Popular Colors: 216 Oriental National Colors Are Revitalized By Applying Traditional Chinese Colors To The Intangible Cultural Heritage Of Color Cards

In spring, the flowers are blooming all over the place; In the early morning, the sun rises from the horizon, reflecting the bright vermilion; At night, neon lights flicker, Wei Zi and alizarin light and shadow interlace, falling into our eyes We often encounter Chinese traditional colors in our daily life. They are not remote symbols, but the breath in the corner of the city, and the background of the cultural roots.

On March 11-13, the Chinese traditional color theme culture and art exhibition sponsored by China's national applied color system COLORO made its debut in Shanghai National Convention and Exhibition Center. With the theme of "Colorful Colors" and the tone of red and purple, the most tension in traditional color spectrum, the art exhibition interprets the influence of Chinese traditional colors in the field of fashion design for thousands of years in the blend of tradition and modernity, East and West, and brings new ideas of inheritance and innovation for the design and development of textile and clothing enterprises. The art exhibition is full of people both inside and outside, and visitors come in one after another, making it one of the bright focuses in CHIC 2025 (spring).

Sun Ruizhe, President of China Textile Industry Federation, Xu Yingxin, Chen Dapeng, Yan Yan, Liang Pengcheng, Vice President of China Textile Industry Federation, Hu Song, Director of China Textile Information Center, Wen Ting, Managing Director of Frankfurt Exhibition (Hong Kong) Co., Ltd., Zhang Tao, Vice President of Textile Industry Branch of China Council for the Promotion of International Trade, and other leaders visited, Zhang Wei, president of COLORO Color Application Research Institute and producer of China Traditional Color Special Cultural Art Exhibition, introduced the exhibition. He Ya, member of the Standing Committee of the CPC Xuhui District Committee and secretary of the District Commission for Discipline Inspection, Wu Yanxin, director of the Bureau of Culture and Tourism of Xuhui District, Wang Yichuan, secretary of the Party Committee and executive director of the China Art Palace (Shanghai Art Museum), and other leaders and guests were also invited to the exhibition for guidance.

The first art exhibition: innovation, inheritance and rejuvenation

Color is the language of time and the blood of culture. Chinese traditional color, reflecting the aesthetic concepts, cultural customs and social features of different historical periods, is an important carrier of historical and cultural memory inheritance. With the rise of Guochao culture, the cultural connotation and social interpretation of traditional colors have become the key inspiration for many designers to design clothes and fabrics.

"Colorful Flowers and Red Flowers" - The theme color of the Chinese Traditional Color Thematic Culture and Art Exhibition is "Peach Red (005-64-28)", which is the most vital color in the Chinese traditional color family. It integrates fashion colors, traditional culture and art exhibits, and presents the most traditional representative "Thirty Colors of Charm", "Spread Red" and "Red Dust" in an artistic form The series of art works with two major themes present the new trend of traditional colors and multiculturalism. The overall shape of the art exhibition borrows from the most classic cloud and thunder patterns of the Shang Dynasty, and ingeniously demonstrates the endless design connotation and the beauty of symmetry of oriental culture. Many visitors took out their mobile phones to record the color details of the exhibits and quickly swiped the screen with their clocking photos, which became the hot topic of the "textile circle of friends".

·Thirty colors, the fragrance of color construction·

Inspired by the picture of the moon, the "Thirty Colors of Elegant Scenes" corresponded the thirty traditional Chinese colors of vermilion, Ji Hong, Wei Zi, sandalwood purple, blue lotus and rouge to the complete moon cycle on the thirtieth day of the lunar calendar, and constructed a cross-border narrative space integrating astronomical imagery and color aesthetics, leading visitors from colorful nebulae into a dreamy universe, Experience a journey of color across time and space, and show the profound cultural heritage and aesthetic charm of oriental color.

·Intangible Cultural Heritage, Exhibition of National Exquisiteness·

At the art exhibition, the plant dyeing works of Huang Ronghua, the inheritor of intangible cultural heritage of plant dyeing techniques, made a stunning appearance, demonstrating the extraordinary charm of traditional techniques with unique and rich color levels. The red dragon and phoenix pleated skirts of the Qing Dynasty, Xianfeng and Wei Dynasties, which were re carved by Lin Qi, the inheritor of intangible cultural heritage of horse face skirt making techniques, also became a major feature of the art exhibition. The exhibits reproduce the royal charm of the dragon and phoenix river cliff and sea water map with embroidery techniques such as plate gold embroidery and flat embroidery.

