, stock continuation, moderately extended term, non repayment of principal and convenient circulation. In addition, the bank helps private enterprises such as small and micro businesses to reduce financing costs, relieve difficulties and send financial "timely rain" for enterprises to return to work and reach production capacity by offering preferential loan interest rates and reducing service charges.

By the end of December 2020, the agricultural related loans of Chengdu Rural Commercial Bank increased by 13.573 billion yuan, with a total of 3.309 billion yuan and 8665 loans. In terms of strengthening the cooperation with the "nongdai Tong" platform, it innovated and launched the "anti epidemic and benefiting agricultural loan", which provided targeted support for spring farming production, agricultural product market supply guarantee, and the development of new business entities, with an additional 190 million yuan.

At the same time, Chengdu Rural Commercial Bank has supported 44 medical materials related production enterprises, with a total loan amount of 702 million yuan. In order to help "six stability" and "six guarantees", it has helped 2376 small and medium-sized enterprises to solve difficulties, with a total loan amount of 15.418 billion yuan.

"No matter gathering or dispersing, the spirit of service will not change; regardless of the favorable and adverse situation, the original financial intention is still there." According to the official of Chengdu Rural Commercial Bank, as the first rural commercial bank in the Western sub provincial city, Chengdu Rural Commercial Bank has always been the main force serving "agriculture, rural areas, farmers", small and medium-sized enterprises and local economic construction, and the vanguard of rural financial reform. "After the" big test "of the epidemic situation, we will cherish and stick to this role and make due contributions to promoting the governance and rejuvenation of Sichuan to a new level."

While serving entities and helping economic recovery, Chengdu Rural Commercial Bank's own business indicators are also steadily improving: the asset scale exceeds 500 billion yuan, and the net asset scale, deposit balance and loan balance have increased significantly compared with the beginning of the year, showing a good trend of comprehensive improvement.

2021 is the first year of the 14th five year plan. After the full return to the state, Chengdu rural commercial bank stands on a new starting point and opens a new chapter. It will seize the great historical opportunities of the construction of the double city economic circle in Chengdu Chongqing region and the development of the capital integration in Chengdu, Dezhou and Meizhou, adhere to the financial return to the source, adhere to the positioning of supporting agriculture and supporting small businesses, adhere to the local market, accelerate the reform and transformation exploration, and actively integrate into the regional economic and social development and the western region We will actively make greater contributions to the construction of financial centers.

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