Broken Seven Has Not Yet Shaken The Status Of The Costumes.

In the eyes of experts, as the textile and apparel products of the first place in China's long term export commodities, the appreciation of the renminbi "breaking 7" will undoubtedly add to their troubles.

How do these enterprises react?

Reporters in China's clothing industry can be called "the most powerful" Dongguan conducted an investigation.

Cai Yanfang told reporters that no matter which country or people wanted to buy goods, she only used renminbi to price and trade.

Reporters learned that the settlement of foreign currency pactions with foreign businessmen has become a means for many garment enterprises in Dongguan to avoid exchange rate risks.

This company mainly deals with clothing for European and American customers. "We also want to settle in RMB, but it is impossible."

Shaw manager of Sihai company reluctantly said, as we all know, the RMB keeps rising. From the point of view of cost, no client is willing to use RMB settlement.

In order to retain customers, the four seas companies still use foreign currency settlement, and the cost alone increases by 10%.

A few years ago, the association began a detailed inspection of the development of the international textile industry, and boldly reminded Dongguan's clothing manufacturers not to choose the US dollar as the trading currency.

Professor Mo anda, director of the Department of Business Administration of Dongguan University of Technology, believes that the appreciation of the renminbi has directly reduced the competitiveness of our products in the world.

To reduce the negative effects brought by the "appreciation wave", enterprises should actively explore in the links of R & D and sales.

In 2007, the garment industry in Dongguan exported 3 billion 800 million US dollars in foreign exchange and foreign exchange from Shanghai and Tianjin customs to Southeast Asia.

Of all the prefecture level cities in the country, none of them can shake Dongguan's status as a "big boss" in the clothing industry.

Meanwhile, the scale of Dongguan's garment industry also accounts for 60% of Guangdong's total.

Among the garment manufacturers in Dongguan, there are 4 famous brand products in China, including 19 famous brand products in Guangdong, and many famous trademarks. However, the awareness of creating clothing brands with independent intellectual property rights is still insufficient.

The reason lies in the fact that many enterprises have low technology content, and they have been trying hard to expand a few years ago.

These enterprises are more "realistic", to earn a little bit, it is unrealistic for them to invest large sums of money in technological pformation.

As early as a few years ago, the Dongguan municipal government provided policy oriented guidance to enterprises, so that enterprises could prepare earlier and avoid operational risks to the maximum.

At present, in Humen, Dongguan, there is a clothing technology research and development center. In Dalang, there is a R & D Center for Woollen Textiles, and timely grasp the new technology, new design concepts and new trends in the international textile market, and balance the quality of the garment industry, and the quality of the clothing is good, and the added value is high.

Last year, the municipal government put forward the three core projects of the foreign aid economy that the government will do. That is, based on the existing enterprises, the pformation and upgrading project of processing trade enterprises will be implemented. The former single raw materials processing will be upgraded to R & D, production and sales, and the profit space will be expanded. Key projects should be introduced, and the regulation mode of processing trade should be reformed by means of electronic means.