Non Seasonal Clothing Will Become The Trend Of Future Development.

Fabric, color, clothing edge length...

The above details are the most common variables in the fashion industry, but no matter how they change, there is always a "rule" for clothing makers, that is, the evolution of the seasons.

However, the aggravation of global climate change seems to make this law no longer reliable.

In 2006 and autumn and winter of 2007, New York, one of the global fashion centers, experienced two abnormal warm seasons, and the garment industry suffered heavy losses.

To cope with climate change, businesses have to make strange moves.

According to the latest French study, each pair of jeans is made from 600 grams of denim, 38 grams of polyester, 6 copper nails and 1 buttons.

And if washing, drying and ironing every day with washing machines, it is equivalent to wasting 240 kilowatts per hour per year, equal to 4000 60 watt bulbs.

So the best way is to buy a cotton jeans and wear them two days a week, every 5 days, and then dry them naturally.

Some experts point out that nowadays people buy too many clothes, which leads to the waste of raw materials, and to a certain extent, leads to global warming.

Therefore, if we can control the desire to buy clothes, change the way of dressing, and rearrange the wardrobe, we can make a contribution to environmental protection.

In line with this concept, many environmentally-friendly people wear clothes that are more plain and mostly made of cotton and linen.

The New York Times reported that the fashion industry has always been known for its complex division of labor, such as visual workers, fabric workers, and so on. Meteorologists will soon be one of them.

LizClaiborne clothing companies in the US are used to pporting new autumn products to the shopping mall every August.

The company believes that the cool weather will bring the season of sales of coats and sweaters, but it will be late for two consecutive autumn days, and the traditional strategy will encounter Waterloo.

This summer, LizClaiborne hired Radley Horton, a climate scientist at Columbia University as a consultant.

The company and dealers regularly consult him about future weather conditions to determine the best delivery time.

Taghit department store has set up a weather team to discuss what clothes should be supplied to customers next season.

But more often than not, the weather team's recommendation is "seasonal clothing."

Weatherproof clothing company insured the insurance company 10 million US dollars to deal with the marketing risks caused by climate change.

"I have worked in this industry for more than 40 years. In that era, we knew that December began to cool, and then extended to January and February," said Frederick Stormc, President of Weatherproof. "Now, none of this is used."

According to the report of the United Nations Intergovernmental Panel on climate change, the average temperature in the northern hemisphere increased by about 0.8 degrees Celsius between 1979 and 2005.

The air temperature does not seem to increase very much, but the season varies greatly.

The report found that because spring came earlier than before, autumn came late and winter shortened by about two weeks.

Stoll Mike believes that these changes are enough to bring great changes to the garment industry.

In view of this, LizClaiborne designers are prepared to abandon wool and thick cotton cloth and turn to lighter and thinner materials such as cashmere.

Ann Cahill, head of the company's commodities and design, said that no seasonal fabrics would be the future trend.

In Taghit department store, members of the weather team studied historical climate change patterns and current weather changes, and recommended to chain stores what goods to buy and when to get on shelves.

Michael Aleksim, who is responsible for clothing design and development, said that the clothing sales plan has undergone dramatic changes. Dealers have learned that they will continue to buy summer clothing in September and that it will be the season clearing season in November.

For Weatherproof companies, which are longer than those made by jackets, winter is the "peak season" for sales.

The company agreed with the insurance company that if the average daily temperature in New York was higher than the historical average of 3 degrees Celsius in December, the company was entitled to compensation.

The higher the temperature, the higher the compensation.

Weatherproof's Insurance Company "storm exchange" was founded 1 years ago.

In addition to clothing companies like Weatherproof, it also provides similar insurance services to some oil and power companies.

David Reich, the head of the storm exchange, said: "if the temperature continues to rise, businesses will not be able to cope.

But "global warming" does not just mean rising temperatures, but also means that climate change is more volatile.

Stoll Mike, President of Weatherproof, said that this "climate insurance" is like "auto insurance". It does not know when it will be useful, but it is enough to resist accidents.

However, standing in the winter clothing exhibition hall of the company in Manhattan, Stoll Mike still has a trace of regret: "I hope that everything will return to normal and return to the snowball time in December 1st."