Shandong Ruyi Group Unveiled The World'S Top Fabric Exhibition
For a long time, Chinese textile enterprises have not been able to reach the top of the world. Fabric trading The situation of information publishing platform was finally broken by Shandong Ruyi group. In February, the first French fabric visual exhibition (PV exhibition) was held in February. The first Chinese textile enterprise, Shandong Ruyi exhibition group, has launched a wonderful "Ruyi picture scroll" to the world's peers. It has made the Chinese textile fabrics with excellent technology and culture content appear at the world's highest level professional fairs, and realized the dream of Chinese textile people to release the latest fabric information and fashion trends to the world.
The PV exhibition, founded in 1973, is a top textile with 1100 European textile entities as strong backing. Fabric Expo It is also acknowledged by Europe and the world as the most authoritative. Fabric popularity Trend publishing platform. After the PV exhibition was first assessed on the 50 enterprises that applied for the first time, 24 of them were eligible.
Ruyi exhibition hall is decorated with ingenuity, giving visitors a long history of civilization and innovation.
The elegant four treasures and the scroll of painting and calligraphy create the cultural atmosphere of Chinese and Western cultures, displaying the modern corporate culture and product image that infiltrate the Chinese elements.
The theme of "light luxury" shows the pure wool SUPER 160~180 branch and high count wool products, with light texture, fine pattern, embedded thread and deep mystery.
The "stretching classic" shows the application of pure wool SUPER 80~140 products, wool interlaced products and wool polyester antistatic products to different texture and color matching, showing different visual effects such as dot effect.
"Escape nature" shows a reasonable mix of wool and spun silk, Ma Haimao, linen, cotton, bamboo and other raw materials, highlighting the diversity of raw materials.
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International practice
The group set up an independent customer negotiation environment, and invited marketing representatives from the UK, Italy, Germany, Turkey and other markets to be received at the booth to make the field personnel more international.
The 2010 spring and summer products of this year are rich in assortment of colors, and are accompanied by a new display method. With the flower pattern manual as the main body and the texture as the supplement, the product development and technological innovation ability of the enterprise is comprehensively and systematically displayed. It has won praise from luxury brands and high-end customers including France FACONNABLE, France Montagut, Russia VOLGA WOOL, Italy RAGVSO, Germany MURK, Spain MASSIMO DUTTI, etc.
It is reported that at present, Ruyi external orders appear to be against the market trend, the number of orders increased by 20% over the same period last year, and the unit price increased by 30%.
Many customers and people in the industry congratulated themselves on the success of Shandong's success through e-mail or visiting the exhibition site, and many news media also interviewed them.
Mr. Jacques BRUNELL, vice president of PV, arrived at Ruyi exhibition hall for the two time. He said: "we chose the best way because we realized that Ruyi is an international enterprise with international leading product development level and technological innovation capability."
This showcase with the top European textile fabrics shows that Ruyi has consistently adhered to the fruits of technological innovation and product innovation over the years. This makes Ruyi become a banner leading the fashion trend of China's textile and apparel industry. It has great and far-reaching significance for boosting confidence in the industry, integrating into the global economy in a wider range and deeper level, and speeding up the product structure adjustment and industrial upgrading of China's textile industry.
Editor in chief: Xu Qiyun
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