The Four Stages Experienced By Shoe Dealers

The distribution of commodity grain groups in China's footwear industry was born in the early stage of the pition from planned economy to market economy. Some people with strong market awareness, wide information channels and many social connections became the first people to eat crabs in the sea by virtue of courage, hardship and quick action, and most of them got the first pot of gold by tasting the sweetness.

The power of example is endless. As the relatives and neighbors' pockets continue to gain weight, more people join the shoe industry to sell the commodity grain industry.

Generally speaking, the development track of Chinese shoe dealers' grain products has gone through the following stages.

First, the "age of profiteers" (roughly before 1990): the market environment is basically a seller's market, and the market supply is scarce. Manufacturers (most of them are state-owned enterprises) are still in the position of "the emperor's daughter is not worried about getting married". The shoe dealers sell grain commodities with their own network of relations, invite guests, send gifts, get the goods they want, and make money by changing hands, and many of them sell a certain amount of funds, experience and sales network at this stage.

Two, the "business age" (roughly from 1990 to 1995): after the reform and opening up, private capital and foreign capital accelerated to enter the footwear industry, easing the market supply and demand relationship.

Through the development of the previous stage, the distribution of commodity grain for shoes industry has gradually become a bridge for communication providers. However, the guerrilla like management method can no longer meet the needs of development, so the wholesale of shops is inevitable.

Because the market environment is still relatively favorable, the footwear industry's distribution of commodity grain is still moist, and the business mode of this period is basically staying indoors.

Three, the "business era" (roughly from 1995 to 2000): with the gradual balance of supply and demand in the market, more and more shoe dealers sell grain commodities and feel that their business is not as good as before. They are reluctant to take the initiative to attack.

Fundamentally speaking, this is a profound change in the way of operation caused by supply and demand.

Four, "brand era" (from 2000 to the present): with the gradual saturation of market supply, a number of shoe enterprises began to seek a tight encirclement, especially the shoe industry in Wenzhou and Quanzhou.