Mobile Florist: Invest Ten Thousand Yuan As Boss
With the improvement of people's living standard, many families want to decorate their lives with flowers. However, due to the simplistic sales way of flowers, many people are limited by flowers, such as less sales of flowers and less pportation.
The "mobile Florist" is in line with this demand, but opening a "mobile Florist" is no easy task. Careful planning, flexible operation and scientific management are the key to success: 1 and early investment can not be too big.
The start-up cost of a mobile florist is generally around 10 thousand to 15 thousand yuan, and it can buy an old van, buy a cheap communication tool such as PHS.
At the same time, "mobile flower shop" business needs to cooperate with flower wholesalers or flower beds. It is better to adopt credit sale mode to pay the goods after the flowers are sold out, and to sell the goods for refund, so that the purpose of reducing the occupation of funds and controlling the investment cost reasonably can be achieved.
2, pay attention to marketing strategy.
"Mobile Florist" has no fixed business place, so it is very important to publicize it in many ways.
The design of car body advertisement must be beautiful, eye-catching and tasteful.
In addition to this, we can play subtitles advertisements in high ratings TV programs, or make small ads with small investment and quick results in the form of newspapers, newspapers and people's information. Conditional websites can be set up or web pages can be set up, and online fixed flower business will be launched.
In addition, the media should pay much attention to the media, because this free way of reporting is often better than deliberately spending money in advertising.
3, reasonable control of profits.
Generally speaking, the gross profit of sending flowers should be controlled at around 40%. Before the major festivals such as the Spring Festival and new year's day, the selling price can be appropriately raised. In the off-season, we should take advantage of the means of selling profits, discounting sales, buying one get one, and so on to achieve small profits and quick turnover, so as to increase business revenue by * *.
4, pay attention to risk prevention.
Wholesalers with good reputation and good quality guarantee should be chosen as the main channel of purchase, because if flowers are infected with pests and diseases, customers will be withered, fallen leaves or even die after buying them, which will bring credit risk to "mobile florists".
At the same time, it is necessary for the unfamiliar customers to deliver the money hand in hand, and the unit that requires the first delivery and the later payment should not be taken lightly because the unit debt is more risky than personal debt.
5, ensure the quality of service.
From answering phone calls to door-to-door service, we must use the standard civilized language. When sending flowers into our customers' homes, we should take the initiative to change our own slippers. When the conditions are ripe, we should also give flower maintenance manuals to customers and leave service cards.
These thoughtful and meticulous service initiatives will make your mobile flower shop more and more prosperous.
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