The Textile Market Is Amazing.
The first report of Zhejiang province's industrial pformation and upgrading will be held in Shaoxing. Xu Kuangdi, President of the Chinese Academy of engineering, led 5 well-known textile academicians to Shaoxing to "pulse" the textile industry and the textile industry.
This is the highest specification and largest textile special report meeting in Shaoxing so far. There are only 8 textile academicians in the Chinese Academy of engineering. This time, 5 people came to Shaoxing to reflect the importance of the state to the textile industry.
As the pillar industry in Shaoxing, the textile industry accounts for more than 40% of the total industrial output value of the whole city. In the face of the financial crisis, so many experts, Lai Shaoxing, will give guidance and advice to textile enterprises, which will undoubtedly further enhance the confidence of the enterprises.
徐匡迪:
First close your pockets and then let go of your pockets.
Xu Kuangdi said that when the impact of the financial crisis will be over, it is still hard to decide. But no matter what the future situation is, the key is how to turn "danger" into "machine". In fact, pformation and upgrading is the inevitable way of financial crisis. At this stage, it is also an opportunity for enterprises. If enterprises do not adjust their products according to market positioning and do not increase the added value of products, it is very difficult to survive.
Xu Kuangdi said that in such a special period, the most important thing for enterprises to overcome difficulties and achieve pformation and upgrading is to "keep their pockets tight" and remain calm. That is to say, the enterprise should try to save energy and reduce consumption, save the cost and save the strength. "Cover the pocket" is one of the important conditions that do not be eliminated and realize the pformation smoothly.
Once the signs of economic recovery, we must "let go of pockets", increase investment and seize opportunities for development. "Everyone used to say that strategy is important, but tactics are also important." Xu Kuangdi said.
許坤元:
One billion and three hundred million population, how big is the market?
"The market is the premise of production. If the market starts, enterprises can resume and develop production." Faced with the shrinking market demand caused by the international financial crisis, Professor Xu Kunyuan, vice chairman of the China Textile Industry Association, believes that the textile industry still has room for development in the international market. The total consumption of the textile fiber consumed by the 1 billion 300 million population determines that the domestic demand market must rely on the textile industry of our country. Therefore, the development potential of the domestic demand market will gradually provide the textile industry with a broad space for development.
"Actively exploring the rural market will play an important role in opening up the domestic market." Xu Kunyuan said that with the deepening of rural reform in China, the income and consumption ability of rural residents will be greatly improved, which means that the demand for clothing and household consumer goods such as clothing and household textiles will continue to grow.
Textile enterprises should strengthen the construction of marketing network, increase sales to remote villages, pay attention to developing new products suitable for the rural market, and meet the needs of different rural consumers.
季國標:
Industrial textiles cake is very large.
It is said that pformation and upgrading of textile enterprises is inevitable, but how to pform and upgrade? Ji Guobiao, an expert of the Chinese Academy of engineering and an expert of the State Council SASAC, said that in recent years, industrial textiles have become a new important field in addition to clothing and home textiles in the development of textile materials. In Japan and Europe, the proportion of industrial textiles has reached 25%~35%, while in China, this proportion is only 16%.
"Therefore, vigorously developing industrial textiles and their applications is also an effective way to promote the pformation and upgrading of the textile industry." Ji Guobiao suggested that qualified textile enterprises should lay particular emphasis on strengthening the production of industrial textiles, such as land use (geogrids, high strength geotextiles, waterproofing membrane, etc.), medical (isolation clothing, surgical clothing, artificial organs, bionic textile materials, etc.), agriculture (water-saving irrigation, greenhouse, slow release packaging materials, etc.), high temperature environmental protection filtering materials, etc.
Ji Guobiao also believes that textile enterprises should pay attention to brand development and marketing channel construction while doing new product research and development, and integrate textile technology and clothing culture into continuous innovation. Of course, the foundation of brand building is high quality products. If a company has good products, it will win customers, market and reputation at home and abroad.
梅自強:
Export markets can also be diversified.
"Textile industry is the traditional pillar industry of our national economy and an important livelihood industry. It is an industry with strong international competitiveness." Mei Ziqiang, a senior engineer of the Chinese Academy of engineering and the Chinese Academy of textile science, said that in response to the financial crisis, the textile industry must co-ordinate the two international and domestic markets, expand diversified export markets, stabilize international market share, and actively develop new consumer markets on the basis of efforts to maintain the original international market share.
Mei said that textile enterprises must focus on independent innovation, technological pformation and optimized layout, and promote structural adjustment and industrial upgrading. For the eastern coastal areas such as Shaoxing, we should focus on developing textile products with high technology content, high added value and low consumption of resources to help train personnel in the central and western regions, and promote and guide the pfer of textile and garment enterprises to the central and western regions.
Of course, the proportion of small and medium-sized enterprises in textile enterprises is very large. Relevant departments should also increase support for small and medium-sized textile enterprises, such as raising the tax rebate rate of textile exports and giving credit support.
Editor in chief: Xu Qiyun
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