Shishi Promotes High Quality Development Of Textile And Garment Industry

A few days ago, the reporter learned from the inauguration ceremony of the Second Council of Fujian Shishi textile and garment industry alliance (hereinafter referred to as the alliance) and the city's Association investment promotion competition mobilization meeting, after more than 30 years of development, Shishi has formed covering textile raw materials, spinning and weaving, bleaching, dyeing and finishing, garment processing, auxiliary material production, marketing, e-commerce, etc The complete textile and clothing industry chain in the fields of logistics and distribution, with more than 8000 textile and clothing and supporting industry enterprises, has become the central city of Fujian clothing plate.

Strengthen Fujian clothing industry cluster

In April 2017, Shishi municipal government took the lead to promote the relevant associations in the jurisdiction to speed up the organizational restructuring and mechanism reconstruction, and guided the textile and garment enterprises and relevant organizations (associations), service platforms, scientific research institutes, financial institutions, etc. to jointly establish an alliance, becoming the first county-level unified alliance of the whole city in the domestic textile and garment industry. At the same time, the alliance strengthens the positioning of non-profit social organizations, establishes, standardizes registration and operates independently according to law. At present, there are 527 registered members and more than 4000 radiation enterprises.

At the same time, Shishi municipal government issued the "measures to support the development of Shishi textile and garment industry alliance", which subsidized the alliance's start-up funds at one time, and supported the alliance to establish public service platform and industrial cluster service platform of the whole industry chain through the form of directional purchase service, carried out business training and undertook the research and development of key and common technologies in the industry. At the same time, the alliance also organized enterprises to participate in trade or release fashion trends in groups to create an overall brand of textile and clothing, and help Shishi continue to lead the development of Fujian clothing industry cluster.

"Since the establishment of Shishi textile and garment industry alliance for more than four years, it has explored many ways to serve the member enterprises of the alliance, promote effective communication between government and enterprises, and activate idle resources, which has made an important contribution to the collaborative innovation, transformation and upgrading of Shishi textile and garment industry cluster." Huang Chunhui, Secretary of Shishi municipal Party committee, said that taking the inauguration ceremony of the industrial alliance as an opportunity, the city's mass organizations' investment promotion competition and mobilization meeting was held at the same time to give play to the typical exemplary role of the industrial alliance, and mobilize 59 industry associations and organizations in the city to actively carry out the work of business and industrial chain investment promotion, In order to achieve the development goal of "building a modern commercial and Trade City in an all-round way and opening up a new journey for Shishi's high-quality development", empowerment and efficiency increase will be achieved.

Build the whole industry chain service platform

The alliance has anchored the goal of "building a public service platform for the whole industrial chain and promoting the overall interest growth of regional industries", actively undertakes the industry management coordination functions transferred (or outsourced) in the reform of government institutions, and expands brand incubation, technology research and development, creative design, standard certification, credit evaluation, quality inspection, property rights protection, market development, channel expansion, supply and demand docking, and Logistics distribution, exhibition, training and inspection, information consultation, finance, law, audit and other subdivision services provide "one-stop" and "nanny" solutions for market players in the region, and has been awarded the "public service demonstration platform for small and medium-sized enterprises" in Fujian Province.

In order to play the role of bridge and link, the alliance undertakes the general task of textile and clothing industry development entrusted by the government, and successively establishes research groups on textile and clothing, fabrics, printing and dyeing, e-commerce, children's wear and industrial talent training, to provide suggestions for the government to revise relevant industrial policies. At the same time, two full-time personnel were assigned to settle in Shishi industrial and Information Technology Bureau to sort out and interpret industrial support policies. They helped enterprises apply for 275 million yuan of various kinds of incentive funds, including industry and commerce, taxation, land, finance, energy, technological transformation, environmental protection and foreign trade, which effectively solved the problems of "the last mile" of policy access and the difficulty in applying for cash.

