Wang Zhongjun: Behind Feng Xiaogang'S Boss

In 1960, Wang Zhongjun was born in a military family in Beijing. He loved painting ever since he was a child.

In 1976, he had not graduated from junior high school. He was enlisted when he was under 17 years old.

After the demobilization, he went to the State Administration of materials and general clerks, then pferred to the official publications of the Bureau as art editors.

In 1985, Wang Zhongjun resolutely resigned from public office and earned a living at home by drawing small book. Occasionally, he took some calendars and picture books with good photography skills.

Later, he contracted an advertising company and started his own general manager.

All this, in Wang Zhongjun's view, was just a means to "survive" at that time.

In 1989, he went to the United States to study in America. During his stay in the United States, he took delivery and helped some small jewelry companies to take photographs, while he worked and went to school.

Wang Zhongjun's intention to go abroad at that time was to look abroad and earn some money to return to his advertising company.

In 1994, after earning his master's degree in mass media at the State University of New York, he spent 100 thousand dollars in the United States to start his own business.

At that time, Huayi was very difficult to manage. What started was a small magazine, published some advertisements, and then sent it directly to the embassy and Premium Apartment House.

What impressed him most at that time was riding a bicycle to the subway every morning, locking a good car, then taking the subway, getting off at Jianguomen, and then going to the company.

Soon after that, the standardization project of the more than 15000 branches of the Bank of China made the Huayi ad immediately get rid of the plight and set the status in the domestic CI field at one fell swoop.

This single sale of fame and wealth also allowed Wang Zhongjun to take up the list of state power, Sinopec, Agricultural Bank JinSui card and Huaxia Bank.

"This is a very simple way. Actually, there are decades of history abroad, and China has not.

This is not my innovation, but the way I learn others. "

Three years later, Huayi advertising company entered the ranks of China's top ten advertising companies.

In recent years, its strength has not lost to other 4A advertising companies in China.

It's a coincidence that Wang Zhongjun, who relies on advertising and started his movie career.

One day in 1998, Wang Zhongjun met his colleague Liu Xiaoling in the advertising company before he went abroad. Liu Xiaoling, who had been working in the TV series, told Wang Zhongjun how to make money in the TV series. Wang Zhongjun had some heartbeat.

Soon, Wang Zhongjun invested in his first TV drama "psychological clinic". Although he didn't have any experience in filming, Wang Zhongjun made good use of his advertising advantages. The first drama actually made a profit of one hundred percent.

Wang Zhongjun, who had tasted the sweetness, plunged into the movie circle and was out of control.

In December 18, 2000, Huayi Brothers Taihe Film and television investment company was formally established.

Wang Zhongjun became president.

Today, Huayi Brothers have become the largest private film companies in China and have capitalized in the movie market.

Overseas box office is divided, diversified, reorganized and listed.

Unconsciously, Huayi Brothers are changing the traditional market outlook of Chinese filmmakers.

For more than four years, Wang Zhongjun's Huayi Brothers made more than 10 films and created legendary myths of 3 consecutive years in the mainland China's box office rankings.