The Seminar On Hanfu Culture Has Made A Complete Carding From The Term To The Connotation

This paper discusses the common discourse in the dissemination of Chinese excellent traditional culture, and clarifies the definition of terms in the cultural exchange of Chinese and English clothing.

In recent years, in the network platforms at home and abroad and in the Chinese society, Hanfu is becoming more and more popular. From 2015 to 2021, the size of China's Hanfu market has soared from 190 million yuan to 10.16 billion yuan, and there are 3497 Hanfu related enterprises, according to China economic network. However, it has been 20 years since the word "Hanfu" was rediscovered from ancient books and records. The concept, definition and translation of proper terms related to Hanfu are still quite vague. In the practice and research of Hanfu, there are often controversies about "homonym" and "homonym". This problem has affected the development of Hanfu culture, which makes it difficult for Chinese media to form a standard and consistent statement in both internal report and external communication, making it difficult to form a joint force in the promotion of Chinese excellent traditional culture.

In August 2022, the seminar on "how to use Hanfu" was held in China Textile Press. The seminar was sponsored by China Central Radio and television cgtn, China Textile Publishing House Co., Ltd., Shandong Fashion Design Association, and jointly organized by Sunbird (Shandong) culture and Education Development Co., Ltd., Huafu Zhi website and Hanfu generation. Experts and overseas scholars from Tsinghua University, Beijing Institute of fashion, China Academy of Arts and other institutions, as well as Hanfu KOL Hanfu researchers, well-known Huafu and Hanfu enterprise operators participated in the seminar to discuss the issues of Hanfu cultural dissemination and digital innovation. Through the discussion of the definition of Chinese nouns and the translation of English nouns, the symposium clarified the Chinese and English appellations of a number of basic nouns in Chinese clothing. In this paper, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the concept of Hanfu, the structure of Hanfu, and the application of Hanfu are discussed.

Hanfu is a symbol of the spirit and civilization of the Han nationality. Its rich cultural connotation is in line with the passionate cultural demands of today's younger generation. It has become a popular fashion that not only fully demonstrates the traditional Chinese aesthetics, but also endows modern life concepts. The popularity of Hanfu is not only the pursuit of spiritual culture after the improvement of people's living standards, but also the exploration action of inheriting and developing traditional culture at present, and is an important part of cultural consciousness and cultural confidence. The seminar on the definition of Chinese and English terms in the cultural exchange of Chinese and English costumes is another practice of spreading Chinese excellent traditional culture, realizing mutual learning among civilizations and shaping the image of amiable and respectable Chinese people.