Yadan Trend Style Lights Up Autumn, Shake In Fashion Week Sets Off A New Upsurge Of Style Clothing Trend

Life is a show. Now, stroll Dithering Mall , get inspiration for clothing, understand fashion trends, become a habit of users, and deeply rooted in the hearts of people. When more and more users are sharing, discovering, and consuming life, Diaoyin Mall is gradually becoming the communication and consumption front of current trends and fashion, showing a strong "discovery" and "transformation" in the entire business ecosystem.

Coinciding with the new node in autumn, during the "Good Will Wear the New Moon" activity, another clothing trend surged in the Diaoyin Mall. On September 21, Diaoyin Shopping Mall created an offline theme show of "Diaoyin Fashion Week" with "Yadan Style" as the key word - the style comes from Diaoyin, and is performed with many host brands Trend So that the flow of wind generation in advance can be transformed into the driving force of business, creating more business opportunities for businesses.

In the event, Melinda Li brand manager Meng Ying, ANGEL CHEN manager Chen Anqi, Subai manager Ma Guai, SANBAI STUDIO Manager - Sanbai, TIWILLTANG Revelation Manager - Tang Yi, Lookun Manager - Song Song, Xi Xi Many brand managers and brand representatives, such as CAOXI manager Sha Libin and HEBREL marketing director Huang Guanting, attended the show. Star guests, such as Liu Lingzi, Liu Ya, Lin Chaoze, Xiao Enya, Chen Ruyi and Zhou Ziqian, came to the show to feel the trend of fashion closely.

Among them, the style initiator @ Chen Zeni, @ Yu Sanhuo and many others showed up to lead the show@ Chen Zeni and @ Miss Yan Vivi The combination of commentary and online interpretation of the fashionable tips of "Yadan style clothing" have enabled the audience to have a deeper understanding and interest in Yadan's trend style, allowing more people to seize the fashion opportunities in autumn in the Diaoyin Mall. On the day of the big show, the total number of live broadcast views exceeded 17 million, with an average online population of 40000+.

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Dithering Mall, together with the host brand, performs the urban life show of Yadan

The popular Yadan style in 2024 has evolved into a new fashion style with more texture and attitude of the earth color system. When the "Yadan style" is integrated into the life of modern urban people, the Diaoyin Mall has created a new urban life show in Yadan. On the scene of the big show, the Douyin Mall and the manager brand focused on three scenes, namely commuting, leisure and social interaction, and demonstrated the trend of good things through the fashion wear LOOK.

　　 Yadan Commuting Time Show Explores the Possibility of Wearing in the Workplace

In Yadan Commuting Time Show, the fast-paced music and slightly cold daytime lights create an atmosphere of commuting in the workplace.

How can simple and modern urban elements and fashionable retro new luxury elements be better integrated? LYNEE teamed up with the current popular "Yadan style" to pair a competent silhouette suit with a tough leather skirt to build a fashionable way of wearing. The overall color matching of the clothing is based on the existing colors in nature. The shrub sand color, Ankara red and cocoa brown are matched from light to deep, showing the high-level texture through the collision of different materials; The inner vest increases the sense of hierarchy, depicts the modeling lines of softness and firmness, and endows women with more layered and rich beauty.

Elegant and capable. This suit comes with power Women's temperament is not only suitable for the workplace, but also can be integrated into various leisure scenes, showing LYNEE women's fashionable and diverse urban characteristics and the internal strength of combining hardness and softness.

The simple, classic, casual and fashionable texture will never go out of style in the workplace commuting. In this show, Shuxi brings dark brown earth color, brown yellow, red brown with fine cutting technology. Yadan's natural color matching and checkered multi-color suits and jackets are soft in color texture, slim in body and stereoscopic, so that women can wear unique characteristics and strength by fitting in with the public's pragmatism.

Pay attention to the atmosphere in the workplace. At the scene of the show, NANS, based on the earth color, brought a simple style, a comfortable version, and a winter aura highlighted by high-quality selected fabrics -- a wide, comfortable, straight, nine part pants, which is neat and doesn't show drag; Classic large lapel, double breasted A-shaped coat, naturally falling shoulders create a lazy silhouette; Heavy weight all wool one-sided cloth material, fine and soft, with camel scarves, elegant and free, with intellectual high intelligence.

The modern and silhouetted tailoring style combines classic retro design ideas, which not only shows the wearer's steadiness and introversion, but also reveals an indescribable dignity and temperament. NANS uses "for those soft &The clothing concept of "gender" provides a comfortable and practical clothing for men who pursue a plain but refined life, which shows the artistic temperament and high intelligence of the elites in the workplace.

In addition, HERBEL、MAGGIE MA、SHANG1 BY Brands such as SHANGYI, UNVESNO and CATSSTAC also present fashionable LOOK of Yadan style in the show, providing a variety of wear options for commuting scenes.

My Yadan Life Show presents new clothes for leisure time

When the urban sun shines through the cracks in the branches and leaves, and sprinkles mottles on the earth, we feel the warmth and vitality of autumn. At the scene of the grand show, in the warm and vibrant exhibition space, between light and shadow, Yadan casual wear interpretation brings a bit of laziness and freedom.

