Net Sheng Sun Deliang: Three Billion And Eight Fortune Depends On Luck.
"Growth is 99% perspiration plus 1% inspiration." Sun Deliang, chairman of net technology, does not recognize him. He thinks he is "8 points plus 1 points intelligence plus 1 points of sweat = his own success".
From the background of rural children to the 3 billion rich online rich, Sun Deliang believes that the key to their success is "lucky" two words.
In the year of 1972, Sun Deliang was born in a poor farmer's home in Xiaoshan, Hangzhou.
"There are only two children in my family, my brother and I."
Sun Deliang said, "the education from childhood is that we must go out of the countryside and live in the city through reading."
More than 30 years ago in Zhejiang rural areas, only the picturesque natural scenery, the warm breeze of reform and opening up has yet to come.
Because of poverty, sun chose to leave.
"Fortunately, when I was in junior high school, I was admitted to Hangzhou senior high school."
Sun Deliang said, "this gives me a broader view and understands what a city is.
In order to better live in the city, I need to work harder.
Sun Deliang spent three important years in his life in Hangzhou.
However, due to the relatively weak language and other liberal arts subjects, Sun Deliang's college entrance examination results were not very satisfactory. Eventually, he was accepted by Shenyang University of Technology and studied computer science.
When I was in college, I fully realized that I had neither money nor status.
In order to live in the city, I must master a skill. "
In the early 90s of last century, people who were admitted to universities in China were considered to be the lucky ones.
But in the heart of sun Tsun Liang, the sense of crisis and uneasiness kept beating into his heart.
"By chance, I saw a good friend who was successful in finding a good job because of his good English.
At that time, I made up my mind to learn English well. "
Sun Deliang said.
For this reason, whether it is early morning in the north or the evening in the evening, Sun Deliang's best companion is the Oxford English dictionary.
At that time, I carried this dictionary every day.
I also got a qualitative breakthrough in my English level.
On the road to the Internet, the opportunity is like a spring breeze. If there is no seed in the hand, it will not germinate naturally, and there will be no harvest in the coming year.
But Sun Deliang was ready for the seeds, though he did not know what the seed could be sowing in the future.
After graduating from college in 1995, Sun Deliang returned to Hangzhou to find a job.
At that time, the largest Internet Co in Hangzhou was recruiting employees.
"After the first interview, the company didn't admit me because I was a computer undergraduate major in an ordinary university."
Sun Deliang said.
Sun Deliang, who is unwilling and unwilling to work hard, continues to seek opportunities to enter the company.
More than a month later, the company was found to be recruiting English interpreter.
Because of the foundation laid by the University, my English is very good.
Finally, I entered the company as an English plator.
The first job is like a key to open Sun Deliang's door to the Internet field.
Sun Deliang recalls a very influential event in his life.
"In August 1996, the Atlanta Olympic Games was held.
At that time, several of us worked together to plate the Olympic information and send it to the newspaper.
It makes me realize that the Internet is amazing.
It is learnt that this website is a portal like Sina.
"Unfortunately, the timing of development is not correct. The website closed down two years later."
Sun Deliang said.
Although the company was closed down, Sun Deliang really fell in love with the Internet and was determined to work in the Internet industry for a lifetime.
"At that time, I wanted to find second jobs related to the Internet, but I found that there were no second Internet Co in Hangzhou."
So Sun Deliang beat his head and started his own business.
At the beginning of a difficult venture, we must have start-up capital, "but at that time there was no concept of venture capital in China.
The most direct way is to borrow from relatives and friends.
Sun Deliang said, "at that time only two years after graduation, no economic strength, others will not lend you."
Finally, Sun Deliang's father came forward and borrowed twenty thousand yuan usury from his relatives and friends.
"My father knows that if I want this home to improve, it's up to me.
Because my brother didn't graduate from junior high school, he went out to work.
I am the only university student in my family.
Sun Deliang said.
Sun Deliang's idea is also relatively simple in the direction of company development.
"Bankrupt companies are doing portals.
Therefore, I must take a different path from it.
So it's easy to think of being an industry website.
Sun Deliang said, "at the very beginning, I wanted to make a website for the clothing industry.
But a chance, let me change my mind to do chemical industry website. "
In October of 1997, Sun Deliang originally went to Hangzhou Wulin Square to attend the Clothing Fair. But a sudden heavy rain threw away exhibitors and spectators.
So Sun Deliang had to go to the chemical company near his old classmate to avoid the rain, and unconsciously discovered that his classmates had a whole drawer of the chemical industry's business card.
"Without thinking or doing any market research, I decided to take the chemical industry website as soon as I clapped my head."
Sun TSE Liang and a few partners have rented a humble house in Hangzhou Cui yuan and started building Hangzhou Sinochem Network Limited.
