On June 21, Lingdi style3d, a digital infrastructure service provider in the physical world, officially announced the completion of nearly $100 million pre B + round financing, which was continuously invested by several institutions such as Hillhead venture capital and CDH. The financing will be mainly used for the R & D iteration of core technologies and products, as well as the promotion and construction of overseas markets. Founded in 2015, Lingdi style3d mainly provides the underlying technical services of independent simulation engine and industrial chain level industrial software, creating a technology driven 3D design integration collaborative platform, and becoming the infrastructure of digital fashion. At present, it has been applied in the clothing industry, helping clothing enterprises to digitalize the whole link of R & D, collaboration, exhibition and production. R & D design is a key link that restricts the development of the clothing industry. Style3d starts from design, and replaces traditional samples with highly simulated, editable and manufacturable digital samples, so that fashion enterprises and designers with R & D needs can form an efficient, cloud and intuitive working mode and collaboration mode, and improve the efficiency of research and development at the same time, Contribute to the sustainable development of fashion.
Style3d main product matrix With the gradual cloud and integration of social, work and life patterns, personal fashion style tends to experience and express online on the consumer side; At the brand side, in order to achieve a more direct, interesting and interactive way of commodity display and sales, the frequency of digital product promotion is increasing. A new "people, goods, field" mode is taking shape, and digital clothing has gradually become the necessary form and content of fashion and expression, and has been on the development express. Earlier, Xintiandi digital fashion was released jointly by Ruian Xintiandi, Shanghai Fashion Week, xiaohongshu and its digital space R-space, and nine Chinese independent brand designers. Style3d provided core simulation and simulation technical support. The virtual fashion series release not only presents fashion design inspiration in an imaginative way, but also broadens the form and content of fashion expression, and also creates a new example for cloud launch of new products.
Style3d studio simulation design software interface As a potential Walker and leader of digital fashion circuit, style3d has been deeply cultivated for many years when digital fashion has not been paid attention to by the public. It has grown from the clothing industry, and then enabled the industry with science and technology, and gradually realized the diversified business value expansion of digital clothing production, combination of virtual and real clothing, digital asset trading and fashion industry interconnection.
Tackling scientific research problems Layout of new infrastructure in digital world At present, the construction of meta universe and digital world has become a global topic. The digital world reflects the development of cutting-edge technology, the upgrading of diversified consumption, and the evolution of social mode. However, in order to truly promote the digitization of the physical world, a powerful physical simulation engine is needed first. However, the current common physical engine is far from ideal in effect or efficiency. Among them, clothing simulation is the commanding point of all simulation problems. The most complex technology of clothing is the collision of materials and clothing.
Simulation effect of style3d cloth The material simulation and simulation technology of style3d has always occupied the global technological highland, which is an important infrastructure for the digitization of the physical world and the underlying technology cornerstone of the meta universe. Led by Professor Wang Huamin, style3d Research Institute is a top international graphics research team composed of simulation and simulation algorithm experts from Zhejiang University, Tsinghua University, Stanford University, University of California, Berkeley and other well-known universities at home and abroad. Not long ago, his paper on "GPU real-time simulation of cloth collision effect" was included in siggraph 2022. As the largest and highest level graphics conference in the world, the papers received by siggraph every year represent the highest level of that year. To achieve higher quality real-time simulation is a common challenge that puzzles graphics scientists all over the world, and is also the key goal of style3d. The release of the scientific research results represents that style3d has established a higher technical barrier in the field of clothing simulation, and also marks a great step forward in the global related technology.
Up to now, style3d has accumulated more than 50 technical patents and soft works in related fields, and participated in drafting a number of national standards related to digital clothing and people's platform. Accelerate overseas distribution Building global digital fashion community Since 2021, style3d has set up operation centers in Copenhagen, Amsterdam, New York and Milan, providing localized services for local fashion and cross industry customers. At present, the overseas business of style3d is growing steadily, forming a certain influence in Europe, the United States and the belt and road, and has reached relevant cooperation with international leading enterprises in various subdivision fields, such as NVIDIA, alvanon, YKK, Pantone, jeanologia, etc. Liu Chen, founder and CEO of style3d, said: "Overseas clothing simulation products have developed earlier, but subject to language, service and other conditions, manufacturing oriented traditional industries need high learning costs and expense costs. Emerging industries such as games, film and television have technical barriers in clothing simulation. It is the original intention to solve the technical problems of clothing simulation and promote the digitization of the industry, which is the original intention of style3d's sea going strategy It's also an opportunity. " According to the feedback from relevant overseas users, the fabric and garment simulation design software of style3d has a strong advantage of ease of use in similar products, and the SaaS collaborative platform is also innovative, which can easily solve the collaborative difficulties caused by time and distance constraints. At the same time, the localized training and implementation and service teams at home and abroad make it possible for high-quality, high-quality and high-quality garment products The highly fluent clothing simulation technology can be applied in various subdivision scenes. In recent years, the development of global clothing market is becoming more and more complex, and the supply chain has become particularly critical. The traditional clothing industry is highly dependent on raw materials and manufacturing industry. China is a big country of manufacturing and raw materials. Style3d's powerful technical, ecological and content advantages will form a combination of Chinese products with scientific and technological innovation. It will also be committed to promoting the in-depth communication and cooperation across national boundaries, platforms and languages of the ecological community in the digital world, so as to provide more simple and easy-to-use productivity tools for fashion designers around the world, Bring reliable and efficient digital clothing and simulation solutions to cross domain partners.
Referring to Lingdi style3d, Huang liming, partner of Hillhead, said: as a rare and technologically advanced 3D design integrated collaborative platform in China, Lingdi style3d has developed a digital fashion whole process solution including digital modeling, digital fabric processing and cloud R & D collaborative platform, relying on the core simulation rendering technology and flexible engine base. In the past year, it has been recognized by a large number of domestic and foreign customers for its high-speed 3D engine, and has been recognized as a leader in the global market. Under the leadership of founder Liu Chen, Lingdi style3d team has both entrepreneurship and scientific innovation ability, and can continuously attract the world's top scientific and technological talents. We are looking forward to the opportunity for Lindy style3d to become the infrastructure of the global fashion industry. Wang Lin, founding partner of CDH investment, said: "style3d starts from the design of the clothing industry source, so that designers, brands, factories, channels and consumers can use the" 3D model "which contains a huge amount of information to communicate and make decisions. It is expected to become the infrastructure for defining the digital standard of the clothing industry chain of 100 billion yuan. In addition to the clothing industry, the digital clothing realized by style3d is also an important infrastructure for building a virtual world, and an indispensable element for identity display, social interaction, and even economic activities. As a successful entrepreneur and world-class graphics scientist in the garment industry, Lingdi team always adheres to the simultaneous development of underlying technology research and commercial innovation. We are optimistic that Lingdi will make great achievements in the digitalization of the clothing industry, even in the digitization of the physical world, and constantly discover new possibilities. "
