New Sparks Of Fashion Collision Between China And South Korea! Jingwei Master Jin Zhiying Enters Keqiao Fabric Enterprise

On August 26, the special exchange meeting of Jingwei masters entering Keqiao enterprises was successfully held in Keqiao, Shaoxing. Under the leadership of Keqiao Tiantian fashion sponsor, Jin Zhiying, founder of Korean arrverj brand, entered Wanzi Technology Co., Ltd., Shaoxing Yangshi Textile Co., Ltd., Zhejiang shendun Textile Co., Ltd. and Shaoxing Keqiao Yezhi Textile Co., Ltd. to conduct in-depth exchanges on creative design, product development and innovation cooperation.

The event is sponsored by the Construction Management Committee of China Light and Textile City in Keqiao District, Shaoxing City, and jointly organized by creative industry service center of China Light and Textile City, China Textile Information Center / national textile product development center, and China Women's clothing fabric fashion trend research institute.

　　 Precise connection, cohesion and win-win situation

Korean fashion is the most popular fashion in China. "This visit to Keqiao fabric enterprises is to prepare for the theme release of clothing in Keqiao fashion week (Autumn) in 2022." Jin Zhiying pointed out that the brand release will continue the consistent casual and fashionable style, including suits, skirts, trousers and other categories, and it is necessary to look for leisure fashion fabrics and functional sports fabrics.

"This time, the designer came to our company to look for functional outdoor sports fabrics, and the product demand is very clear. The designer is more interested in Solotex bio based, hitech Technology Series sunscreen and hollow yarn, and some additional functional products also match the designer's demand Qi chenye, who sells Wanzi technology fabrics, said that the company is committed to upgrading the haolishi brand into a new functional fashion brand, and the cooperation with designers may bring new opportunities for the brand upgrading and development.

"Shendun textile focuses on the R & D and production of all kinds of medium and high-grade fabrics, mainly including color spun ecological element fabrics, polyester viscose blended fabrics, polyamide fiber functional fabrics, knitted leisure sports fabrics, etc Andy, assistant chairman of shendun Textile Co., Ltd., pointed out that most of the fabrics selected by the designers are the best-selling products of companies such as color spinning, TR and polyester with exquisite patterns and bright colors. It is expected that designers can design fabrics into clothing, and help the company further enhance the influence of women's wear market through the transformation of fabric achievements.

　　 Interworking concept helps innovation

"As an enterprise specializing in the research and development and production of functional outdoor sports fabrics, Yangshi textile leads the consumer market with its professional positioning of" small and fine ". The sunscreen fabrics, UV resistant fabrics, cool fabrics and other products favored by designers have excellent functionality." Zhang Bin, director of Yangshi textile products, said that innovation is the fundamental driving force for the development of enterprises, and the R & D strength based on customer demand can make the enterprise maintain a leading edge. He hopes to reach a long-term cooperation with designers in the future to jointly carry out product innovation and research.

"Yezhi textile is an enterprise focusing on the R & D, production and sales of garment fabrics, mainly engaged in various kinds of knitted and woven fabrics." Ye Yuefang, general manager of Yezhi textile, pointed out that the company attaches great importance to original design. At the present time when the trend of Korean version is prevailing, cooperating with Korean designers will help the R & D personnel to appreciate the latest fashion trends, improve the level of innovation, and develop fabric products that meet the market demand.

"The rich products of the four enterprises basically meet my demand for fabrics. Finding the right cooperation point and combining the cutting-edge Korean fashion trend with Keqiao Textile products is conducive to achieving a win-win situation and promoting the clothing brand and Keqiao fabric enterprises to go to the world together." Jin Zhiying said that the process of visiting Keqiao fabric enterprises is actually a process of learning and upgrading. The innovative and diversified fabric products of the four enterprises have made her have a clearer understanding and planning for the direction of fashion design. "Designers need to constantly absorb new ideas and keep their inspiration alive."

It is an important goal of Keqiao Textile Industry to build an international textile city in the new era. It not only helps Keqiao to build a bridge between international fashion and fashion, but also helps to promote the international cooperation between fashion enterprises and designers.