Small Business Venture Single Product: Invest Thousands To Earn 30 Thousand

On the desk of Wu Zhiqin, head of Nanjing Ji Zhi technology company, there is a mini CD on the desk. From beginning to end, there is a single love song of Terry Lin, a famous singer in Taiwan.

Wu said that this is a song representing his company's "identity", because he sells "single products".

Yesterday, reporters in Wu Zhiqin's company saw what he called "single product" - single wrist chain.

According to his introduction, the idea of this product was only born in April last year. The total investment is only a few thousand yuan. So far, he has made over 30 thousand yuan.

According to Wu Zhiqin, he is 30 years old and is a Kaixian native in Chongqing.

5 years ago, when I graduated from University, I went to Nanjing to enter the graphic design work of Nanjing run Chuang media company.

Because I am busy at work and I have not met the right girl, I am still single now.

One day last year, he met a girl who liked him in the subway. Later, he often met her in the subway, but eventually he couldn't confirm whether the girl was single or not.

Later, he published his troubles in an online forum.

As a result, many netizens have similar experiences. They all agree that the key reason is whether they are single or not.

If you know that you are single, you will pursue others in a righteous way.

The words of the netizens gave Wu Zhiqin inspiration.

Wu Zhiqin said he has been thinking about how to find out whether the other person is single.

Unfortunately, he happened to see an old film. When describing the intelligence agent in the movie, he must put the code on it.

"If single men and women can use a specific logo to indicate their singleton status, can two men and women who have the same identities and eyes close together can not walk together?"

He first released the idea of a single wrist chain on the website and posted a wrist chain design.

In order to make the wrist chain look more beautiful and fashionable, he used a nylon rope to manually weave, with a capital letter M (M is taken from the first letter of English marry).

It is a hint. Wearing it means that the person wearing it is single and willing to chat with others.

As a result, many netizens say this wrist chain is simple and practical, and is willing to buy this wrist chain.

Through the network platform, Wu Zhiqin successfully measured the commercial value of the single wrist chain.

At this time, Wu Zhiqin felt that the time was ripe.

Last May 18th, he launched the sale on the Internet at the price of 20 yuan per wrist chain.

As a result, in less than two days, more than 500 netizens asked for orders.

After winning the first battle, Wu Zhiqin decided to win the battle and simply quit his job and set up a business to find singles.

With the diligence of Zhi Qin, and the word of mouth of the Internet friends, the wrist chain ornaments suddenly became popular, and many single men and women demanded to buy this product.

By the end of September last year, he had sold more than 5000 wrist chains.

After the national day last year, netizens in Beijing, Shanghai, Guangzhou and Chengdu came to order.

By 11 last year, Wu Zhiqin took stock of his "single wrist chain" and earned more than 30 thousand yuan.

In order to have its own platform, Wu Zhiqin founded his Nanjing Ji Zhi technology company last year and signed a cooperation agreement with other professional network companies.

He told reporters that he wanted to build a sales network of his own "single wrist chain".