Satellite Positioning Technology Helps! Polar Pathfinder'S Beidou Version Of The World'S First
On December 21, the new product launch of Beidou version of polar pathfinder was held in Beijing. Wei Wenliang, former Secretary of polar Investigation Office of SOA, Li Ming, chairman of toread group, he Huajie, President of toread group Pathfinder Group outdoor co CEO Chen Xu and other relevant leaders and guests attended the conference.

A group photo of leaders of Pathfinder group and polar Pathfinder
Warm guard, safe company
In addition to the same Tief warm temperature locking technology, Tief Pro waterproof and moisture permeability technology and Tief most needed in autumn and winter, the Beidou version of polar Pathfinder issued this time has the same Tief warm temperature locking technology, Tief Pro waterproof and moisture permeability technology and Tief most needed in autumn and winter Besides as antistatic technology and Tief fresh technology, which can inhibit the growth of bacteria, Beidou satellite navigation and positioning module is specially added.

China's self-developed Beidou satellite navigation system is an important national space infrastructure that provides global users with all-weather, all-weather, high-precision positioning, navigation and time service services, and is also one of the three mature global satellite navigation systems.
Polar Pathfinder's Beidou version of cold proof clothing can be bound with emergency contact person through synchronous location information of its own mobile communication module to ensure that users will not lose contact in the field. The main functions of "positioning module" include: automatic planning of navigation route, viewing recent footprint information, setting security fence, positioning at any time (multiple mode switching), low power alarm and step count, etc. What can bring users is not only more accurate positioning, more accurate data, but also the ultimate sense of security.
Leading strategic layout, enabling first and then innovating
Toread is an enterprise with more than 20 years of independent outdoor sports science and technology accumulation. Its rich experience in outdoor product design and R & D enables Pathfinder to better understand user needs and understand how to upgrade user experience. Pathfinder foresees that with the continuous development of digital technology, artificial intelligence and Internet technology, the future outdoor scene will change.
As the outdoor sports industry embraces science and technology more and more warmly, the future outdoor products will not only solve the simple wearing demand. With the support of high-tech chips, Pathfinder will gradually launch outdoor camping scene solutions and outdoor sports scene solutions, which will bring more imagination to enterprises.

A speech by Li Ming, chairman of Pathfinder
Chairman Li Ming said in his speech that Pathfinder, as the first outdoor brand in China, not only needs to consider the profit and development of the enterprise itself, but also needs to participate in the global market competition for the national economic development, continuously improve the comprehensive strength of the country, and contribute to shaping a new era image of made in China.

Chen Xu, outdoor co CEO of Pathfinder group, explains polar Pathfinder's Beidou cold jacket

△ he Huajie, President of Pathfinder group
In 2022, Pathfinder will continue to adhere to the concept of people-oriented and service-oriented, based on the accumulation of self-developed material science and technology, combined with chip hardware technology and information soft technology, to achieve enabling re innovation and create a new generation of intelligent outdoor applications.
Polar Pathfinder, sail!

Wei Wenliang, former Secretary of the polar Investigation Office of the State Oceanic Administration, shared the polar spirit
In his speech, Secretary Wei Wenliang said that China has built up a number of inspection stations in just a few years by virtue of the great polar spirit, which has enabled China to move forward from a big country to a powerful country. In the future, China's polar expedition will continue this spirit and lead to a more brilliant future. Nowadays, Pathfinder is no longer used as a simple dress to wear. The spirit of Pathfinder is encouraging China's polar expedition to make breakthroughs.
At the press conference, Chen Xu, the outdoor co CEO of Pathfinder group, presented two "polar pathfinders" - Liu Yang and Lu Wu with Beidou version of winter clothes, hoping that Pathfinder could also protect the two expedition members from the wind and rain in their daily life. Liu Yang and Lu Wu, dressed in the Beidou version of the winter clothes, praised the warmth retention and high-tech properties of the products.

△ Chen Xu, outdoor co CEO of Pathfinder group, presented Beidou version cold proof clothes to polar Pathfinder Liu Yang and Lu Wu
The blessing of China's own science and technology has provided powerful assistance for the upgrading of domestic products Pathfinder Beidou version of the Global Limited sales of cold clothing, while providing the ultimate protection for consumers, but also shows the confidence of Chinese enterprises in national and domestic products.

the near future, Pathfinder The brand of slogan was officially upgraded to "brave to explore". This is not only the change of brand language, but also shows the Pathfinder's outlook on development and values in the future.

Pathfinder will continue to take high-quality domestic products as the carrier, lead the development of domestic outdoor industry with strength and mission, deeply explore the development space of sports market, continuously consolidate the operation and management ability of enterprises, continuously launch professional, scientific and fashionable outdoor sports shoes and clothing and equipment supplies, so as to create China's first outdoor brand with vitality and growth, Continue the highlight moment of Chinese outdoor products!
Polar Pathfinder The Beidou version of the winter suit has landed in the official flagship store of Pathfinder tmall.
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