Sichuan Shoe Companies: To Expand The European Market

In July 21st, the first clothing and footwear trade and economic group in Sichuan went to Europe to expand the European market.

It is reported that the Sichuan Provincial Department of Commerce has identified this year as the "international market expansion year", subdividing the target market, highlighting the key points of development, making clear the south direction, strengthening the east direction, and opening the west to the West. At the same time, with the "four layers of progress" as the starting point, we will further strengthen the economic and trade ties between Sichuan and other regions.

In order to eliminate the impact of earthquake disasters as soon as possible, accelerate the pace of post disaster reconstruction and opening to the outside world in Sichuan, boost the development of Sichuan's superior outward industries, cultivate superior export-oriented enterprises, and expand the export of "Sichuan made" products. The Sichuan provincial chamber of Commerce organized the "Sichuan enterprises' European business" economic and trade activities.

This is the first time that Sichuan has undertaken professional market development and economic and trade activities after the earthquake. It is an important measure and beneficial exploration to publicize Sichuan's demeanor, promote trade promotion, promote industry integration, integrate provinces and cities, integrate internal and external businesses, and integrate import and export.

Participating in the "Sichuan business Europe" economic and trade activities, there are representatives from the Sichuan provincial chamber of Commerce, the provincial clothing association, the provincial footwear import and export chamber, the relevant industrial parks, the Chengdu Business Bureau and the relevant enterprises. They participate in 36 enterprises and 65 personnel in the Corps.

The clothing and footwear chosen by this event are Sichuan's dominant export industries.

According to statistics, Sichuan's clothing exports in the first 6 months of this year were US $650 million, an increase of 35.6% over the previous year, accounting for 12% of the total exports of the province, and 140 million US dollars of footwear exports, an increase of 36.8% over the same period last year, accounting for 2.6% of the total export volume of the province.

The participating enterprises have the advantages of large production scale, good product quality and strong export potential.

According to the briefing, the "Sichuan enterprise Europe" economic and trade group will launch a trade promotion forum in Italy, focusing on the advantages of Sichuan's textile and clothing industry and footwear industry, strengthening positive publicity, restoring popularity and cooperation confidence, stabilizing old customers, opening up new markets and displaying new styles.

The Department of Commerce will classify and participate in the activities of enterprises, and print the negotiation manual including product, market, contact mode and so on. The company representatives will carry on the sample docking discussion and show the samples at the scene.

In addition, the economic and Trade Commission will also organize enterprises to inspect footwear models, shoe industry museums, footwear and clothing wholesale markets in Venice, Italy and Barcelona, and learn advanced production processes and R & D designs from foreign counterparts, so as to further understand the production and sales situation of foreign counterparts.

Organizing enterprises to visit the Italy Footwear Association, the textile and Garment Association, the foreign shoe training school and the professional designers, establish channels, and strengthen exchanges so as to lay the foundation for further cooperation.