Home >

"World Fashion Harvard" ESMOD Enters China

2008/5/15 17:33:00 67

??? 日本語 Fran?ais English 中文

"World Fashion Harvard" ESMOD Enters China.

Fashion Harvard tree century brand ESMOD. Beijing favored.

Mindful of the current development of international schools in the field of fashion in China, it is easy to see that some international colleges and universities who have been under the banner of international institutions and want to use several "foreign" teachers who do not know where they come from, and a graduation certificate of non Chinese, want to get gold in China's educational circles.

"World

Display of ESMOD students' works at Beijing's ten major press conference in 2007

However, the international schools that can survive and continue to develop will face the second round of shuffling of international institutions in China in the face of the first round of success.

Although they have their irreplaceable advantages, they also have short boards that can not compete with the famous Chinese professional institutions. Therefore, in the development of several years, they have a clear positioning. Compared with the public specialized institutions in China, they have their own advantages and disadvantages, and have different markets. However, within the clear market scope, they still have new challenges, namely, the increasingly fierce competition between the competitors who have the same position as themselves and the international institutions that have already stopped in China and continue to enter.

ESMOD is known as one of the four major fashion colleges in the world. It has the reputation of "world fashion Harvard". Its ESMOD campus in China, Beijing, has been recognized by many Chinese students through several years of operations and efforts.

According to Ye Runde, vice president of ESMOD Beijing, facing the special position of the school and the current situation of the domestic market, schools have been undergoing constant adjustment and running in with the Chinese students and the Chinese market for several years.

ESMOD as a recognized institution in the international fashion industry, what actions will they face in the face of a new round of shuffling?

With this question, the reporter interviewed ESMOD Fatem, Zohra, vice president of Beijing, Ye Runde, the new design teacher Dominique and the board teacher Hala Debs.

From a comprehensive perspective, they introduced ESMOD Beijing's teaching methods, methods and innovations.

"World

ESMOD Beijing student works show

Chinese characteristics of Fatem Zohra ESMOD

Internationally, it is generally accepted that learning design is not difficult to teach students basic knowledge, but the most difficult problem is how to cultivate students' original consciousness.

Fatem Zohra principal said that ESMOD has designed campuses in many countries in the world, and each branch will customize the teaching characteristics of the campus according to its local characteristics. Therefore, the creativity of the local students' personality is also different.

However, as a student in the initial stage of learning, that is, the basic training mode ESMOD is the same in the global campus.

When it comes to how to train original designers who are suited to the needs of the Chinese market, President Fatem Zohra believes that Chinese designers are not lacking in creativity. When the market maturity is higher enough to give enough space for creativity, China's original works and original designers will naturally be more and more.

In teaching, ESMOD Beijing emphasizes the development of Chinese culture, but innovation is always the most important.

Ye Runde teachers need to do as the Romans do.

All colleges and universities are emphasizing the quality of teachers, because in education, teachers are always the top priority.

For international institutions in China, it is no longer absolute capital to emphasize that teachers from international institutions or rich international front-line brands.

At present, the evaluation criteria of teachers have been further upgraded. Whether teachers have the international forward-looking teaching model summarized from market work experience, and whether there are suitable teaching methods with Chinese characteristics has become the concern of students and professionals.

And the premise is whether the excellent teachers from international colleges and universities in China understand the Chinese market?

In this regard, vice president Ye Runde said: ESMOD Beijing will solve this problem from three aspects. First, schools will regularly organize fashion activities, such as graduation shows, student work shows and fashion exchange activities. In these activities, successful entrepreneurs, business executives and senior media people will be invited to make comments on school students' works and make suggestions for school teaching.

Vice President Ye Runde stressed that ESMOD Beijing is not afraid of criticism, but also welcomes criticism. Secondly, the school will actively organize teachers and students to participate in the annual China International Fashion Week and Clothing Fair.

In this way, teachers can understand the Chinese industry dynamics in Rome as the Romans do, and they will also be very enlightening for students in the subsequent exchanges. Once again, the school will often organize teachers and students to visit domestic enterprises and get close contact with enterprises to understand the needs of enterprises.

It is one of the magic weapons for ESMOD Beijing to maintain its vitality to let teachers understand the Chinese characteristics and combine the international teaching mode with the training methods suitable for the Chinese market.

Dominique teaching students one by one in accordance with their aptitude

Teaching students in accordance with their aptitude is easy to do, especially for design teaching.