Details Management Brought By An Apple
The development of Chinese enterprises must pay attention to detail management, especially small and medium-sized enterprises should pay more attention to details and services.
When I go to a lot of enterprises to do training and consultation, I often notice the process design of the products, pre-sale, sale and after-sale links, and find that they have a complete set of process rules and regulations, but they are not fully implemented.
There are three reasons. First, the process set up by internal or consulting companies is too cumbersome and formulaic, and has not been formulated and adjusted according to the development stage of the company.
More is to learn from or copy the process system of large companies or foreign companies.
Second, the workflow as a decoration is not fully implemented.
Third, employees' subjective initiative is too poor, lacking collective sense of honor, belonging and dedication.
Many companies often worry, why do companies often lose their customers?
Why do advertising and promotional activities and customer fellowship often lose a lot of customers?
That is, no attention to details, no proper interests, no sincere customer service.
Nothing is taken into account between you and your customers.
I went to Wuxi, Jiangsu for a business trip and stayed in a hotel some time ago.
When I arrived at the hotel, I was greeted by a firm handshake, a friendly smile, and a waiter who took me to the reservation room.
At 6 o'clock the next morning, I enjoyed a special breakfast in Wuxi. The owner of the hotel thanked me for staying in his hotel, and provided an apple for me when I was ready to drive to the conference place, and explained that the apple represents peace.
I happily received this apple and the representative blessing.
This hotel has left a good impression on me. In the future, as long as I go to Wuxi to give lectures, I will stay in this hotel. In the classroom, I will mention the good service provided by this hotel, and the apple that moved me when I started, which made me stay in this hotel every time.
In fact, I didn't get any benefit there, except to make a customer feel happy.
Maybe the value of an apple is not high, but the detail management brought by an apple is worth our consideration.
If you want to have a rich source of tourists, you only need to provide customers with satisfactory service and respect your customers.
If we can get anything from the above stories, we should pay attention to details, distinguish proper interests and sincere customer service.
She has once again proved a truth: if you want to acquire and establish a long-term loyal customer relationship, you have to take small matters into account in your business.
There are many key weaknesses that many enterprises fail to do in Wuxi hotels. Therefore, we should think more about it. We need to consider how to let the general manager go to the front line staff to pay attention to details, how to allocate appropriate interests and how to truly serve the customers according to their own development stages.
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