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    China Fashion Week: Promoting Fashion Development

    2008/6/23 15:01:00 134

    China Fashion Week: Promoting Fashion Development

    Since its founding in 1997, China Fashion Week has experienced more than 420 designers and fashion brands conference, 44 professional competitions and 11 China Fashion Awards.

    More than 200 Chinese and foreign designers and more than 220 Chinese and foreign brands have become the focus of attention of Chinese and foreign media and people both inside and outside the country through the stage of China International Fashion week.



    Fashion reflects the civilization and economic strength of a society.

    With the theme of "brand, fashion and innovation" as the eternal theme, China International Fashion Week has set up a platform and window for Chinese original fashion brands and local fashion designers to grow and develop. It also makes the international community pay more and more attention to China's fashion power.

    To a certain extent, China International Fashion Week has contributed to the promotion of China's original clothing brand and the creation of local fashion designers.


    Inject thoughts and souls


    An era has the characteristics of an era, an era has a dress culture of the times, every fashion week has its own spiritual connotation.

    To some extent, fashion week is the epitome of fashion.

    Ten years ago, the demand for adequate food and clothing made China's entire garment industry no longer a fashion industry. It could only be a simple garment processing.

    Organizers of China fashion week said, "fashion week brings together resources of culture, fashion and brand to learn and exchange with each other.

    Since the founding of the fashion week, brand awareness, fashion awareness and cultural awareness have gradually embedded in the foundation of the garment industry. Fashion week's professional releases, fashion forums, cultural salons and debate competitions have injected fresh ideas into the development of the whole industry.

    Only by integrating this kind of thought and soul into industrialized production can we make fresh things, so that we can create our own brand, otherwise it will always be labor-intensive.


    Brand development is maturing


    Looking at the ten years of fashion week, we can clearly feel that China's original clothing brand is becoming more mature.

    The release of clothing on fashion week is not just a show, it's not just a concept, but also a rational business negotiation.

    At the press conference of clothing brands in China, dealers were full of guests.

    The designer's work is also more fashionable and practical, and is closely integrated with the market, so that the fashions released on T can be worn on the stage.


    Moreover, through the platform of fashion week, the domestic clothing brands have more opportunities to communicate, and their development is more rational.

    At the beginning of the fashion week, many people in the industry believed that the brand must be internationalized, and the design style should be integrated with the international practice, while the domestic and extensive costumes culture was ignored.

    Today, on the China International Fashion Week, the works we see are nothing like the exaggeration and simple grafting of the past, but the integration of China and the West with an open mind, playing the real charm of "Chinese elements", moving the Chinese people and conquering the world.

    Believe in the future, Chinese culture will become the mainstream, and China's brand will create the world's fashion.

    Whether it is Cai Meiyue's "going China's original wedding dress to the world", or the "tiger tiger's" China's luxury brand, or Ordifen's "start the development of China's underwear culture"......

    It shows that domestic fashion designers no longer blindly follow European fashion, but rationally and internationally respect the local culture.


    The domestic clothing brand has been developing on the stage of fashion week, attracting the close attention of the international community.

    If the international community ignored us before the fashion week was founded, the international community began to look at us after the fashion week was founded.

    After ten years of fashion week, the international community is facing us.

    In November 2006, China International Fashion Week, the international CROSBY fund company, the American KEATING fund company and the Chinese fashion designer Luo Zheng signed a large-scale investment agreement of OMNIALUO.

    The two international investment companies first put money into Chinese fashion designer Luo Zheng for the development of her fashion brand into the international market.

    The Chinese designers represented by Luo Zheng on the stage of China International Fashion week attracted the attention of the international community, and also made Chinese designers walk in the sunshine road leading to the world.


    With the promotion of China Fashion Week, the domestic clothing brand has matured and has enough confidence to go abroad to make an exhibition on the international stage.

    "Jifen" took part in the fashion week of Paris. "CABBEEN" has a limitless scenery in New York fashion week, and the "Li Lang" brand has also embarked on the red carpet of Milan fashion week.

    They have won the favor of other international fashion week on the platform of China International Fashion Week, won a rare pass and won the fashion discourse right in the world.

    Let us also see clearly that China's clothing brand has entered the international firm step, which also indicates that Chinese clothing brands have begun to climb the ladder that leads to the fashion industry.


    The future of fashion masters is not a dream.


    During the 10 days of the China Fashion Week, models, stage models and costumes are keeping pace with the times, and the level of fashion designers has improved.

    The stage of fashion week reflects the rapid development of China's fashion industry, and the growth of Chinese fashion designers is amazing.


    China International Fashion Week is a very important opportunity for designers to communicate with each other. Excellent designers should integrate their personalities and styles into the brand culture and walk in front of the trend so as to win the favor of consumers.

    In fashion week, the fashion design is not simply to pay attention to the change of one part of clothing, but to convey the visual temperament with cultural sense and convey a cultural idea and way of life.

    Fashion releases have inspired designers not only through script src=>

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