The Warm Business Experience Of Female Boss Of Cloth Shop

Finding the right home to make money, the family can not afford one or two exquisite fabrics. Ms. Hu is right to see this point and make the shop run red and red. "A sense of home and interest makes me open this home textile shop, and the people who come to me are also more loving family."

In September 5th, Ms. Huang, a small shop in Wong Nai street, proudly presented her "warm business classics" to reporters.

Since the first shop opened in July 2002, Ms Wu's home textile shop has been called "chain operation".

"I've never done an advertisement, and my reputation has come from word of mouth.

I think I found a job that I like, money is in it, and I enjoy it. "

It has been half the battle to seize the business opportunities.

But in such a big new house, people always feel a lack of "family feeling".

To do business is to talk about "potential", to counter the trend and to get twice the result with half the effort.

Ms Hu has identified the business opportunities from "light decoration" to "heavy decoration".

You have succeeded in seeing half the business opportunities.

Ms Hu said.

Two years since the opening of the first cloth shop, her business has become more and more prosperous. A small shop with less than 20 square meters has earned an annual income of more than 50 thousand yuan.

"I lie on my bed every day and wonder what else I need to get the attention of a housewife."

It is precisely Ms. Hu's shrewd management. Although her shop is small, it can provide more than 30 kinds of table cloth.

All kinds of floor mats, cushions, bedding and so on add up to at least 400 - 500 kinds.

It is the old saying that goods sell mountains.

"When the customer came to my shop, he hardly ever had time to go home.

Many times, customers just came in to see it, but after seeing such a complete product, they were often attracted by some new and lovely products and bought a lot of things, and later became old customers.

Mrs. Hu said with a smile.

The key to opening a shop is to keep a close eye on the consumer group. When opening a shop, the key is to identify the customer base and identify the location.

"Ms. Hu said that the reason why she chose to shop in the alley of Wong Nai street was mainly to see the potential consumption space in the area around Huang Nai street children's wear market.

"Young mothers who love their families and families will probably buy some household decorations after they have bought their children's clothes."

Especially now that the affluent class is expanding and there are more people with cars, they have great consumption demand and ability.

After selecting the store site, we should also check the supply of goods according to the needs of the customers.

Ms. Hu said that only when there are feelings about cloth art and sensitive to fashion and fashion, can we continue to learn and constantly update products.

"I am now very professional in cloth art, we can recommend very beautiful things to customers according to various factors such as fashion, home environment and utensils, and generally do not have a return situation."

It is through the word of mouth among customers that Ms Hu's business is becoming more and more smooth.

In October 2003, she looked at the potential market of the railway station business circle, and invested about 70 thousand yuan in a square, opening a new 40 square meter shop.

Although this store is still in the pioneering stage of opening up the market, sometimes it even needs to be posted. But I believe that business will be very good in 35 years' time.

In the early August of this year, Ms. Hu made bold decisions to develop wholesale business.

She went to a big market in Gaoqiao and rented a shop with 60 square meters up and down to start a wholesale business.

Now, the value of her home textile fabric is about 200000 yuan, which is two times the amount of the first investment.

After the "Changsha market", I am going to slowly radiate to the surrounding cities and make the market in the province.

Ms. Hu has always been doing wholesale business. Now he has pferred to Gaoqiao and started developing new customers. People in Zhuzhou, Xiangtan, Zhangjiajie, Chenzhou, Yueyang and other cities are coming to stock up.

"Although many people in the city and district do not agree with home textiles, they think the price is too high, but I believe this is only a temporary phenomenon."

When she talked about the hardships of starting a business, Ms Hu also said with emotion: "very tired, basically no rest in recent years, and only a few days before and after the new year".

Of course, she emphasizes her feeling of "enjoying herself": if your career and interests are unified, you will really put all your efforts into practice.

What are the tricks of the trade?

Ms Hu gave an example of life.

She met with her best friend to buy goods in another place, and several provinces turned down, and friends could not help feeling that she had finished my road in half a month.

If you want to take fewer detours in business, you can only walk more in your life.