Guangdong Shoe Machine Industry: Crisis And Opportunity Coexist

At present, there are few large shoe machine enterprises.

Established in 90s.

Enterprises can only adhere to the medium scale if they can continue to develop to this day.

Since it is a small and medium-sized enterprise, its ability to resist risks is very difficult to fight against this time.

The attack.

So, for this year's shoe machine scenario, even the most powerful shoe maker reflects the words "hard to say" and "uncertain".

The damage was heavy under the impact.

Not only did shoe companies fail, but the footwear industry in Fujian and Zhejiang also took the opportunity to snatch skilled shoemaking workers.

As the upstream enterprise of shoe enterprises - Guangzhou

The situation of enterprises is worrying.

From the first half of 2007 to the first half of 2008, the shoe industry in Guangdong seemed to have suffered a long sleep in the first half of the world, and the footwear industry in Guangdong suffered a heavy blow. The output of the industry dropped by 30% to 50%, and the shoe factory orders were less than 30%.

According to the analysis of the footwear industry insiders in Guangdong and relevant information forecast, in 2009, the shoe machine industry in Guangdong will have a "zero order" period.

That is to say, there is no order for shoe machine enterprises in 2009.

A competent shoe factory can operate normally, but considering the cost and other factors, it is impossible to invest large pieces of fixed equipment. This is undoubtedly a panic season for shoe machine enterprises, especially those that are mainly produced by the main production equipment may be in a zero order state, and the enterprises that produce spare parts may have some small orders.

Mr. Du Kaicong, general manager of the company, said: "the company has been affected by the financial crisis, but at present, the order is still acceptable. Many years' cooperation has maintained a good relationship with the old customers."

What is the overall situation?

The author asks.

Mr. Du Kaicong said, "the situation is not very good."

According to other shoe machine enterprises, Guangdong shoe machine enterprises are also adjusting, and this adjustment is also forced: layoffs.

Layoffs do not mean that these shoe-making enterprises have no sense of social responsibility.

The machine stack can not be sold in the warehouse, and the enterprise has no funds to support so many workers, so only the layoffs.

In this way, what is the shoe machine business in Guangdong?

Busy product development?

No

Because of the particularity of the shoe machine industry and its low technology content, it is very difficult to find a direct breakthrough, and this is also a problem in the whole shoe machine industry in China.

Small and medium-sized shoe-making enterprises are very difficult to have the support of manpower and financial resources to do research and development of new products.

Therefore, there are few major breakthroughs in product development.

How to solve the research and development problems of shoe-making machines is hard to accomplish by relying solely on the efforts of a single shoe machine.

It can learn from the practice of shoe machine in Dagang Town, Jiangsu.

The shoe machine enterprises in the town have stepped up their technological pformation, especially the successful Shoe Expo in Yancheng, China, which has increased the influence of Yancheng shoe machines at home and abroad.

Spring comes when winter comes.

Mr. Jim Ming, general manager of Dongguan Lu Xin shoe machine Co., Ltd. said: 2009 is a bad year for the shoe machine industry, but it may not be a good thing. All shoemaking enterprises will undergo a major test and baptism in this year, and survive in a hundred wars.

The author believes that in the storm, Guangdong shoe machine enterprises can be warmed up.