At the same time, the alliance also set up an alliance enterprise service center in Shishi City administrative service center, providing 3087 person times of consultation, assisting in 435 administrative service items, and collecting and pushing 2897 person times of labor demand. In view of the periodic economic fluctuations and adverse effects caused by the new crown pneumonia epidemic, we guided the members of the alliance to cooperate and help each other, established a "sharing platform" for idle factories in the region and an information database for adjustable workshops, and successfully promoted the efficient docking and turnover of 516800 square meters of factories; To carry out orders and production capacity, raw materials docking, promote Tuqiang clothing and battlefield jeep, Shuimiao and Sandi, xiyingying and Sandi, precious bird and Shanghai Hongfang and other dozens of enterprises to cooperate.

Promote the transformation and upgrading of textile and garment industry

From July 18 to 20, the third China Campus clothing International Expo (hereinafter referred to as the school Expo) was held in Shishi City, Fujian Province, attracting nearly 500 school uniform and related raw materials and accessories manufacturers from all over the country, as well as 20000 relevant purchasing personnel. The exhibition takes the campus clothing exhibition as an opportunity, aiming to further promote the Fujian school textile and clothing industry to take off again, and help Shishi build a modern industrial system and industrial ecology.

During the Expo, exhibitors and purchasers gather in Shishi to accurately match supply and demand, tap potential opportunities, deepen cooperation, and cooperate with each other for win-win results; Representatives of R & D and production enterprises of school uniform across the country take this as a platform to jointly seek the development plan of school uniform industry, and create the brand influence of "Chinese school uniform looks at Fujian, school uniform quality is in Shishi". According to the statistics of the Organizing Committee of this university Expo and the feedback from some exhibitors, 215 million yuan of orders and 658 million yuan of intention purchase orders were transacted on the spot.

In recent years, Shishi municipal Party committee and municipal government have attached great importance to the development of campus clothing and professional market, and successively issued the implementation rules for customized production of school uniform production service enterprises in Shishi City, and the support for the development and transformation of Shishi school uniform industry, to assist the development and product innovation of local school uniform enterprises. We have taken the lead in planning the campus clothing professional market in the whole country. We are committed to gathering the domestic scattered school uniform industry resources, creating a new school uniform market integrating production, exhibition and sales, and building a professional school uniform professional base and exchange display platform. With the support of government policies and the promotion of industry and enterprises, Shishi school uniform industry has embarked on a new road of high-quality innovation and rapid development.

Wu Peng, vice president of the textile and garment industry chamber of Commerce of the all China Federation of industry and commerce, who has long been concerned about the transformation of Shishi textile and garment industry, believes that Shishi textile and clothing enterprises have obvious advantages in tapping the subdivision field of school uniform, because the local school uniform industry chain is perfect and suitable for fine production and design. At present, the country's first campus clothing professional market is also in Shishi, so it is a rare development opportunity for Shishi's textile and garment industry to enlarge the school uniform industry. More importantly, it can promote the communication between upstream and downstream affiliated enterprises and carry out industrial cooperation.

In addition to campus clothing, related supporting products have sprung up like mushrooms, competing for the big cake of school uniform industry, with a complete range of types and continuous improvement of quality. Fujian campus Avenue Sports Goods Co., Ltd. is based on campus clothing, extending a variety of related categories including campus shoes. According to Yin Lianfa, partner of the shoe business department of campus Avenue, the eco leather products independently developed by the enterprise have the characteristics of comfort and environmental protection, which are suitable for campus shoes. In order to meet the needs of different children, enterprises will customize the corresponding shoe types according to different foot types according to the data provided by the school.

According to the data from Shishi children's wear and children's Industry Federation, the annual output value of Shishi school uniform industry was 2.5 billion yuan last year, which will exceed 4 billion yuan this year, and is expected to exceed 10 billion yuan in five years. The fashion content of Shishi school uniform industry has been significantly improved. At present, the total number of domestic first and second-line school uniform fashion designers signed with Shishi school uniform enterprises has reached 20, and there are more than 280 fashion designers in Shishi school uniform industry.