Shengze'S Textile Enterprises Write "Pressure Dialectics"

The devaluation of the dollar, the downgrade of export tax rebates, the rise of labor costs and the tightening of the silver root...

Since the second half of last year, bad news has been pressing on to thousands of textile enterprises in Shengze.

The difficulties are not small.

But Shengze people see more than just difficulties.

As a world-class textile industry base, Shengze has encountered many difficulties in the past.

They believe that every major difficulty is a new challenge that will force you to create more new ways.

Therefore, difficulties come first. We must first consider what we can not shake, but how to actively seek countermeasures, take the initiative to adjust the structure, turn difficulties into solutions, turn challenges into opportunities, and turn pressure into power.

This is the "dialectical view of stress" of Shengze people.

Traditional industries are not equal to sunset industries, and technological innovation is giving rise to Chaoyang vitality.

In such a way of thinking, it seems to be "no" and "no vitality" to mention traditional industries.

Sheng Hongming, Secretary of the Party committee of Shengze Town, does not look at this way.

He said: "the textile industry is a traditional industry, but human beings can not do without clothes, and they need to cross better."

In this sense, the textile industry is not a sunset industry, nor is it a low technology industry. This is the vitality of the textile industry.

The vitality of this industry will encourage the textile industry to continuously innovate.

As long as we keep pace with the progress of science and technology and use high-tech to equip the textile industry, traditional industries can also become high-tech industries.

As soon as you enter Shengze, you will feel strongly that innovation is injecting vitality into the Millennium silk.

The Shengze people said that the prenatal education we heard in the mother's belly was the loom sound.

Nowadays, Shengze people, who are weaving textile cells in blood, are paying more and more attention to promoting the textile industry with the help of "outside brain".

They run colleges and universities to run scientific research institutes and speed up scientific research cooperation and development. The footprints are not only across the country, but also throughout the world.

Today's silk companies have maintained long-term cooperation with more than 10 universities such as Donghua University and Nanjing University. They have more than 20 R & D centers, and only 700 patents have been declared last year.

With the continuous upsurge of technological innovation, new textile products in Shengze emerge in an endless stream, bringing new market and profit margins for traditional textile industry.

In the textile market, the new memory fabric made of PTT high polymer memory yarn is hot. In the first half of this year, Sheng Zefang invested in similar high value-added products.

Nowadays, in Shengze, the memory fabric made of domestic materials has a minimum price of 30 yuan per metre, which is more competitive than the similar products produced by Korean raw materials.

The technology and products of Shengze are almost international.

Hengli Group has set up R & D center in Germany and Japan. The price of bamboo carbon wire independently developed has reached 68 thousand yuan per ton, and the benefit of the same raw material is more than 4 times that of the original.

With the combination of industry, education and research, Hua Jia group has been included in the provincial major scientific and technological achievements pformation project. The current market price reaches 50 US dollars per meter, which is nearly 10 times the original price, and the price per ton of real silk products has increased from 300 thousand yuan to 2 million yuan.

Haotong Silk Loom factory focuses on new product development, and more than 700 new varieties will be launched every year.

The vitality of innovation has triggered the talent gathering effect.

Last year, Shengze town invited more than 1000 students from 5 universities to visit the site, and received more than 780 applications on the same day.

This year, Shengze is planning more than 100 masters to enter Shengze to speed up talent gathering.

A heavy pressure is actually a new benchmark. New challenges bring more new opportunities.

The tight macroeconomic environment at home and abroad has really put pressure on many textile enterprises in Shengze: the risk of foreign trade increases, the list dare not take it; the price of raw materials has increased substantially, and profit margins have been squeezed again and again.

"Pressure, in a sense, is not a bad thing, it will force enterprises to make up for their deficiencies and strengthen their competitiveness."

Sheng Hongming said.

Wang Jianyun, director of Wujiang economic and Trade Commission, believes that the new macroeconomic environment is bound to form a new driving force to accelerate the upgrading of Shengze textile industry from quantity to quality, from products to boutique, from species to brands.

In the face of difficulties, under pressure, Shengze people did not complain about others, but mercilessly check their own "soft rib", strong and healthy bones.

"It is not easy to make billions of enterprises. It is more difficult to do 100 years of business."

If we want to make the silk capital forever young, we must cultivate a hundred enterprises.

At present, Shengze is accelerating the pace of the listing of enterprises, on the one hand, raising the ability of financing, on the other hand, it enables enterprises to achieve sound development in the supervision and management of socialization and public.

The Sheng Shang Alliance Investment Center, established in November last year, combined with 30 enterprises in Shengze area to explore ways to open up capital gains channels for private enterprises.

At present, equity investment has been successfully carried out in Xi'an, Chongqing and Changsha.

Last year, Sheng business joint investment raised a total of 588 million yuan.

This year we plan to raise another 1 billion yuan.

For a long time, as a part of intermediate products, many textile enterprises do not have brand awareness, but in today's fierce competition, no brand means losing the market.

Vigorously implementing brand strategy has become a conscious practice of Shengze textile enterprises.

Hengli Group's "Hengyuan" polyester filament was appraised as a famous brand product in China last year. Relying on its brand advantage, its super fine polyester filament has the first domestic market share.

Last year, Hengli invested 1 billion 800 million yuan to build a super bright silk project, and became a world-class super bright light industrial base. It promoted the export competitiveness of China's textile high-end products.

The standard of "super first-class enterprises" is that they have grasped the standard of industrial development.

Now in Shengze, more and more enterprises are involved in the formulation of national industrial standards. The textile coding standard formulated by the Eastern Silk Market has just been concluded and will soon be officially identified.

The formulation of this standard will provide important support for future online trading of textiles.

Since the end of 2006, Sheng Hong Group has been involved in the revision of the national standard of polyester filament products and the chemical fiber filament method. The deputy chief engineer of the group chemical fiber group is the standard group and the leader of polyester filament group, and is responsible for the revision of the national standard.

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