Diversified fashion fur brand FIRELADY FUR， Bring a mix and match LOOK - a relatively tough fur coat with jeans; The fur has its own original and natural temperament, superimposed with jeans, and more casual fashion. It has eclectic and fashionable aesthetic philosophy from nature to street, pursuing delicacy and freedom, combining hardness and softness.

　　ICE DUST takes the elegant dan color as the main tone, bringing elegant fashion and retro neutral collision. Through oblique lines and non-traditional cutting methods, the clothing has a more dynamic, smooth and avant-garde sense. Asymmetrical bias cut flower dress, as an interior, will not be too dull, reduce the heavy feeling of autumn and winter wear, match with the earth color coat and tassel high boots, highlight the calm temperament and fashion sense of sophistication, light and elegant overall, rich in layers and appeal.

In the show, ICE DUST Wearing LOOK with suspender dress and multi-layer tassel high-heeled boots makes guests look fashionable, avant-garde and dynamic, which fills modern women with the freedom charm of breaking the bar and realizing a more interesting life.

Different brands have their own advantages in the interpretation of Yadan's casual wear. Lookun、Unami/ism、 See also brands such as Gaoshan and TWY, which also integrate the unique understanding of the trend style into the wear LOOK, enriching the connotation of Yadan's casual wear style.

　　 Go to Yadan Show to decorate the social life of fashionable people

Accompanied by dynamic music, the show immediately turned into a fashionable dance with colorful lights. In the social scene, what kind of clothes do modern fashionistas prefer?

Pure white, a trendy women's clothing brand dedicated to inheriting Chinese clothing culture, attracts everyone's attention with a colorful dress. This style of clothing abstracts the typical shape of Tibetan clothing, with straight shoulders, soft and free folded sleeves, tight waist, and asymmetric and oblique cut draped robes, revealing free and easy national customs. The colorful black gold color, together with the soft camel color, reveals the unique ingenuity and mystery of foreign countries. Through this LOOK, plain white integrates national elements with modern aesthetics and traditional skills, and is straightforward and retro.

TIWILLTANG, a trendy menswear brand, provides a fashion experience with both quality and taste for a new generation of pioneer gentlemen. On the show, TIWILLTANG's wearing LOOK is full of ingenuity in terms of fabric materials, design details, production technology and color matching. The whole outfit not only has an independent spirit, but also exudes romantic charm. The broad shoulder basic silhouette coat made of woolen materials is integrated with the splicing elements of wool woven fabrics to create a romantic autumn atmosphere; Hand plucking technology, more precious and exquisite; The open line design outlines the outline and interprets the sense of hierarchical space; The selection of shoulder pads and the length of the lower leg make the overall silhouette more tolerant of the body, and the contrast between black and orange makes it more modern.

The independent designer brand Mifan shows a "trendy Chinese style". Neutral and handsome Tang suit , using gorgeous embroidered denim washable fabric, adding a sense of magnificence and gentleness, and matching with the lightweight and elegant lace fabric vest skirt, making the overall matching more relaxed and lightweight.

Through the combination of Yadan style and new Chinese style elements, the beige, golden brown and other colors are integrated into Chinese fabrics and patterns. The overall collocation shows a casual, natural and simple atmosphere.

Social life is wonderful, and clothing needs to follow the trend without losing personality. Angel chen、JUN BY YANG、 Three inch Shengjing and other brands pick the elegant style one after another, providing the fashionable and refined social life with ingenious, rich and diverse ideas of clothing.

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Multiple shelf resources from the show to the trendy business market promote the autumn launch

In the shelf scenario, Dithering Mall It also provides businesses and managers with gold resources such as exposure of hot search words, "super value purchase" on the platform, and coupon drainage. During the activity period, users searched for "Yadan style clothing" in the Tiaoyin Mall to easily find the same style products in the show and explore the fashionable password of autumn and winter clothing.

Follow the trend of Yadan, MNGATA G. Update and decorate stores, optimize commodity cards, and launch new autumn products such as Yadan New Chinese Style and Yadan's forthright style; And the search resources are used to shorten the transaction link, so that users can immediately take advantage of the trend.

HERBEL focuses on the new Yadan style popular trend models, such as vintage corduroy casual jacket and wool blended straight tube casual pants, which are mainly based on the earth color system. It also shoots autumn themed short video materials for the main models, and makes grass planting users scene oriented.

With the help of the "Haohui Wears the New Moon" node, a group of merchants and managers grasped the platform trend to complete the new product launch, and took advantage of Yadan to expand the space for business growth.

Fashion trend originates from the insight of "people". The Treble Mall has a huge user ecology, which has built the foundation for the birth of the trend. At the new node of clothing autumn, as an incubator of fashion trends, the Diaoyin Mall leads the industry with the Yadan trend and arouses the interest of users.

The trend has become the guide of autumn clothing consumption for users. The Diaoyin Mall creates an offline event and brings more business opportunities to businesses by holding a show themed "Diaoyin Fashion Week". The activity not only visually displayed the style and quality of the manager's brand to users, but also made it easy for users to get the same style of the show with the help of search, commodity cards and other shelf resources, helping businesses harvest business growth.

The Diaoyin Mall creates the style with the fashion trend, magnifies the trend influence with the theme show, and drives the fashion trend to break the circle. In the future, the Diaoyin Mall will launch more activities and play methods, gather more styles and good things, make consumers and businesses have their own place, and create a two-way rush of trendy consumption and business.