·Art, the essence of color·

The passion and courage, faith and strength represented by red are conveyed to more people through multiple artistic works such as "lion loving", "good luck", "long-term love", "Liu Mengmei", "Chinese seal" and "dream as a horse" with the theme of "spreading red", which explains the rich connotation and positive role of color in Chinese traditional culture. The works of art with the theme of "Red Dust" include "Chizi", "Fanhua", and "Xidong". With more diversified color combinations, this theme shows the world's various states and phenomena, leads visitors to shuttle between mountains, seas, heaven, earth, and people, blooms the colorful and gorgeous world, and interprets the artistic theme of color without borders.

This art exhibition not only shows the unique charm of Chinese traditional colors through the aesthetic expression of colors, but also allows visitors to feel the flow and inheritance of culture during the visit through exquisite layout design, and feel the broad development potential of Chinese traditional colors in the dual experience of vision and soul.

　　 Traditional color card: condensed achievements, scientific application

The post-90s, Generation Z and silver haired people fall in love with the "new Chinese style" aesthetics, and traditional clothing has become the "top stream" in the design field In the face of these emerging trends, industry enterprises are in urgent need of professional color application guidance, and the Color Card of Chinese Traditional Color Application is the "fashion key" that precisely matches the design needs.

Huang Ronghua, the inheritor of intangible cultural heritage of plant dyeing technology, introduced the research and development of Color Card for Application of Chinese Traditional Colors to the audience

The Chinese Traditional Color Application Color Card was officially released for the first time in this art exhibition, and for three days in a row, there was a rush to buy among enterprise development directors, designers and art creators. The product includes 216 commonly used Chinese traditional colors that have been studied and screened by COLORO Color Application Research Institute for two years and retested by Mr. Huang Ronghua with traditional plant dyeing process, presenting the application research results of Chinese traditional colors.

The Color Card for the Application of Chinese Traditional Colors not only systematically displays the cultural heritage and aesthetic features of Chinese traditional colors, but also uses the COLORO scientific coding system, giving Chinese traditional colors a more professional and standardized common language. Each traditional color is equipped with a standard color card made of polyester, which breaks the barrier between the physical color standard and the digital color standard, promotes the wide application of traditional colors in the modern color management system, and opens a new chapter in the oriental aesthetic design.

Chinese traditional colors can endow fashion design with unique cultural connotation, and can also inject new vitality into the development of Guochao culture through artistic expression and scientific application. Many visitors are interested in the spread and application of traditional colors and stop to read the color card manual and appreciate works of art. They said that this exhibition has provided them with new creative inspiration, especially in traditional color matching and application.

"The Color Card of Chinese Traditional Color Application" is an attempt to promote and activate the Chinese traditional color culture and the Chinese traditional color aesthetics formed in its application in the modern industry. "Zhang Wei, president of COLORO Color Application Research Institute and producer of China Traditional Color Special Cultural Art Exhibition, said, The beauty of vision and cultural intention presented by Chinese traditional colors is rich and multi-level. The Color Card of Application of Chinese Traditional Colors captures and describes one aspect of traditional colors. In the future, coloro team will continue to improve and enrich its content, giving new vitality to these traditional Chinese colors engraved with national memory.

Millennium charm and national color. This "Chinese Traditional Color Special Cultural Art Exhibition" is not only a visual feast, but also an in-depth dialogue between traditional color and artistic innovation. The art exhibition skillfully integrates traditional culture and modern design, and also displays high-quality works designed by avant-garde artists based on traditional colors, which vividly explains the diversity and aesthetic value of Chinese traditional colors, successfully expands the market application potential of traditional colors, and attracts many visitors at home and abroad. While enhancing the international cultural identity, the art exhibition also provides a wealth of innovative inspiration for garment fabric enterprises and designers, and promotes the oriental aesthetics to bloom new brilliance in the world. We look forward to the "Colorful Colors" spreading all over the world to explore and create a new era of more brilliant colors.

The second "Chinese Traditional Color Thematic Culture and Art Exhibition" - "When the most orange yellow and orange green" will be held in the year, there will be more Chinese traditional colors to show its unique charm, please wait!

(Source: Fabrics China, a popular fabric in China)