Female College Students And Her 10 Jelly Rooms

On the west two road in Zhangdian District, there is a small jelly shop.

It is not surprising that cakes made from noodles and fresh milk are curious. This shop sells all kinds of cakes made of jelly, which are refreshing.

In the more than 20 square meter shop, the Jelly filled with different shapes and colors is full of cupboards.

From 1 yuan to 58 yuan, attracted many young men and women to come to buy, and Wang Qiuyun is the female boss of this shop.

Wang Qiuyun, 23 years old, graduated from a university in Zibo, and studied accounting. She worked as a marketing supervisor in a mobile phone company in Zhangdian after graduating from a university in Zibo.

In October of 2005, when she was on a business trip to Ji'nan, when she was shopping, she found a Q jelly house, which was preparing to start.

"I didn't work very well at that time, and the Q jelly room was recruiting people to learn how to make jelly.

I was very interested in it and liked to eat it, so I signed up to study. I never thought I would start a shop.

Wang Qiuyun said.

Wang Qiuyun spent 3 days learning how to make jelly, and then she helped others open two stores in Ji'nan.

In this way, she supervised the mobile phone market on the one hand and worked for others on the one hand.

"Do mobile phone work, get a fixed salary every month."

For many reasons, Wang Qiuyun decided to start his own business alone.

She said she would rather open a shop than work for others.

She went back to Zibo and started her own business. She chose to join the store of "Q jelly" and stood up for the pressure to open shop. In December 16th of December 16th, with a sense of unease, Wang Qiuyun's Q jelly room opened.

Wang Qiuyun was overjoyed, and the first day of business was a good start.

On the day of opening, he sold 666 yuan and was very happy at that time. After all, he was the first fortune he created by his boss.

Wang Qiuyun was a little excited.

However, for this day, Wang Qiuyun withstood a lot of pressure.

When she first told her family about the idea of joining a store, she was unanimously opposed by her family.

"At that time, the parents said that a little girl would join a shop to find a stable job and be honest."

Wang Qiuyun recalls that the idea of starting his own business is getting heavier and heavier in his mind, especially from 2005 to October, when Ji'nan opened nearly 10 jelly houses.

In just two months' change, Wang Qiuyun felt that this is indeed a business opportunity.

But parents can't afford to pay eighteen thousand yuan to join the club.

Although I had saved some money in my own work, it was not enough.

Later, there was no way to do it. I borrowed money from friends and classmates everywhere, and finally I got enough to join the club.

The key point is to choose the location of the store. After Wang Qiuyun joined the fee, he began to look for a place of business.

Well, the rent is too expensive, and the bad location is not enough. It's really a struggle for this.

At that time, she really realized the hardship of her own business, and also had a deep understanding of her parents' warning.

"It was very difficult to find a house at that time, and I had done some investigations in walking street, food street, Wangfujing and so on. But because the rent was too expensive, I gave up in view of the capital problem at the beginning of the business."

After 4 months' operation, Wang Qiuyun reminded the franchisees that they should consider their actual financial capacity. If funds are scarce, they should be cautious.

At that time, he chose to join and borrowed a lot of money from friends, so it has been operating on the principle of growing up.

"If we do not consider the actual ability, we will be very passive in the future.

Later, on the west two road in Zhangdian District, Wang Qiuyun rented a small house less than 25 square meters, with a monthly rent of 700 yuan.

Wang Qiuyun said that it is very important to choose a store location for a franchised store. It is necessary to fully consider its economic capability and consider the popularity of the store site.

Wang Qiuyun is now in the most difficult time.

At 9:00 every day, she arrived at the store and began making various jellies.

"To make jelly, we must grasp the amount of various ingredients, some materials use electronic scales, some materials need to be heated, then we must use thermometers to measure."

Wang Qiuyun's jelly was not very good at the beginning, so he first tasted it himself and then sold it to the customer. Later, he gradually became proficient, and he knew how much he could sell in a day. "This way, it won't be too much to sell, and now we can sell the whole day's base."

She said.

After she entered the normal operation track, she tried to make some adjustments to the local market situation.

For example, the total membership system stipulated by the head office is relatively high, and members have to accumulate for a long time to get a certain score and get prizes.

According to the local consumption level in Zibo, she appropriately lowered the score so that members could easily get a certain score and get a prize.

Wang Qiuyun's jelly room opened opposite to a middle school, and the main consumer group was the student at the beginning of the business.

Wang Qiuyun realized the problem of customer groups.

Later, after a friend's contact, they began to send to some Internet cafes. There are fridges in the Internet cafes, and jelly will not deteriorate, and Internet users will sell quickly.

She said that the main consumer groups of jelly are young people. Because the location of the jelly is not very good, they have to expand their consumption groups.

After 2 months of jelly in the Internet cafe, Wang Qiuyun was thinking about the next step.

She said that summer is coming, there are many Internet cafes without refrigerators, and jelly pport is not easy to sell in the past, so there are other channels to consider.

"Now, I am thinking of sending jelly to places like singing rooms and making some beautiful and solid jelly to young people.

In the summer, everyone likes cold drinks, and she is going to make some ice cream, congee and other accessories to enrich the products. "

When Wang Qiuyun talked about the future, he said: "there are no big ideals. After all, my store is just on the right track and needs more attention.

If possible, I would like to choose a suitable shop site to develop my jelly room. "

Now, business competition is intensifying. Many franchisees have fraudulent practices. Many people have a certain degree of vigilance against franchisees.

How did Wang Qiuyun's Q jelly room work step by step?

Her experience may help many independent entrepreneurs: first of all, their interests and interest in a thing can really be invested. This is an indispensable part of many successful people.

Secondly, it is the question of opportunity.

"When I went to Ji'nan, there were two preparations for Ji'nan's opening, but I don't know what the market reaction would be like," he said.

In the process of helping others open my shop, I feel that this industry has a bright future, because it is a new thing after all. Considering that there is no market in Zibo, so we are planning to open a jelly room in Zibo. "

Wang Qiuyun told reporters that many people had been cheated by franchisees, but because she had experienced it and really studied, she felt that there was no fraud in the store.

If I didn't have the courage at that time, I wouldn't think there was a shop now.