Now, Sun Deliang sighed, "I am really lucky.
Because the chemical industry has many categories, the price changes fast, and the international connection is early, in line with the characteristics of the Internet.
Zhejiang is just a big province of chemical industry.
Therefore, after the establishment of the website, the development is very smooth.
According to Sun Deliang, China chemical network was first established in accordance with the profit model of "advertising + membership".
"At that time, I felt the pressure on my shoulders. I worked very hard, looking for customers during the day and doing technology in the evening."
Sun Deliang said, "however, it is very fortunate that the membership fee was 2000 yuan in the month when the website was established, and it began to make profits at the end of 1997, earning hundreds of thousands of dollars.
By 1999, the company had earned about 5000000.
I am so happy! "
Therefore, since the establishment of China Chemical net, up to now, twenty thousand yuan of start-up capital has been launched, and Internet technology has not borrowed any money from the bank.
In this way, sun de Liang developed in Hangzhou. After the China chemical network, the website of China Textile Network and pharmaceutical network was established.
However, the fact that the general public really knows and understands the company owes its success to the successful listing of the company.
In fact, before I went public, I had no experience in capital market operation.
But I know that companies have to go public if they want to be bigger and stronger.
Sun Deliang said.
So as early as the end of 2002, Sun Deliang was planning to go public in Hongkong.
"At that time, it was very difficult for Chinese companies to go on the market in the mainland, and it was relatively easy for thousands of troops to cross a single timber bridge to choose Hongkong," IPO said.
However, what was unexpected is that when Sun Deliang was preparing to go public, the publication of a newspaper "the birth of China's first Internet Co listing in Hong Kong" was immediately dissatisfied with China National Chemicals Import and Export Corporation. In order to infringe the trademark law, Sun Deliang's Hangzhou Sinochem Network Co. Ltd. was reported to Beijing second middle school.
"During the first half of 2003, we did not know what the name of the company might be in the future. The plan for listing in Hongkong can only be temporarily stranded."
Finally, Hangzhou Sinochem ended in a defeat.
The lawsuit defeat also directly causes the company to rename "the net prosperous science and technology".
In 2003, when the lawsuit ended, Sun Deliang began planning the road of listing.
"But at that time, there was a counterfeit factory in Fujian and the Yang Bin incident in Shenyang, which led to the poor image of Chinese private enterprises in the capital market of Hongkong, and the value was greatly affected."
Sun Deliang said, "so, calm down, we decided to go back to the domestic A share market."
He was determined to be listed on A shares, but at that time there was no bottom.
Sun Deliang said, "one is the small scale of the network technology, the two is the bridge of thousands of troops, and there are 2000 enterprises in China. Only more than 100 can be listed in a year. The chance of being listed is very small."
What should I do?
Finally, Sun Deliang cleverly created a concept.
"China's Internet is listed overseas, and Internet technology is listed in China.
If it is done, the technology of Internet is the first share of China's Internet.
Sun Deliang said excitedly, "this move really persuaded the intermediary.
Shanghai's Shenyin Wanguo has promised to be an underwriter for net technology. "
In the end of 2003, Internet technology began to make preparations for listing, and formally submitted its application to the China Securities Regulatory Commission in April 2005.
"Unexpectedly, two months later, the SFC called to say that the issue of new IPO was suspended.
Because China's capital market should carry out the reform of split share structure.
Sun Deliang said, "at that time, I really felt bad luck.
Because so many listed companies in China, I did not know at the time how long it would take to change to full circulation. "
However, the industry is still fundamental.
We can not influence the normal competition of the business because of the news. "
Sun Deliang said.
Therefore, sun de Liang, who was poured cold water, temporarily dispelled the idea of going public, and continued to do a good job in the operation of the enterprise.
Let Sun Deliang feel lucky again, in July 2006, just a year or so, the securities and Futures Commission called again, the general situation of stock reform has been fixed.
Net technology can continue to prepare for listing.
In October 31st of 2006, the Internet link entered the final stage, namely the chairman's reply.
"At that time, two enterprises simultaneously responded.
One is directly affiliated to the State Council, the other is net Sheng technology.
Sun Deliang said, "relatively speaking, our strength is quite different. I am very, very nervous. I feel my mind is empty and I go in to reply.
But then it quieted down. "
The reply lasted for more than half an hour, and when Sun Deliang finished his reply, he still had a cold sweat.
"At 1 p.m. 05 p.m., when the SFC finally read out the Internet technology, I was so excited that I was filled with tears."
Sun Deliang now recalls, still very excited, "I've never been so excited."
Because the success of the listing means that the network Sheng Ke skills on the new platform to accelerate development.
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